Security and privacy are a top concern for KMU

2

Managing risk in an increasingly connected world

“This Nexus of Forces is impacting

security in terms of new vulnerabilities.

–Ruggero Contu, Christian Canales and Lawrence Pingree. Forecast Overview: Information Security, Worldwide, 2014 Update. Gartner, Inc. June 25, 2014.

Impact of cyber attacks could be

as much as $3 trillion in lost

productivity and growth

ImplicationsJob security Customer loyalty

Intellectual property

Legal liabilityBrand reputation

$ 3.5MAverage cost of

a data breach toa company

15 % increase YoY

median # of days attackers are

present on a victim network

before detection205

level issue

is a

CxO

Security

MicrosoftProductivity Future Vision

2013 2014 2015 2016 2017 20192018

20

15

10

5 INTERNET OF THINGS

PC, SMARTPHONE & TABLET

GROWTH OF CONNECTED DEVICES

BILLIONS OF UNITS

0

MicrosoftProductivity Future Vision

442020

ZETTABYTES

OF DATA4.42013

0.162006

1 ZETTABYTE = 1 B TERABYTES

MicrosoftProductivity Future Vision

S AT YA N A D E L L A

“ W H AT I S S C A RC E

I N A L L O F T H I S A B U N DA N C E

I S H U M A N AT T E N T I O N ”

MicrosoftProductivity Future Vision

BRINGING PEOPLE

TOGETHER

C O L L A B O R A T I V E

L IVING

SMARTER

I N T E L L I G E N T

FRICTION-FREE

CRE ATIVIT Y

N A T U R A L

FLUID

MOBIL IT Y

M O B I L E

HUMANACTIVITY

Evolution of the Threat

Indiscriminate Targeted

Consumer Enterprise Target

Single Vector Multi-vector

Manual Automated

Desktop Device and Cloud

Visible Concealed

Lone Agent Organised Ecosystem

Spam Information Theft

Information Theft Process Disruption

“The world is changing very fast. Big will not beat small anymore. It will be the fast

beating the slow.” Rupert Murdoch

On personal devices

24 x 7 collaborationOn the road In the officeAt home

Through social media

Today: Cloud First, Mobile First

12

Goalie

Protect

Patch, Deploy Newer Products, Apply the SDL

Resilience against modern

Cyberthreats

-

The Hockey Analogy

14

Awareness

Detect

Active Attacks

15

Defense

Response

Customer, CSS and Cybersecurity Team

Intelligence

Threat Information

17

Protect

Patch, Deploy Newer

Products, Apply the SDL

Detect

Active Attacks

Response

Customer, CSS and

Cybersecurity Incident

Response

Threat Information

Management

Core Investments

The Microsoft Digital Crimes Unit (DCU)The Digital Crimes Unit is an international legal and

technical team working with partners, to help create a

safe digital world, by working on issues such as:

• Malicious software crimes

• IP crimes

• Protecting vulnerable populations

The team applies legal and technical expertise to help

enhance cloud security and make the digital world safe

for everyone.

• DCU brings cybercrime experts across the areas of IP crimes,

botnets, malware, and child exploitation under one umbrella,

so that when focus areas intersect we can work better

together to eliminate cyber threats to Microsoft’s businesses,

customers, and the entire digital ecosystem.

• With cooperation across industry, criminal law enforcement

organizations, academia, and NGOs worldwide, DCU aims to

put cybercriminals out of business and create a safe online

experience for everyone.

Every second, 12 people

are victims of cybercrime –

nearly 400 million every

year*

1 in 5 small and medium

enterprises are targeted by

cyber criminals**

Cybercrime costs

consumers $113 billion a

year*

50% of online adults have

been victims in the past

year

Online Child ExploitationThe NCMEC has reviewed more than 90

million images and videos of child

pornography.***

Financial Fraud53% of the world’s securities exchanges were

targeted in 2012

* 2013 Norton Report

** National Cyber Security Alliance

*** National Center for Missing and

Exploited Children

Microsoft DatacentersMicrosoft Datacenters Microsoft DatacentersMicrosoft Datacenters

In the EU

Microsoft DatacentersMicrosoft Datacenters Microsoft DatacentersMicrosoft Datacenters

In Switzerland

It’s your data

Key Principles for Security and Transparency

Cloud Computing Study: June 2013

32

Two Sample Sets of Small to Medium Sized Businesses (SMBs):

- SMBs that use the cloud

- SMBs that do not use the cloud

Perceived Barriers: Security, Privacy, Reliability

comScore independent study

No qualification by product, service or vendor

Four geographies

Germany Key Findings:Barriers for SMBs that do not use the cloud

33

Security

Privacy

Reliability

55% cited concerns around data security as a barrier to

adoption

55% expressed concerns about the reliability of the cloud

57% said they were concerned that using the cloud would

result in a lack of control over their data

Germany Key Findings:Benefits for SMBs that use the cloud

34

Security

Privacy

Reliability

96% experienced security benefits in the cloud that they didn’t

previously have on-premise

82% said they experienced improved service availability

since moving to the cloud; 63% said both the frequency and

length of downtime decreased since moving to the cloud

63% said that their levels of privacy protection increased as a

result of moving to the cloud

Have pursued new opportunities because of the

time they saved managing security

Reinvested money saved with cloud in other areas

of their business

35

Germany Key Findings:Reinvesting savings from the Cloud

• Learn more about Microsoft’s Enterprise Cloud

• Visit the Microsoft Trust Centers: Azure, Intune, Office 365, and Dynamics CRM

• Review the Microsoft Law Enforcement Requests and US National Security Orders Reports

• Read the latest on Microsoft’s Cyber Trust and On the Issues blogs

Find out more!