PAGE 1 Expertise • Creative & Art Direction • Ideation & Conceptual Development • Brand Design & Development • Craft Design (Graphic) • Digital Design • UI/UX Design • Developing Style Guides & Toolkits • Animation & Video Editing (basic) • Knowledge of HTML & CSS • Stakeholder Management Software Skills • ADOBE Full Adobe Suite • SKETCH • KEYNOTE • MICROSOFT Full Office Suite Interests • Art; especially Impressionism • Mauythai • Surfing • A good coffee (or five) • Cooking • Music Languages • English, Afrikaans, Serbian (basic) Deniel Briers SENIOR CREATIVE | CREATIVE/ART DIRECTOR, CRAFT & DIGITAL DESIGNER MELBOURNE, AUSTRALIA Contact + 61 (0) 413 922 955 [email protected]Portfolio | Website www.denielbriers.com www.thirdrepublic.co Social www.linkedin.com/in/deniel-briers/ Experience overview • Senior Craft Designer Che Proximity OCT 2018 – NOVEMBER 2019 (1 YRS, 1 MO) • Freelance Art Director, Designer AGENCIES: Che Proximity, Ogilvy, BWM Dentsu APR 2018 – OCT 2018 (7 MO) • Creative/Art Director, Designer & MD Third Republic MAR 2008 – MAR 2018 (10 YRS) • Creative/Art Director, Designer & MD Whatisfiction MAR 2011 - MAR 2018 (7 YRS) • Art Direction, Digital & UI/UX Design Saatchi & Saatchi JUL 2013 – DEC 2015 (2 YRS, 6 MO) • Senior Graphic Designer Media24 (Pty) Ltd SEPT 2004 – MAR 2008 (3 YRS, 7 MO) • Freelance Designer Deniel Briers JAN 2002 – AUG 2004 (2 YRS, 8 MO) • Marketing and Promotions Manager Ritmeester Cigars JAN 2002 – AUG 2004 (2 YRS, 8 MO) Education COURSE ATTENDED Netscope: MIT JAN 2000 - DEC 2002 COURSE DETAILS Graphic, UI/UX, Web Design & Animation COURSE ATTENDED Adobe Indesign DEC 2004 COURSE DETAILS Essentials & Advanced Training Profile I'm a senior creative with 15+ years of experience in advertising & publishing industries. I am both a hands-on designer and a natural leader with a passion for mentoring and galvanizing teams. I love bringing campaigns to life through strategic insight as I believe design thinking has a strategic overlap, which helps create a unified experience with added sophistication and logical thinking at its core. Key clients/projects: Vanguard, RACV, Micheal Hill, Latitude Financial, AGL, St Vincent’s Hospital, Velocity, Toyota, Kmart, Cadbury, Johnnie Walker.
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PAGE 1
Expertise
• Creative & Art Direction• Ideation & Conceptual Development• Brand Design & Development• Craft Design (Graphic)• Digital Design• UI/UX Design• Developing Style Guides & Toolkits• Animation & Video Editing (basic)• Knowledge of HTML & CSS• Stakeholder Management
Software Skills
• ADOBE
Full Adobe Suite• SKETCH
• KEYNOTE
• MICROSOFT
Full Office Suite
Interests
• Art; especially Impressionism• Mauythai• Surfing• A good coffee (or five)• Cooking• Music
Languages
• English, Afrikaans, Serbian (basic)
Deniel BriersSENIOR CREATIVE | CREATIVE/ART DIRECTOR, CRAFT & DIGITAL DESIGNER MELBOURNE, AUSTRALIA
• Freelance Designer Deniel Briers JAN 2002 – AUG 2004 (2 YRS, 8 MO)
• Marketing and Promotions Manager Ritmeester Cigars JAN 2002 – AUG 2004 (2 YRS, 8 MO)
Education
COURSE ATTENDED
Netscope: MITJAN 2000 - DEC 2002
COURSE DETAILS
Graphic, UI/UX, Web Design & Animation
COURSE ATTENDED
Adobe IndesignDEC 2004
COURSE DETAILS
Essentials & Advanced Training
Profile
I'm a senior creative with 15+ years of experience in advertising & publishing industries. I am both a hands-on designer and a natural leader with a passion for mentoring and galvanizing teams. I love bringing campaigns to life through strategic insight as I believe design thinking has a strategic overlap, which helps create a unified experiencewith added sophistication and logical thinking at its core.
Key clients/projects: Vanguard, RACV, Micheal Hill, Latitude Financial, AGL, St Vincent’s Hospital, Velocity, Toyota, Kmart, Cadbury, Johnnie Walker.
