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Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8...

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Section 2: Business Section 2: Business Growth and Expansion Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, $12.8 billion, operating 2,200 stores in 31 states, boasting $41 billion in annual sales. boasting $41 billion in annual sales. What’s become of Kroger…? What’s become of Kroger…? KR - The Kroger Co. - Google Finance KR - The Kroger Co. - Google Finance Section 2 Learning Objective: Analyze the impact of mergers on the economy
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Page 1: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

Section 2: Business Section 2: Business Growth and ExpansionGrowth and Expansion

In 1998, Kroger Co. purchased Fred Meyer Co. In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 for $12.8 billion, operating 2,200 stores in 31

states, boasting $41 billion in annual sales.states, boasting $41 billion in annual sales.What’s become of Kroger…?What’s become of Kroger…?

KR - The Kroger Co. - Google FinanceKR - The Kroger Co. - Google Finance

Section 2 Learning Objective:Analyze the impact of mergers on

the economy

Page 2: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

How does a business grow?How does a business grow?

Reinvesting Reinvesting it’s it’s profitsprofits

MergerMerger--combining two or combining two or more business more business ventures into one ventures into one single firm single firm (conglomerate)(conglomerate)

Page 3: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

Growth Through Growth Through ReinvestmentReinvestment

Businesses may use Businesses may use portion of revenue portion of revenue to invest in:to invest in: FactoriesFactories MachineryMachinery New technologyNew technology

Page 4: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

Income StatementIncome Statement

Report showing business’ sales, expenses, Report showing business’ sales, expenses, and profits for a specific amount of timeand profits for a specific amount of time

Page 5: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

Estimating Cash FlowsEstimating Cash Flows First: First: Record total salesRecord total sales Second: Second: Find Find net incomenet income by by

subtracting all expenses, subtracting all expenses, including including taxes,taxes, from revenue from revenue

Expenses: Expenses: inventory, inventory, wages/salaries, interest payments, wages/salaries, interest payments, and and depreciation depreciation (any non-cash (any non-cash charge the firm takes for general charge the firm takes for general wear & tear on capital goods)wear & tear on capital goods) Why is depreciation considered a non-Why is depreciation considered a non-

cash charge?cash charge?

Page 6: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

Cash FlowCash Flow

The sum of net income and non-cash The sum of net income and non-cash charges, is the charges, is the bottom linebottom line, or real , or real measure of profits for the business.measure of profits for the business.

Page 7: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

Reinvesting Cash FlowReinvesting Cash Flow

The owners decide how the cash flow The owners decide how the cash flow will be allocated:will be allocated:

Paid back to owners for taking the Paid back to owners for taking the riskrisk

Paid towards new capital equipmentPaid towards new capital equipment Paid to employees (profit sharing)Paid to employees (profit sharing) Can be used to produce additional Can be used to produce additional

goodsgoods

Page 8: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

Growth Through MergersGrowth Through Mergers

One company gives up its separate One company gives up its separate legal identitylegal identity

For public recognition purposes, the For public recognition purposes, the name of the new company may name of the new company may reflect the identities of the merged reflect the identities of the merged companycompany

Ex?Ex?

Page 9: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

Reasons for MergingReasons for Merging

A company wants to grow fasterA company wants to grow faster Efficiency: No need for two Efficiency: No need for two

presidents, two treasurers AND presidents, two treasurers AND the new company can have more the new company can have more retail outlets without increasing retail outlets without increasing management costsmanagement costs

Need to acquire a new product Need to acquire a new product lineline

Such as Pepsico…Such as Pepsico…

Page 10: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

Reasons for MergingReasons for Merging

Remember the AOL/Time-Warner Remember the AOL/Time-Warner merger?merger?

http://www.timewarner.com/corp/bushttp://www.timewarner.com/corp/businesses/index.htmlinesses/index.html

Sometimes firms merge to catch up Sometimes firms merge to catch up to or eliminate the competitionto or eliminate the competition

Sometimes firms merge to lose their Sometimes firms merge to lose their identityidentity

Page 11: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

Types of MergersTypes of Mergers

Horizontal MergerHorizontal Merger: 2 or more firms : 2 or more firms that produce the same kind of that produce the same kind of product join forcesproduct join forces

+ =

Page 12: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

Types of MergersTypes of Mergers

Vertical MergerVertical Merger: Firms that are : Firms that are involved in different steps of involved in different steps of manufacturing or marketing. manufacturing or marketing.

Take place when companies believe Take place when companies believe that it is important to protect that it is important to protect themselves against the loss of themselves against the loss of supplierssuppliers

Page 13: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

ConglomeratesConglomerates

A firm with at least A firm with at least 44 businesses, businesses, each making unrelated products, each making unrelated products, none of which is responsible for a none of which is responsible for a majority of its salesmajority of its sales..

http://www.lovearth.net/mediamoguls.jhttp://www.lovearth.net/mediamoguls.jpgpg

DiversificationDiversification: Don’t put all your : Don’t put all your

eggs in one basket…eggs in one basket…

Page 14: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

MultinationalsMultinationals

A corporation that has manufacturing or A corporation that has manufacturing or service operations in a number of service operations in a number of different countriesdifferent countries

Subject to the laws and must pay taxes Subject to the laws and must pay taxes in each country where it is locatedin each country where it is located

Page 15: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

MultinationalsMultinationals

They have the ability to move They have the ability to move resources, goods, services, and resources, goods, services, and financial capital across national bordersfinancial capital across national borders

UsuallyUsually welcome because they transfer welcome because they transfer new technology and generate new jobs new technology and generate new jobs into the area where jobs are needed.into the area where jobs are needed.

Help the nation’s economy…?Help the nation’s economy…?

Page 16: Section 2: Business Growth and Expansion In 1998, Kroger Co. purchased Fred Meyer Co. for $12.8 billion, operating 2,200 stores in 31 states, boasting.

MultinationalsMultinationals

Known to abuse power by:Known to abuse power by: Paying low wages to Paying low wages to

workersworkers Exporting scarce resourcesExporting scarce resources Adversely interfering with Adversely interfering with

development of local development of local businessesbusinesses

http://http://www.corpwatch.org/sectiowww.corpwatch.org/section.php?idn.php?id=194=194


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