THE NEXT GENERATION OF ESCORTED TRAVELERS(THEY’RE HERE TODAY!)

Selling Packaged Vacations for

PROFIT!

WHAT ATTRACTED NEW ADOPTERS TO ESCORTED?

TELL US WHY YOU CHOSE TO TRAVEL ON AN ESCORTED VACATION

 

Someone else to handle logistics, including transportation and accommodations 60%Unfamiliar with the destination(s), so liked the idea of having a pre-planned itinerary and a Tour Director 55%Wanted to see many places/sights in a relatively short amount of time 46%

Price/value of an escorted tour made my vacation dollar go further 26%

Someone else in my traveling party recommended an escorted tour 8%The social dynamic of traveling with a group was appealing 4%

SO THEY’RE SOLD ON TOURING—WHAT ELSE DO THEY DO?

OTHER THAN ESCORTED TOURING, WHAT OTHER TYPES OF TRAVEL HAVE YOU TAKEN IN THE LAST 3 YEARS?

On your Own 75% 75%Driving Vacation 54% 57%Cruise 45% 39%Independent Travel Package 24% 40%All-inclusive Resort 23% 22%Time-share Vacation 14% 16%Other 7% 12%Rail Vacation 4% 4%

WHICH CRUISE LINES HAVE YOU USED?

Royal Caribbean 18%

Princess Cruises 15%

Carnival Cruises 14%

Norwegian Cruise Line 10%

Holland America Cruises 7%

Celebrity Cruises 6%

Other 4%

Avalon Waterways 3%

Disney Cruise Line 2%

Viking River Cruises 1%

WHICH CRUISE LINE HAVE YOU USED?

Carnival Cruises 20%Princess Cruises 9%Norwegian Cruise Line 9%Royal Caribbean 6%Celebrity Cruises 5%Other 5%Holland America Cruises 3%Avalon Waterways 2%Costa Cruises 2%Viking River Cruises 2%

HOW TO TARGET AND ATTRACT NEW ADOPTERS

Look for the “F”FortyFrenziedFunctionalFunFrustrated cruisersFriends & Family

Why Did They Choose Us?

GLOBUSCOSMOS

Itinerary 67%49%

More Inclusions 40%35%

Price/Value 48%78%

Friend/Family Travel Agent

Globus New Adopters 24%37%

Cosmos New Adopters 15%30%

What else?

WHAT’S IN A ‘PACKAGED VACATION?

Hotel with ALL applicable hotel/city/resort taxes includedBreakfast EVERY day of the vacationOther meals as designated in the itinerarySightseeing including admissions and guides as

indicated in the itineraryTransportation as indicated in the itineraryFree time for independent exploration

WHY THE GLOBUS FAMILY OF BRANDS?

80+ years of implementing vacation experiences for clients Charter member of USTOA $10 million dollar protection plan A variety of styles: Panoramic, Regional, Special/Theme,

Religious, Family, City Stays, Driving Vacations Vacations from 2 nights to 29 nights 400 itineraries in over 70 countries – WORLDWIDE 28 Business Development Managers in the US PLUS 16 Inside

Sales Support Staff for travel professionals Home Based Support nationally

QUESTION TO ASK:

“Do you want a package that includes most things up front in the total cost of the vacation

or do you prefer a vacation that lets you manage more of your time?”

Inclusions = Globus

Budget savvy with free time = Cosmos

My way = Monograms

Globus

Every Journey Tells A Story

Age: 45-65 (avg. 57)

Married: 68%

Gender: 63% female

Income: $70,000+

Almost 30% of Globus travelers

are singles!

