BROUGHT TO YOU BY

SEO + SOCIAL MEDIA P R E S E N TAT I O N S U RV E Y

2015

Search Engine Optimization (SEO) and Social Media go together like peanut butter and jelly. Your social media channels and your website should work together with keyword-rich content. If it gets the attention of search engines, it will be helpful to your search rankings and therefore increase your content’s visibility.

SEO FUN FACTS

94% of online traffic to business websites comes from search engines.

3.5 People look up SEO on Google, Bing or other search engines every second.

865 Million of websites globally mention “SEO”.

67% of companies expect to increase their SEO budget.

Why Do You Need SEO?

Everyone is searching online for information related to products and services. This is why SEO is such an important inbound marketing tool. Having your website found in search results is not an option your business can overlook.

With the Internet’s global reach, not only can you serve your local customers, but you can also extend your products and services to the global market. Your brand reputation gets a boost as well since it’s all integrated.

Bottom line, inbound marketing is one of the most inexpensive and effective branding strategies. It expands your market reach, improves customer knowledge of your product, and it works for you 24/7. Envisager Studio helps your business realize the true potential of the Internet using effective SEO and Social Marketing.

Search Engines Market Share

4% ASK

Google is the Search King!

23% Yahoo

73% Google

Google search engine is the most popular and widely used search engine in the world. Google’s unique searchers is over 1.17 billion. To compete with Google, Yahoo and Bing have joined forces for their advertising endeavors.

Knowing Your Target Audience

52% Men Men are the leading users of the Internet and the majority consumers of search results.

48% Women Women are close second, but shop more and are spenders compared to men.

With the use of Internet Marketing, your business can get a better understanding of who your users are and their behavior. Envisager Studio can help you micro target your users based on device type, gender, language, location and more.

Targeting the Right Audience

75% users find a website via search engines

Targeting specific user profiles is one of the advantages of Internet Marketing. Envisager Studio utilizes content marketing and social media marketing to help your business target the right audience and generate leads.

What Does It Take?

SEO Tactics Share An effective SEO campaign should include all tactics. Create quality content for better user engagement. San Diego marketing team at Envisager Studio will strategize with you to create an effective SEO campaign for better brand recognition and user engagement across all platforms.

SEO Tactics

7%

39%

25%

18%

Article Marketing Email Marketing Video Marketing Mobile Marketing S. Media Marketing

11%

5 Key SEO Service Areas

Social Media Excellent mediums to promote products and services and referral traffic.

Content Marketing Creating and distributing quality content like blogs, videos and graphics.

Link Building Networking, being a guest writer, other opportunities to build quality links to your site.

Analytics Understanding the market and current traffic trends.

Optimization Fine tuning your website

and landing pages for better rankings and user

experience.

Web Marketing Strategies

43% Search Engine

Marketing

Web marketing varies from one campaign to the other. As a rule of thumb, all campaigns should cover the above marketing strategies in varied quantity depending on the campaign requirements.

28% Social Media Marketing

19% Paid

Marketing

10% Article

Marketing

The Main Factors of SEO

Programmers On-page Factors

Marketing Stuff

Analysis

Community Managers Off-page

Factors

Social Networks

Users

SEO 360 Degree

Cover all the bases The challenge to getting consistent rankings and traffic is making sure you’ve included the appropriate channels and platforms. They say, if content is king, distribution is queen. San Diego marketing team at Envisager Studio employs a unique approach for content distribution which provides maximum visibility across all platforms.

Top 5 Analytic Tools

It’s very important to use analytics from various sources to increase the effectiveness of your campaign. San Diego marketing team at Envisager Studio utilizes the top analytic tools to achieve more accurate campaign reporting.

Kiss Metrics

Google Analytics

Compete

WordPress Stats

Omniture

18%

13%

25%

12%

22%

GEO Targeting

Geotargeting and SEO Envisager Studio San Diego marketing team utilizes the best tools available to position your brand in optimum geo locations.

58%

Paid Ads Content Display Ads Social Media Local SEO

Targeting Tools

87%

56%

Top 5 SEO Channels

The Most Important Web Marketing Channels - 2015

Online Marketing Search Engine Optimization Video Marketing Social Media Marketing Pay Per Click

Social Media Marketing tops the most important web channels; a trend that is not likely to decrease. Pay Per Click campaigns are on the rise as they provide somewhat instant results. But, SEO is still the best long term investment for brand reputation.

34%

58%

62%

76%

30%

Essentials of a Winning Web Presence

Information technology affects just about everything around us. It drives innovation and fuels business growth. At Envisager Studio San Diego Web Design Agency, we understand that your website is your 24/7 marketing platform for your business. We ensure your website is mobile friendly as well as providing a great user experience.

Browser Friendly Search Friendly Mobile Friendly Online Reputation Social Presence

Mobile SEO

Smartphones are the biggest driver of social media. The responsive web design experts in San Diego at Envisager Studio can work with you to ensure your website is mobile ready.

245 Million US Mobile Internet Users

Social Media Marketing

Social media has changed the way we communicate. Elections are won using social media. The Internet Marketing team at Envisager Studio understand the vital role social media plays in your brand position. We’re here to help you get the most out of social marketing.

54% Online Users Rely On Social Media for Buying Decisions

Get In Touch

Website: www.envisager.net

Web

Email: info@envisager.net

twitter.com/envisagerstudio

Social Media

facebook.com/envisagerstudio +EnvisagerStudioSanDiego

10601 Tierrasanta Blvd. G-140 San Diego, CA 92124

Address

Office: (858) 874-6528

Phone & Fax

Fax: (858) 573-2558