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Sebring Revolution

Date post: 20-Mar-2017
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WHO WE ARE - SEBRING REVOLUTION Durst Phototechnik, AG and Steven Sebring established The Durst Sebring Revolution joint venture in New York City. The new company has come together to develop high-end, cutting edge photo technology systems to create four-dimensional (4-D) visual content for multi-channel platforms. CLICK AND DRAG TO INTERACT Steven Sebring, Christoph Gamper (Durst), and Harald Oberrauch (Durst), signing the contract for the Durst Sebring Revolution joint venture. Durst Phototechnik, AG is the world's leading supplier of digital inkjet printing systems for industrial applications. World renowned for high productivity, print quality, reliability and flexible applications, Durst inkjet technology spans across all industries. Durst’s innovative technology makes significant contribution in digitizing product processes in many industry segments, ensuring permanent competitive advantage and profitability for its users. Julius Durst co-founded Durst Phototechnik in 1936 with a vision for a mass-produced, affordable camera. That vision became a reality in 1938 when the first Durst “Gil” camera was brought to market. Durst brings its innovative spirit once again to the field of visual communication–returning to its photographic roots with the inspiring artistry of award-winning cinematographer and fashion photographer Steven Sebring. The new company is developing high-end, 360-degree image capture (4-D visual content) technology to revolutionize media production for multi-channel content.
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WHO WE ARE - SEBRING REVOLUTION

Durst Phototechnik, AG and Steven Sebring established The Durst Sebring Revolution joint venture inNew York City. The new company has come together to develop high-end, cutting edge photo technologysystems to create four-dimensional (4-D) visual content for multi-channel platforms.

CLICK AND DRAG TO INTERACT

Steven Sebring, Christoph Gamper (Durst), and Harald Oberrauch (Durst), signing the contract for theDurst Sebring Revolution joint venture.

Durst Phototechnik, AG is the world's leading supplier of digital inkjet printing systems for industrialapplications. World renowned for high productivity, print quality, reliability and flexible applications, Durstinkjet technology spans across all industries. Durst’s innovative technology makes significantcontribution in digitizing product processes in many industry segments, ensuring permanent competitiveadvantage and profitability for its users.

Julius Durst co-founded Durst Phototechnik in 1936 with a vision for a mass-produced, affordable camera.That vision became a reality in 1938 when the first Durst “Gil” camera was brought to market. Durst bringsits innovative spirit once again to the field of visual communication–returning to its photographic rootswith the inspiring artistry of award-winning cinematographer and fashion photographer Steven Sebring.The new company is developing high-end, 360-degree image capture (4-D visual content) technology torevolutionize media production for multi-channel content.

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The “Durst Sebring Revolution” products will be on display in September at the photokina 2016 , theworld's leading trade fair for photo and video.

For more information visit: www.durst.it

Steven Sebring, photographer, filmmaker and multimedia artist, is known for a distinctive style thatmerges raw realism with high-end fashion. His distinguished celebrity and rock'n'roll portraiture includingthe faces of Patti Smith, Neil Young, Joey Ramone, Alec Baldwin, Phillip Glass, JFK Jr., and Bill Gates,have been seen internationally through Vogue, Vanity Fair, GQ, and ELLE. Over the past two decades,Sebring has photographed and directed international campaigns for brands as diverse as MAC, Joe Fresh,Reed Krakoff, Ralph Lauren, Maybelline, DKNY and Coach to name a few.

In 1995, Sebring’s distinguished celebrity and rock’n’roll portraiture led to a meeting with the legendaryPatti Smith, resulting in their 11-year documentary and Sebring’s directorial debut, Dream of Life. The film

won a 2008 Sundance Award for Excellence In Cinematography and earned a 2010 Primetime Emmynomination. Together, Sebring and Smith produced Objects of Life (2010) at the Robert Miller Gallery,Illumination (2011) at Milk Gallery, and also the book Patti Smith: Dream of Life (2009), which chronicleSmith's personal artifacts and Sebring's intimate photographs.

While working on Dream of Life, Sebring also published Lalanne (2006), which archives the lives andworks of François-Xavier Lalanne and Claude Lalanne. The French artist duo is known for their belief that"the supreme art is the art of living”, as captured through Sebring’s intimate photography and stunningportraiture.

In 2010, Sebring began publishing interactive applications to accompany his printed works, photographs,films and installations, starting with an interactive application of Patti Smith: Dream Of Life. That sameyear he published an application of Bygone Days, a book Sebring published in 2005 as a tribute to thefading American frontier.

In early 2012, Sebring released an app exploring the guitars, mythology and history of George Harrison.Each app comes to life as a rich multimedia experience: a compilation of vintage photography, video clips,audio fragments, and 360-degree photography of symbolic artifacts.

After 3 years of in-depth study, artistic and technological development, and unyielding passion, Sebringlaunched Revolution in May of 2013 at the 69th Regiment Amory in New York City. Taking 360 photographyto a whole new level, this exhibition, a visual symphony in four parts, consists of photographs, sculpture,interactive media and a collection of films, all created through Sebring’s one of a kind process thatcaptures form and movement from every angle.

www.stevensebring.comwww.fireshotproductions.com

WHAT WE DO - SEBRING REVOLUTION

We practice the original and oldest moving image capture technique developed in 1872 by EadweardMuybridge, with state of the art equipment and software, to create animations that capture form, light, andmovement, over time. With this modernized technique we create what we call four dimensional imagery.this allows one to see a volumetric capture of light moving in time, the primary goal of cubism. Our goal isto bring reality into the virtual reality environment with photographs to revolutionize the way people seeand interact with imagery.

WHO WE ARE 


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