Globus Snapshot

More Quality Hotels

• Globus hotels are a cut above the competition– First class and above (4- and 5-star)– No Tourist Class in Europe and North America– Rated per the Official Hotel Guide and National

Tourism Offices worldwide

• Quality Locations– Locations chosen in the heart of your destination

More Selection• Largest variety of itineraries & departures worldwide

– Scope• Over 182 Globus vacations across more than 62 countries

on 6 continents

– Travel Styles• More ways to travel than anyone else• From comprehensive Panoramas to Independent Vacation• Variety of transportation

More Tour Director Insights• “The World’s Most Dynamic Tour Directors”• Their expertise is why 9 out of 10 customers rate our Tour Directors

the best in the business • Committed to clients’ experience, not “sales”• Experience

– Average 14+ years experience worldwide• Destination Knowledge

– Experts of the area--are native of touring area– European and Exotic TD’s speak English + 2 additional languages

More Experience = More Trust

• Over 80 years of opening the door to the world• Long-term relationships with hotels and attractions

means our guests enjoy the best service possible• Solid--$10 million Consumer Protection Plan means

peace-of-mind• 97% traveler satisfaction rating • More than 85% will travel with us again

More Selection• Largest variety of escorted travel styles

– Panorama

– Regional Discovery

– Cruise & Tour

– Special Events

– Family

– Religious

Top Tours for 2010• Best of Italy• Italian Mosaic• Italy’s Great Cities• Essential Europe

(Panoramic Tour)*• Italian Treasures

*Panoramic Tours up over 2010! Average age is 53 – younger than other tours

Bottom Line

$987 per booking!

• Making dreams of international travel reality – Price = attainable– Overcomes language, transportation, logistics barriers– 40% free time– “Starter kit” to introduce travelers to foreign lands

• Prospecting tool for agents to recruit new European travelers– Upgrade to a real vacation for the price of a getaway

Cosmos

Average Age: 54

Married: 54%

Gender: 65% female

Single Supplement Guarantee

Income: varies

Customer Snapshot

• Selection– 95 packages to choose from– 7 to 30 days– 13 vacations <$1000pp

• Styles– Panoramas– Regional Discoveries

Cosmos Selection

Jewels of Morocco: from $789

British Panorama: from $869

Tunisian Adventure: from $889

Prague, Vienna & Budapest: from $899

Jewels of France: from $919

Greek Odyssey: from $939

Jewels of Spain & Portugal: from $949

The Magic of the Italian Lakes: from $999

Irish Explorer: from $999

Jewels of Poland: from $999

Jewels of Slovenia & Croatia: from $999

Grand Tour of Turkey: from $999

Cairo, Alexandria & the Mediterranean: from $999

• Best of Italy*• Splendor of Italy

*top tour for Singles company wide

Top Tours

Bottom Line

$646 Commission per booking

How To Sell & Market STUDENT TRAVEL

Why Choose Student Discoveries?◘ Customized Service

◘ Educational Experience

◘ Safety & Security

◘ Worldwide Scope

◘ Financial Security

◘ Value

Student Travel: A New Market For You!

“SYTA reports an annual increase of 20-30% in the past

5 years!”

◘ 12-18 yr olds (middle/high school)

86% of parents believe that “travel is an essential part of their child’s educational experience” - Michigan State University

survey

Student Travel: Who Should You Target?

“US Census data reports there are 30 million 12-18 year

olds!

Destinations◘ Boston

◘ Philadelphia

◘ New York

◘ Washington DC

◘ London

◘ London/Paris

◘ Paris

◘ Italy

◘ Spain

Groups to Target:

• Theatre Students

• Middle School Trips

• History Classes

• Language Arts

• Spanish Classes

• Arts, architecture

FAQ:◘ What is the minimum number of students needed?

− 20 students/chaperones/teachers (sole use with 20+ on coach)

◘ What is the maximum number in a Student Discoveries group?

− 44 is the maximum number for a student group per coach

◘ What about travel insurance?

− Our basic Travel Protection is included in the price.

◘ What are the student accommodations?

− In North America: Triples or quads

− In Europe: Triples only

FAQ:

◘ How will the teacher travel?

− In a single room

◘ How many chaperones are needed?

− One adult for every 9 students

◘ How much spending money do we need?