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Experience
• Art Direction and Design • Ideation & Conceptual Development• Brand Design & Development• Graphic Design• Digital Design
• Developing Style Guides & Toolkits• Communication & Presentation of Concepts• Animation & Video editing (basic)
• Creative & Art Direction • Photo Shoots Art Direction• Ideation & Conceptual Development• Brand Design & Development• Graphic Design• Digital Design
• UI/UX Design• Developing Style Guides & Toolkits• Animation & Video editing (basic)• Communication & Presentation of Concepts • Stakeholder Management
Managing a small creative team of writers, art directors and craft & digital designers. Developing of brand assets; visuals & photography styles and guidelines across print, digital & film components for ATL & BTL cam-paigns. Key clients included Woolworths, Ethiopian Airlines, The Loerie Awards, Seattle Coffee Company and Johnnie Walker.
RESPONSIBILITIES
Senior Craft DesignerCOMPANY
Che ProximityOCT 2018 – NOV 2019 (1 YRS, 1 MO)
Working with writers, art directors, craft and digital designers. Developing of brand assets; visuals & photography styles and guidelines across print, digital & film components for advertising campaigns. Developing pitches & idea generation on various campaigns. Stakeholder engagement and presenting of concepts.
RESPONSIBILITIES
• Art Direction and Design • Ideation & Conceptual Development• Brand Design & Development• Graphic Design• Digital Design
• Developing Style Guides & Toolkits• Communication & Presentation of Concepts• Animation & Video editing (basic)
Freelance Art Director, Craft & Digital DesignerAPR 2018 – OCT 2018 (7 MO)
AGENCIES
• Che Proximity - Senior Designer SEP 2018 – OCT 2018
• BWM Dentsu - Senior Art Director APR 2018 – JUL 2018
Working with writers, art directors, craft and digital designers. Developing of brand assets; visuals & photography styles and guidelines across print, digital & film components for advertising campaigns. Developing pitches & idea generation on various campaigns. Stakeholder engagement and presenting of concepts.
RESPONSIBILITIES
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• Creative & Art Direction• Ideation & Conceptual Development• Brand Design & Development• Graphic Design• Digital Design• UI/UX Design• Developing Style Guides & Toolkits• Communication & Presentation of Concepts • Stakeholder Management
• ARG Concept & Storyline Development• ARG Design & Research• Integrated Media Storytelling• Game/Puzzle & Interaction Design• Brand Managment• Communication & Presentation of Concepts • Event Concept Development• Event Management & Coordination• Radio & Podcast Presenter / DJ
Managing a creative team and event staff. Developing of brand assets; visuals & photography styles and guidelines across print, digital & film components for ATL & BTL campaigns. Event conception, planning & management for game launches for Mweb GameZone. Key event clients included Sterkinekor Games, MSi, Gigabyte & Electronic Arts.
RESPONSIBILITIES
• Adhoc Magazine page concept design• Assisting, reviewing & approving layouts from junior designers• Magazine page template design• Maintained and managed production & printing schedules, as well as press check
• Managed multiple, concurrent projects at different stages• Guidelines compliance• Art Directing on special projects & photo shoots
Design and layout of editorial and non-editorial marketing, features, supplements, branding and BTL advertising campaigns for the weekly national magazines (YOU, Huisgenoot & Drum Magazine).
RESPONSIBILITIES
• Art Direction• Ideation & Conceptual Development• UI/UX Design• Graphic Design• Developing Visual Language, Guidelines & Toolkits• Communication & Presentation of Concepts
Developing & redesigning UI, visual styling and guidelines for responsive websites & mobile apps. Meeting with stakeholders and presenting of concepts. Key clients included Salomon, Merck & Co, Standard Bank, & ADT Home Security Systems.
RESPONSIBILITIES
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• Art Direction• Ideation & Conceptual Development• Brand Design & Development• Graphic Design• Digital Design• UI/UX Design
• Web Design• Animation (Flash)• Developing Style Guides & Toolkits• Communication & Presentation of Concepts • Stakeholder Management
Freelance DesignerCOMPANY
Deniel BriersJAN 2002 – AUG 2004 (2 YRS, 8 MO)
Developing of brand assets, visuals & photography style and guidelines across print & digital components. Working with organisations within FMCG, retail, resources and professional services.
RESPONSIBILITIES
• Head of sales in the Horeca Segment• Stakeholder Management• Distribution Control• Event Management & Coordination• Promotional Team Management• BTL Promotional & Event collateral design• Speaker at Events
Marketing and Promotions ManagerCOMPANY
Ritmeester CigarsJAN 2002 – AUG 2004 (2 YRS, 8 MO)
Brand representative managing marketing resources & events on a provincial scale. Managing Promotion Teams & event staff.
