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About Sales Force Automation

Denave’s mobility automation technology platform (Tselina) provides solutions to report ground level activities for various

aspects of business real-time. This technology helps in a structured as well as timely reporting from the field force and has a

direct impact on increased productivity. This helps in avoiding manual records and reporting disconnects.

Sales Force Automation – Biz Intelligence on the move is technology platform to provide handheld based applications,

enabled with GPS & GPRS capable of capturing Real time data & photos with geo tagging.

Tselina platform enables Reporting in multiple formats as per requirement.

• Online Report: Online web portal with multi user login for accessing reports generated thru Tselina.

• Live Excel: Excel file enabled with SQL connector to refresh & update data as on date.

• Email Notification's: Auto generated Email reports, sent as snapshots as per user requirement.

Backend Integration:

• Customized online CRM tool.

• Built on Open source platform, Tselina can be integrated with other software

Online Report

• Real time data• Role based security• Data Summarization• Data Filtering• Data Pagination• Data Navigation• Data Export to

Excel/others

Live Excel

• Real time data• Access Security• Detailed Report• Dashboard• Familiar Excel Interface• Ad-hoc analysis

Email Notifications

(Auto Emails)

• Executive Dashboards• Snapshot Reports• Ease of Access• Daily Reports at

prescheduled frequency.

Backend Integration

• Online customized CRM.

Tselina – Reporting Capabilities

Salient Features

Model & Flow

GPRS

Field Reports- Attendance/JCPVM Reports- Store Hygiene checks- Visual Merchandize- RSP hygienePhotos:- Hygiene, Planogram

Internet

4Tselina Server & Data Base

OLT Server & Data Base

5

Internet

GPS

DATA ENTRY

- Geo Locator- Rout Map- Time Stamp

3

1Retail Store

2

VM Visits

REPORTING WORKFLOW

Mgmt. Back-end

SFA - ARCHITECTURE

Field Force (VM)

Marketing

Sales

Retail Activation Visual Merchandising Store Visibility Competitor Tracking

Sales force tracking (productivity)

Sales Tracking Stocks Analytics

Tselina Function Overview

DATA ENTRY

Tselina – Reporting, Program Structure and Impact

GPS Tracking

Hygiene Photos

Issue Managem

ent

Increase in Throughput & Quality

Better VM utilization

Better backend

productivity

Faster reporting to

management

Fudging control

More CoverageMore stores covered Checks with photo proof

Real time reportingReal time photo and visit

reports available at backend Faster course correctionReal time Field Data

Effective Supervisory & MIS Structure

Regular Field Monitoring &

Control

Issue Escalations

Summarized Reports

Visit Route mapped thru GPSProductivity Tracker: Planned Vs Actual visits

Issue Tracker : Region wise store and issues count Mobile Application – Data Capture

System Controls - Sales Reports and GPS Tracking

Backend Interface in web application

“

View Data EntriesDashboard

Issues highlighted with red borderIssues email to regional manager

Our Differentiators for Tselina SFA implementation

“

• Our more than 16 years of experience in Sales & marketing gives us unique edge from other automation providers in implementing a more practical solution for the problem in hand.

Domain Expertise

• End-2-End implementation with hosting, device procurement, help desk, technical support and program management included.

Not Just Software

• Our vast experience in IT & Telecom and relationship with major OEMs & respective channel, enable us to choose best devices, data plans as well as cloud services. These are big primary cost factors in mobility and software solution implementation and their maintenance.

Cost-effective solution

• Tselina has been developed on cross-platform technologies. It can be deployed on variety of platforms (Android / Windows, Linux Server / Windows Server, MySQL / MS SQLServer database), hence enabling solutions to fit in more scenarios.

Cross-platform technology

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