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210,000,000MONTHLY VISITORS

• eBay is ranked in the top 10 most visited sites on the Internet

• People visit eBay with the intent to make a purchase, not just browse

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AUCTIONS

• eBay’s auction style platform gives sellers the opportunity to learn what customers are willing to pay for products

• Though Amazon has a great amount of traffic, the auction ability that eBay offers is great for market research

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EASY

• Extremely simple and quick set-up time

• Within an hour, most users will understand how to use eBay and have their products listed

• There are plenty of step-by-step guides available to learn more

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MESSAGES

• You can communicate with your customers and provide them with answers to their questions

• You can use this data to customize your online store by creating your content based around common questions

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COST

• It’s usually free to list your item with the option to pay for additional features

• The commission fees are only ~10%

• As you build your store and become better at attracting customers, you can build your own e-commerce store and save the fees

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FEEDBACK

• eBay’s feedback system is phenomenal because it helps you find out if a seller or buyer is reliable

• For sellers who provide excellent customer support, service and pricing, this is a great place to shine

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IMAGES

• A picture tells a thousand words!

• eBay makes it easy to showcase your product images

• Uploading images is easy and the quality of the images is very high

• The more pictures you list, the more likely you are to sell your product

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SAFETY

• Online fraud is big and continues to grow

• eBay does a great job reducing and preventing fraudulent purchasing

• Payments sent and received through PayPal are secure and eBay offers their own buyer protection program.

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CONVERSIONS

• Conversions on eBay are higher than an individual e-commerce store

• Consumers know that they are protected by eBay if they are unhappy

• If you have good feedback, have fair pricing, and generate traffic, your products will sell well

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TIME

• eBay listings look good and the templates make it easy to list your products

• You can have your products up in minutes without any prior e-commerce experience

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