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Nu-Hi Digital Not your average digital agency Scientific Website Redesign
Nu-Hi DigitalNot your average digital agency
Scientific Website Redesign
Who We Are...
Who We Are...
Nu-Hi Digital is a strategic digital marketing agency who specialise in helping to dramatically increase profits for established ecommerce businesses. We take a
rigorously scientific approach to growing digital businesses by optimising website traffic and conversion in tandem to maximise the growth opportunity.
Who We Are...
Nu-Hi Digital is a strategic digital marketing agency who specialise in helping to dramatically increase profits for established ecommerce businesses. We take a
rigorously scientific approach to growing digital businesses by optimising website traffic and conversion in tandem to maximise the growth opportunity.
Who We Are...
Nu-Hi Digital is a strategic digital marketing agency who specialise in helping to dramatically increase profits for established ecommerce businesses. We take a
rigorously scientific approach to growing digital businesses by optimising website traffic and conversion in tandem to maximise the growth opportunity.
Who We Are...
Nu-Hi Digital is a strategic digital marketing agency who specialise in helping to dramatically increase profits for established ecommerce businesses. We take a
rigorously scientific approach to growing digital businesses by optimising website traffic and conversion in tandem to maximise the growth opportunity.
Who We Are...
Nu-Hi Digital is a strategic digital marketing agency who specialise in helping to dramatically increase profits for established ecommerce businesses. We take a
rigorously scientific approach to growing digital businesses by optimising website traffic and conversion in tandem to maximise the growth opportunity.
Meet The Team...
Meet The Team
Keith is a 13 year specialist in conversion focussed traffic generation and strategic digital marketing, specifically paid search, affiliate marketing and email marketing.
Before joining Nu-Hi he co-founded 2 successful ecommerce businesses; CartridgeMonkey.com and LEDHut.co.uk. The latter was recently sold for £18M.
Keith Scott - Director
Meet The Team
With 17 years internet marketing experience, Jamie is a sought after conversion expert with an eye for uncovering hidden seams of gold in most digital businesses.
His split test successes account for many millions of pounds of new revenue we've added to clients businesses as a team. Jamie’s previous experience includes working for titans like Amazon US, Amazon UK, Lloyds Bank, Halifax Bank, Bank of Scotland.
Jamie Hands - Director
What We Do...
What We Do...
We employ proven growth methodology, similar to that used by Google, Facebook, LinkedIn, eBay and Amazon, delivering a range of services to clients worldwide.
What We Do...
We employ proven growth methodology, similar to that used by Google, Facebook, LinkedIn, eBay and Amazon, delivering a range of services to clients worldwide.
Ecommerce Website Audit
Growth Road Map
Conversion Rate Optimisation
Traffic Acquisition & Optimisation
Scientific/Data-Driven Website Redesign
What We Do...
We employ proven growth methodology, similar to that used by Google, Facebook, LinkedIn, eBay and Amazon, delivering a range of services to clients worldwide.
Ecommerce Website Audit
Growth Road Map
Conversion Rate Optimisation
Traffic Acquisition & Optimisation
Scientific/Data-Driven Website Redesign
What We Do...
We employ proven growth methodology, similar to that used by Google, Facebook, LinkedIn, eBay and Amazon, delivering a range of services to clients worldwide.
Ecommerce Website Audit
Growth Road Map
Conversion Rate Optimisation
Traffic Acquisition & Optimisation
Scientific/Data-Driven Website Redesign
What We Do...
We employ proven growth methodology, similar to that used by Google, Facebook, LinkedIn, eBay and Amazon, delivering a range of services to clients worldwide.
Ecommerce Website Audit
Growth Road Map
Conversion Rate Optimisation
Traffic Acquisition & Optimisation
What We Do...
We employ proven growth methodology, similar to that used by Google, Facebook, LinkedIn, eBay and Amazon, delivering a range of services to clients worldwide.
Ecommerce Website Audit
Growth Road Map
Conversion Rate Optimisation
Traffic Acquisition & Optimisation
Scientific/Data-Driven Website Redesign
Conversion Rate Optimisation is the easiest way to add profit to your business without additional advertising cost
Conversion Rate Optimisation
Conversion Rate Optimisation is the easiest way to add profit to your business without additional advertising cost
Conversion Rate Optimisation
Conversion Rate Optimisation is the easiest way to add profit to your business without additional advertising cost
Conversion Rate Optimisation
A higher conversion rate means you make more profit on every click you buy.