− We recommend $20-40 each day per student

◘ Do the children get additional discounts?

− Youth pricing is built into the package price

Who Are the Decision Makers?

◘ Key Players for Student Groups:

1. Educator

2. Parent

3. Student

Q:

www.studentdiscoveries.com

Your source of

information

MoNoGRAMS

Monograms = Independent Travel Made Simple

Monograms receives a satisfaction rating of 95%, based on our customer

surveys.

◘ Baby Boomers

◘ Families

◘ Cruise Clientele

◘ Honeymooners

◘ Girlfriend getaways

◘ Past escorted travelers

Who is Monograms ideal for?

FAQ: What do you offer that other companies don’t?

amalia.meliti@dc-intl.com

We offer travel components that are

connected and cohesive!

“Transportation, Choice of Hotels, sightseeing and

activities, breakfast, personal service, worldwide destinations”

2011: What’s New?

◘ MORE!

◘ 50+ New Destinations

◘ Enhanced Hotels

◘ Choice of Hotels by City

◘ Pre-purchase Excursions

◘ Easier Online Booking Flow

Earn 5% commission on activities and excursions!

Monograms Travel Styles

◘ Single-City & Multi-City Getaways

− Worldwide

◘ Driving Vacations & Rail Vacations

− North America & New Zealand

◘ Independent Vacation Packages

− Worldwide

Destinations

◘ Europe

◘ United States

◘ Canada

◘ South America

◘ Asia

◘ South Pacific

◘ Africa

Over 400 Vacation Options in 2011

◘ Single-City Getaways (6 packages) − Top Seller: Week in London

◘ Multi-City Getaways (31 packages)− Top Seller: Week in London & Paris− Top Seller: Rome, Florence & Venice

◘ Hotel Examples (remember – you choose!)

− Rome: Cicerone − Florence: Boscolo Astoria

Europe Overview - 2011

New Vacations – 2011 Europe

◘ 3 Dublin Packages

− Dublin Summer Getaway

− Dublin & London

− Dublin, London & Edinburgh

◘ 2 Multi-Country Panorama Vacations

− London, Paris, Venice, Florence & Rome

− London, Paris, Budapest, Vienna & Prague

Single-City (8 packages)− Top Sellers: New York City; Washington DC

Multi-City Getaways (8 packages)− Top Sellers: Montreal & Quebec City; Oahu & Maui

Driving Vacations (19 packages)− Top Sellers: America's National Park and Canyon Discovery

Rail Vacations (1 package)− Canadian Rockies by Rail

North America Overview - 2011

Driving Vacations

The Best of Alaska

Alaska Adventure

Sea to Sky, Vancouver & Whistler

Heart of the Great Lakes

North America Driving Vacations

◘ Independent Vacation Packages (12)

− Top Seller: Peru Highlights

− Top Seller: Brazil, Argentina & Chile

◘ Optional Excursions & Activities− Santiago, Chile – Vina Santa Inés − Arenal, Costa Rica - Horseback Ride

to La Fortuna WaterfallOver 160 ways to extend your core Monograms

Package!

South America Overview - 2011

New Vacation & Destinations 2011 South America◘ Vacation: Andean Explorer

− Start in Peru’s Amazon!

− Extend your client’s vacation in the Galapagos Islands

• Stay at the Finch Bay Hotel on Santa Cruz Island

• Add a Galapagos cruise

− Arequipa & Colca Canyon is also available to add on

Do it all: Start in Peru’s Amazon plus add the Galapagos or Arequipa & Colca Canyon!

◘ Independent Vacation Packages (9)

− Top Seller: Tokyo & Kyoto

− Top Seller: Highlights of China

Asia Overview - 2011

New Vacations - 2011◘ Flavors of Vietnam & Cambodia

− 12 ways to extend, such as: Bangkok, Phnom Penh, Luang Prabang, or Chiang Mai

◘ Best of Thailand

− 15 ways to extend, such as: Singapore, Siem Reap, Luang Prabang, or Phuket

◘ India’s Golden Triangle

− Extend in Dubai, Southern India, Nepal or all 3

75ways to

extend

your 2011

Monograms

vacation in

Asia!

