“Earn your place in the $69 BILLION Social Business opportunity by partnering with the industry leader”.
Business Partners
Dear ICS Business Partner,
The IBM ConnectED 2015 conferenceis right around the corner! In planning for the event, many of you have asked questions like...
IBM ConnectED will be THE event to attendif you want to gain strategic insight into our collaboration business strategy and product direction, gain deep technical knowledge and/or take advantage of exceptional network-ing and sales progression opportunities. The content throughout the many sessions is tailored for technologists of all levels, as wellas Business Leaders, including CXOs, lineof business decision makers, sellers, ITmanagers and practitioners. Choose frombusiness sessions, deep-dive technicalsessions, labs and roundtables.
Who should attend this event?Is ConnectED only for technicalemployees? As the business owner or sales leader,is it a valuable use of my time?
Special guest speakerBruce Stuart,President and co-founderof Channelcorp.
Bruce will share what you need to know to successfully transition current business models to better leverage cloud, SaaS and service, including how to make your transformation investments succeed!
Gain Partner-specific insights and strategy details that you'll need to be successful in 2015 and beyond! Attend multiple sessions exclusively prepared for IBM Business Partners, including a special keynote session on Tuesday and four additional sessions. Learn from other IBM Business Partners as they present their unique solutions, customer successes and best practices.Schedule one-on-one time with IBM business executives and technology executives.Visit the IBM ConnectED resource center on PartnerWorld tofind the assets to invite your customers to progress any/all active opportunities.Preview the latest IBM product strategies, innovations, roadmaps, demonstrations and research ideas.Choose from deep-dive technical content on IBM's leading Collaboration and Digital Experience offerings. Topics include design thinking, cloud strategies and responsive design, as wellas the latest information on new products, like IBM Verse andIBM Digital Experience on Cloud.Engage in technical and developer labs and network withtop IBM and Business Partner technologists and strategists.And last but not the least, showcase your solution in theIBM ConnectED App Throwdown.
January 25-28 - 2015Walt Disney World Swan Hotel and Resort
This session is a “must attend” for Business Partners looking to understand the strategiesand priorities that will lay the foundation for a successful 2015 and beyond. We will spotlightIBM Business Partners that performed with excellence in 2014, and share their tips for success.
Special guest speaker, Bruce Stuart, President and co-founder of Channelcorp, will share whatyou need to know to successfully transition current business models to better leverage cloud,SaaS and service, including how to make your transformation investments succeed!
Embrace IBM CloudSolutions to Profitably Grow Your Business and Becomea Trusted Advisor to Your Customers
Ted Brufke
Open to Business Partner attendees only. By 2018, the market opportunity for SaaS is expected to reach $34.5B and PaaS $23.8B.IBM Connections Cloud is one of the fastest growing segments in our portfolio. IBM DigitalExperience on Cloud offers an award-winning platform on IBM’s blazing-fast, private, secure,and dependable cloud.
Learn how you can capitalize on the growing cloud market by providing new apps and serviceson the platform positioned by Gartner in the leadership quadrant for the 12th year in a row. Bring your questions to our panel of experts and partners who have embraced SaaS and PaaS tobuild a profitable business.
Transform your marketing! Learn best practices to attract new buyers while lowering your clientacquisition costs
Shaun Jones
This session is open to Business Partner attendees only. By recent estimates, 93% of business-to-business purchases start with an online search.Most buyers do much of their own research before ever contacting a vendor or Business Partner.
Do you have the needed digital and social media marketing skills? Effective digital inboundmarketing, paired with a top-notch web presence and an end to end marketing plan, are essentialfor you to attract new buyers and lower the cost of acquiring leads.
Hear marketing best practices, learn how to effectively combine all facets of marketing, leveragethe latest IBM benefits and identify key actions to transform your 2015 marketing plans for adigital age.
Maximize your earnings with Software Group Channel Incentives and Programs
Jill Kanatzar
This session is open to Business Partner attendees only. Are you earning the most you can from your software sales? Come learn how you can takeadvantage of IBM's large portfolio of channel incentives and programs for both SaaS andon premises.
Talk to the experts on some of the most popular incentives including SVI, SaaS Solution Provider, RVI, and BPLM and learn about some of the newer programs such as SVP Small Deal Rewards, SVP Plus and New or Inactive.
Successfully Selling Against the Competition
Ron DenhamTony Ollivier
This session is open to Business Partner attendees only.As Microsoft locks customers into expensive, complex agreements, Google continues to struggle with security and privacy concerns. Analysts suggest organizations reconsider Microsoft's role in their web strategy as Sharepoint pushes portal customers where they're not ready to go. Research shows these organizations are not realizing anticipated business value.
Isn’t it time we offered these clients an Enterprise solution that meets their needs? Join us to understand key client challenges and how solutions like IBM Verse, IBM Connections Cloud and IBM Digital Experience improve worker efficiency, speed innovation, and transform the way organizations engage employees and customers.
Learn to frame your discussion in business terms. Access the competitive details and experts to tackle the feature/function discussion. Confidently advocate “Why IBM” and “Why Not” against leading competitors.