This allows you to spend more on traffic, resulting in more traffic to your website.
More traffic to your website means you can test and learn faster, and increase your conversion rate at a greater velocity.
This reinforces your economic advantage in the ad marketplace, allowing you to buy yet more traffic.
Rinse, repeat...
Conversion Rate Optimisation is the easiest way to add profit to your business without additional advertising cost
Conversion Rate Optimisation
A higher conversion rate means you make more profit on every click you buy.
This allows you to spend more on traffic, resulting in more traffic to your website.
More traffic to your website means you can test and learn faster, and increase your conversion rate at a greater velocity.
This reinforces your economic advantage in the ad marketplace, allowing you to buy yet more traffic.
Rinse, repeat...
Conversion Rate Optimisation is the easiest way to add profit to your business without additional advertising cost
Conversion Rate Optimisation
A higher conversion rate means you make more profit on every click you buy.
This allows you to spend more on traffic, resulting in more traffic to your website.
More traffic to your website means you can test and learn faster, and increase your conversion rate at a greater velocity.
This reinforces your economic advantage in the ad marketplace, allowing you to buy yet more traffic.
Rinse, repeat...
Conversion Rate Optimisation is the easiest way to add profit to your business without additional advertising cost
Conversion Rate Optimisation
A higher conversion rate means you make more profit on every click you buy.
This allows you to spend more on traffic, resulting in more traffic to your website.
More traffic to your website means you can test and learn faster, and increase your conversion rate at a greater velocity.
This reinforces your economic advantage in the ad marketplace, allowing you to buy yet more traffic.
Rinse, repeat...
Conversion Rate Optimisation is the easiest way to add profit to your business without additional advertising cost
Conversion Rate Optimisation
A higher conversion rate means you make more profit on every click you buy.
This allows you to spend more on traffic, resulting in more traffic to your website.
More traffic to your website means you can test and learn faster, and increase your conversion rate at a greater velocity.
This reinforces your economic advantage in the ad marketplace, allowing you to buy yet more traffic.
Rinse, repeat...
Are you considering a “Total Website Redesign” for your business? Have you considered the risks?
Scientific Website Redesign
Are you considering a “Total Website Redesign” for your business? Have you considered the risks?
Scientific Website Redesign
It's fraught with danger, and difficult for even highly experienced digital people to pull off successfully.The primary risks are:
● Big conversion drops that take time to troubleshoot and put right● A fall in SEO rankings leading to a decline in traffic
When you put 'less traffic' together with ‘lower conversion' you get a major downturn in revenue.
Are you considering a “Total Website Redesign” for your business? Have you considered the risks?
Scientific Website Redesign
It's fraught with danger, and difficult for even highly experienced digital people to pull off successfully.The primary risks are:
● Big conversion drops that take time to troubleshoot and put right● A fall in SEO rankings leading to a decline in traffic
When you put 'less traffic' together with ‘lower conversion' you get a major downturn in revenue.
Are you considering a “Total Website Redesign” for your business? Have you considered the risks?
Scientific Website Redesign
It's fraught with danger, and difficult for even highly experienced digital people to pull off successfully.The primary risks are:
● Big conversion drops that take time to troubleshoot and put right● A fall in SEO rankings leading to a decline in traffic
When you put 'less traffic' together with ‘lower conversion' you get a major downturn in revenue.
Our Scientific Redesign methodology uses data-driven research, advanced tools and testing protocols to reduce the
risk and negative impact to your bottom line.
What Happens When You Get It Wrong?
Scientific Website Redesign as part of the Magento 2.0 Migration Process
Magento 2.0 Migration Process
How to get it right...
Website Audit - Data Insights
What Is Performing Well?
Identify Areas For Improvement
Scientific Website Redesign
Test… Test… Test...
Magento 2.0 Migration Process
How to get it right...
Website Audit - Data Insights
What Is Performing Well?
Identify Areas For Improvement
Scientific Website Redesign
Test… Test… Test...
