Vikas Srivastava @vikassri1508

About me:

1. Member of online portal known as IndiaStudyChannel.com and Techulator.com

2. Level 4 member in Yahoo answer Community.

3. Active member at REDDIT.4. Participant in many other such

Forums and Discussion Board.5. SEO Practioner.

Aim of this Presentation:

At the end of this presentation you will come to know about:

1. What is SEO?2. Why it is important for you?3. How it can help your business

grow?4. What is Keyword Research?5. What is backlinks?6. What is Page Rank?

Who played Dr. Raj Koothrappali on The Big Bang Theory?

How would we find out?

• Search engine optimization (SEO) is the process of improving thevisibility of a website or a web page in search engines via the"natural" or un-paid search results.

• In general, the earlier (or higher ranked on the search results page),and more frequently a site appears in the search results list, themore visitors it will receive from the search engine’s users.

• SEO may target different kinds of search, including image search,local search, video search and news search.

Source: Wikipedia

Keyword and Page Rank

1. Google use Keyword to rank it’s page.

2. Technique changed with time.

3. Google adopted new method to rank it’s page using spiders(or Google bots).

• 92% of internet users conduct searches.

• 59% say they conduct searches on a daily basis.

• 63% prefer to get best result from first three rows

• 94% people search on first page only!

• Most popular Internet activity (tied with e-mail).

• Google processed 114.7 billion searches in Dec. 2012.

• Yahoo! processed 8.6 billion searches in Dec. 2012.

• Microsoft processed 4.5 billion searches in Dec. 2012.

NIET is searched 22,560 times each month

UPTU University is searched 513,040 times each month

Uptu Result is searched 5,015,790 times each month

Computer Science and Engineering is searched 2,123,160 times each month

Source: Google Keyword Tool

Feb 2015 Report

Imagine if your site were at (or near)

the top of those search results.

Search is a greatway to drive traffic to your site.

And very likely the best wayto drive traffic to your site.

Best SEO Practices

Content & Accessibility

Keyword Research+Targeting

Link Popularity

Social

TwitterLinkedInGmailFacebook

NIET is searched 22,560 times each month

UPTU University is searched 513,040 times each month

Uptu Result is searched 5,015,790 times each month

Computer Science and Engineering is searched 2,123,160 times each month

Google BotCrawler

Seed Sites

What you see when you perform a search...

top 3 spots are seen 100 percent of time

Conclusion

1. Use these tactics to optimize your website and get good Page Ranking.

2. Study Keyword properly so that you are able to get the first rank in Google search result.

3. Use affiliate marketing techniques like CPA and others.

4. Utilize Keyword tools to get better result.

Q & A SESSION

Ask Questions related to this presentations and I will clear your doubts in no-time.

• I thank you all for sparing your time in listening to my esteemed presentation. I personally thanks the lecturer for giving me this opportunity.

• I hope you liked my presentation.

• Don’t Forget to leave feedbacks.

THANK YOU