◘ Independent Vacation Packages (9)

− Top Seller: Journey Down Under

Fiji extension available on all South Pacific packages in 2011!

South Pacific Overview - 2011

New! New Zealand

3 Choices:

◘ Highlights of New Zealand

◘ New Zealand Explorer

◘ Spectacular South Island

Africa Overview - 2011

◘ New Destinations:

− Kenya & Tanzania

− South Africa & Botswana

◘ Fun Features:

− Private game drives

− 6 max per vehicle

◘ How Simple? Just 2 steps:

1. Select cruise line, ship and departure date

2. Add flight, sightseeing, airport transfers and travel protection

14 Legendary European Ports

Amsterdam

Athens

Barcelona

Copenhagen

Istanbul

Lisbon

London

Malaga

Nice

Oslo

Rome

Rotterdam

Stockholm

Venice

16 Cruise Lines

Azamara

Celebrity

Costa

Crystal

Cunard

Disney

HAL

MSC Cruises

Norwegian

Oceania

Princess

Regent

RCCL

Seabourn

Silversea

WindStar

What’s Included?

◘ 2-night Hotel Stay (SFC or Deluxe)

◘ Breakfast daily

◘ Transfers between hotel and cruise ship

◘ All taxes

Plus you can add:

◘ Flights

◘ Half-day sightseeing

◘ Airport transfers

◘ Included when you add flights

◘ Travel Protection

Up To

10%

on extras!

Advantages:

◘ We Know Land!

◘ Better Prices!

◘ More Flexibility!

◘ Easy!

◘ More Profitable for You!

On averageour prices are < lower than you

can get elsewhere!

As low as

$296

pp

Africa Accommodations

◘ Standard package− Primarily Sopa Lodges

◘ Upgrade package− Serena Lodges

− Luxury tented camps in:• Lake Nakuru

• Masai Mara

• Serengeti

Sarova Mara Camp

*Kenya and Tanzania Accommodations…see brochure for more!

The simple way to book an independent package for your clients.

How Simple?

1. Select a package based on preferred cities

2. Select hotels

3. Add on sightseeing (earn 5%)

4. Add flights (earn 5%)

How much could you make?

Just try it!

Total = 

$790!!

Just 4

Steps

Average commission per couple (including land and air)

$790

Top destinations for 2010:

ItalyBritain/IrelandUSAFrance (River Cruise growth)Germany and Alpine RegionSpainCanadaHolland/ScandanaviaSouth PacificSouth America

10% off the land price of 2011 air-inclusive Globus Europe vacations booked and paid in full Jan 5 – Mar 1, 2011

$100 off select North America (Feb 2 – Apr 5, 2011)

$200 off Globus vacations the featured the Rocky Mountaineer (Feb 2 – Apr 5, 2011)

Globus and Cosmos Promotions

$200 off pp on air-inclusive vacations of 6 nights or more OR land only vacations of three or more cities

$200 off pp on Exotics vacations of 6+ nights or 3+ cities booked Feb 2 – Mar 29, 2011

Up to $200 off pp on select N. America vacations booked Feb 2 – Mar 29, 2011$200 pp on vacations of $1,000 or more$100 pp on vacations less than $1,000

Monograms Promotions

Avalon Promotions10% off the cruise/land price of 2011 air-inclusive European river cruises between Jan 5 – Mar 1, 2011

$400 off per couple on all 2011 Europe river cruises without air

$1,000 off per couple on select departures of select cruise/land only 2011 river cruises

Contact information:

Reservations (800) 221-0090www.globusfamily.com/agents

Groups (800) 221-0097

Hours: Monday-Friday 6 a.m.- 6 p.m., Saturday 7 a.m.- 3:30 p.m. (MST)

Sales Team (866) 270-9850