Social Media Strategy - Setting Goals

With

Listening Tools

HOW to listen• ‘Listen’ to existing conversation• Track brand mentions• Track relevant keywords• Identify key influencers• Identify industry trends

Listening Tools

WHERE to Listen• Hootsuite• Tweet Deck• Seesmic• CoTweet• Google Alerts• Brizzly

Why Set Goals

Formula of my happiness: a Yes, a No,a straight line, a goal.

-Friedrich Nietzsche

Be S.M.A.R.T.

• SPECIFIC

•MEASURABLE

•ATTAINABLE

•REALISTIC

• TIMELY

Be S.M.A.R.T.

Specific: The objective needs to be very specific, otherwise how will you know when you’ve achieved your goal.

What kind of Goals do you want:•Quantitative•Qualitative

Be S.M.A.R.T.

Measurable: Can you measure your performance relative to your stated objective?

Be S.M.A.R.T.

Attainable: Is the goal attainable? If not, then its got to be reconsidered.

Take small steps to reach great heights.

Be S.M.A.R.T.

Realistic: Is the objective realistic?

Be S.M.A.R.T.

Timely: You need to set a deadline for yourself in terms of time.

Can Help!

How Can Wishpot Help?

• Create a personalized Social Media Strategy to meet your online goals.

• Manage Facebook and Twitter accounts• Pre-schedule posts for Facebook and Twitter• Design and create a landing page for a

Facebook Fan Page• Provide a social storefront on your Facebook

Fan Page

Contact information:

erik@wishpot.com206.949.9204

sales@wishpot.com