Why agency side is better

And it is. You can trust me.

Martin MacDonald@searchmartin

Note: all figures in US Dollars. Private VC research data for 2011 predictions. 2012 based on growth extrapolation

The top 5 reasons why agencies are better.

I stopped at 5, I wanted to give “in house” a chance.

1)

2)

3)

4)

5)

BONUS REASONS

6)

7)

BUT…

Neither way is better

http://hotnerdgirl.files.wordpress.com/2011/02/double-facepalm1.jpg

There is no such thing as a perfect person.

But there is a perfect team!

How would you build an online brand with no

ranking or keyword data?

SEO

Google.com logged in traffic only = 8% of users

Google.com logged in traffic only = 8% of usersGoogle.com share of the UK search engine queries = 9%

Google.com logged in traffic only = 8% of usersGoogle.com share of the UK search engine queries = 9%

Total UK traffic on this GA account: +/- 5,000,000 per month

Google.com logged in traffic only = 8% of usersGoogle.com share of the UK search engine queries = 9%

Total UK traffic on this GA account: +/- 5,000,000 per month

When “privacy” hits .co.uk this should result in +/- 72,000 untracked visits per month

So how do we voice our concerns?

KeywordTransparency.com Sign our Petition and we will give it on your behalf to Google Analytics.

This shouldn’t just be an SEO industry drive, we are asking ALL our clients to sign up as well. If we can get some movement and some press, this might work.

http://bit.ly/kwtrans

Thank You!Martin MacDonald

@searchmartin