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Building Impact forSubject Matter ExpertsSDR News Streaming Video and Social Media
What is streaming media?
Streaming video is content transmitted continuously in compressed format over
the Internet or data networks as the content is being viewed.
Streaming video has made it possible to share and view videos or full length movies over the Web. It has redefined the concept of online and on-demand
entertainment, and even business communication practices.
Until recently, Streaming media waslimited to desk top and notebook PCs …
But now it is being streamed to mobiledevices like tablets and mobile phones
… and more!
Streaming Media and B2B:
However, most companies marketing the knowledge and experience of their
Subject Matter Experts (SMEs) rely on two main channels to distribute their
content: Sites like YouTube or Vimeo and the company website …
New possibilities are opening up…
CompanyWebsite.com
What is next? Roku and SDR News
SDRNews is the only Enterprise focused Subject Matter Expert (SME) channel on the industry leading Roku streaming media player, with internet
video displayed on a regular flatscreen TV - just like NetFlix - at the same
menu level as TED Talks, WSJ Online, Fox News and MSNBC.
Roku makes digital media receivers that let customers access internet streamed video. The first models streamed Netflix to consumer flat-screen TV’s in 2008.
Ruku offers both subscription based services and channels that are available free of charge. SDRNews is free to view.
Fifteen TV Manufacturers can add Roku with a simple plug-in USB-like stick.
Roku is widely available at retailers such as WalMart and Best Buy and sold over four million units at $50-120 retail, second only to AppleTV. Roku received $45M additional funding 7/26/2012 with participation by NewsCorp and BSkyB, and Menlo Ventures.
What is Roku?Rated #3 in the Top 10 Most
Innovative Consumer Electronics Companies for
2013 by Fast Company Magazine.
SDR News
SDRNews works with your SME to package informal tech content, distribute, monitor and measure, and integrate your SME’s content
into their Social Media stream.
Without capital investment, special skill or developer
requirements, you can test this New Media channel at minimal
expense and risk.
Many tech professionals work in an integrated device environment from their homes.
Unlike other Roku delivered networks targeting consumer technology-enthusiast audiences, SDRNews brings informal Enterprise focused material from Subject Matter Experts (SME) to
the Roku platform. And this unique channel, as of yet, is
undiscovered by competitors.
How It Works: Online Production System (OPS) Easy to manage show planning
SDRNews works with the SME and Social Media team to schedule and manage shows remotely via a private wiki …
How it Works: OPS Consolidates Assets for Planning, Production and Distribution
Script Elements, links and publication shortcodes
Story Arc and Logical Flow Production Elements: photos, video clips
How it Works: Episodes recorded and processed with Industry Standard Post Production Tools
Encoding Integrating video clips, photos and interviews
How it Works: User Experience - Locate SDRNews in Roku Channel Store
Much like a Smartphone, user goes to Roku Channel Store and selects SDRNews
How it Works: Add to personal lineup
SDRNews in Science/Technology Category
SDRNews added to lineup
How it Works: Select Show and Episode
Select show from SDRNews
Play Episode
Why Team with SDRNews ?
Enhance Discovery of SME, as viewers seek other premium tech content in Roku Channel Store
Minimize SME workload: No special skills and little equipment needed by Subject Matter Experts
Leverage established Process already validated by hundreds of published episodes
Recurring Social Media Impact and increased return on SME knowledge and content
Leverage SDRNews episodes in SME blogposts, YouTube or conventional websites for Desktop and mobile
Sales @rvnn.tv 1-877-578-7866
Digital Media that Delivers
Engaging Technology Professionals with in depth Interviews, Reviews, and Industry News
“Delivering compelling information at the time, place and on the screen of choice”