Magento 2.0 Migration Process
How to get it right...
Website Audit - Data Insights
What Is Performing Well?
Identify Areas For Improvement
Scientific Website Redesign
Test… Test… Test...
Magento 2.0 Migration Process
How to get it right...
Website Audit - Data Insights
What Is Performing Well?
Identify Areas For Improvement
Scientific Website Redesign
Test… Test… Test...
Magento 2.0 Migration Process
How to get it right...
Website Audit - Data Insights
What Is Performing Well?
Identify Areas For Improvement
Scientific Website Redesign
Test… Test… Test...
Magento 2.0 Migration Process
How to get it right...
Typical Areas For Improvement
Typical Areas for Improvement
Using Data Insights from the Website Audit, we can identify and prioritise areas for improvement
Typical Areas for Improvement
Mobile Performance
Browser Compatibility/Performance
Use of On-Site Search
Value Proposition
Using Data Insights from the Website Audit, we can identify and prioritise areas for improvement
Typical Areas for Improvement
Mobile Performance
Browser Compatibility/Performance
Use of On-Site Search
Value Proposition
Using Data Insights from the Website Audit, we can identify and prioritise areas for improvement
Typical Areas for Improvement
Mobile Performance
Browser Compatibility/Performance
Value Proposition
Using Data Insights from the Website Audit, we can identify and prioritise areas for improvement
Real-World Examples
● Mobile visitors account for over 50% of of new website visitors○ Responsible for just 22% of overall revenue○ Very poor engagement levels○ Conversion Rate 41% below website average
● Improving Mobile Conversion Rate from 0.75% - 0.95% (26% increase)● Worth over £32k monthly revenue increase
Device Category
Sessions% New
SessionsNew Users Bounce Rate
Pageviews / Session
Avg Session Duration
(secs)Transactions
Ecommerce Conversion
RateRevenue
Per Session Value
desktop 559,463 34.98% 195,704 24.00% 13.13 486.28 10,169 1.82% £790,110.02 £1.41
mobile 559,256 43.58% 243,697 37.11% 7.07 285.61 4,221 0.75% £247,717.12 £0.44
tablet 88,309 43.92% 38,782 34.40% 9.27 352.18 1,143 1.29% £58,157.63 £0.66
Mobile Performance
Real-World Examples
Browser Performance
Browser Sessions% New
SessionsNew Users Bounce Rate
Pageviews / Session
Avg Session Duration
(secs)Transactions
Ecommerce Conversion
RateRevenue
Per Session Value
Safari 162,523 41.86% 68,038 41.20% 4.67 205.36 2,541 1.56% £375,153.42 £2.31
Chrome 95,583 56.47% 53,978 37.61% 4.93 213.37 1,972 2.06% £291,327.60 £3.05
Firefox 32,730 87.57% 28,662 79.89% 2.27 72.33 232 0.71% £68,104.24 £2.08
Internet Explorer
18,279 58.21% 10,640 34.19% 4.92 230.32 467 2.55% £71,949.55 £3.94
Safari (in-app)
17,115 79.72% 13,644 38.87% 3.25 93.33 41 0.24% £7,225.21 £0.42
● Disparity in performance with Firefox and Chrome browsers○ Chrome users convert 191% better than Firefox users○ Firefox users show huge Bounce Rates
● Improving Firefox conversion rate to that of Chrome = £130k monthly revenue increase!
Real-World Examples
Value Proposition
Why should a visitor buy from your website rather than one of your competitors?
Using a Scientific, Data-Driven approach during the Magento 2 Migration process…
Using a Scientific, Data-Driven approach during the Magento 2 Migration process…
REDUCES COMMERCIAL RISK
Using a Scientific, Data-Driven approach during the Magento 2 Migration process…
REDUCES COMMERCIAL RISK
OPPORTUNITY TO IMPROVE PERFORMANCE
Using a Scientific, Data-Driven approach during the Magento 2 Migration process…
REDUCES COMMERCIAL RISK
OPPORTUNITY TO IMPROVE PERFORMANCE
MAXIMISES YOUR INVESTMENT
Do You Want To Get a Head Start?
EXCLUSIVE Mini Audit Offer
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