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UTHO 201 Strat 016 Plan S 1 – 20 tegic P HABD AND G UIDI D M ISSION A NG P RINCIP PLES SFHA Board of Commissioners SFHA Executive Team P LACE HOLDER – N EED INFORMATION FROM SFHA Henry A. Alvarez III Executive Director
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201 Strat 1 – 20 tegic P HABD 016 Plan D MISSION A S AND GUIDI SAN H AU NG PRINCIP FRA HOUS UTHO PLES ANCIS SING ORIT SCO G TY
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Page 1: SFHA_Strategic_Plan[1]

 

 

 

 

 

201

Strat

 

1 – 20

tegic P

HABD

 

 

016

Plan

D MISSION A

S

AND GUIDI

SAN

HAU

NG PRINCIP

FRA

HOUS

UTHO

PLES

ANCIS

SING

ORIT

SCO

G

TY

Page 2: SFHA_Strategic_Plan[1]

MESSAGE FROM THE EXECUTIVE DIRECTOR     

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 2

 

 

 

 

PLACE HOLDER – NEED INFORMATION FROM SFHA 

 

 

 

 

SFHA Board of Commissioners

SFHA Executive Team

Henry A. Alvarez III Executive Director

Page 3: SFHA_Strategic_Plan[1]

TABLE OF CONTENTS   

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 3

 

 

MESSAGE FROM THE EXECUTIVE DIRECTOR ...........................................................................2

INTRODUCTION .......................................................................................................................3

SFHA MISSION AND GUIDING PRINCIPLES ...........................................................................4

2011 – 2016 STRATEGIC GOALS ............................................................................................7

STRATEGIC PLAN ......................................................................................................................8

GOAL 1 ....................................................................................................................8

GOAL 2 ....................................................................................................................9

GOAL 3 ................................................................................................................. 10

GOAL 4 ................................................................................................................. 11

GOAL 5 ................................................................................................................. 13

GOAL 6 ................................................................................................................. 15

GOAL 7 ................................................................................................................. 17

GOAL 8 ................................................................................................................. 18

SAMPLE COMMITMENT MEMO .............................................................................................. 19

TIMELINE ................................................................................................................................. 20

 

 

   

Page 4: SFHA_Strategic_Plan[1]

INTRODUCTION   

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 4

To promote creative brainstorming for developing fresh ideas on transforming public housing from “housing of last resort” into “housing of choice” and to increase and improve the supply of low income and affordable housing.

PLANNING OBJECTIVE

PLANNING FRAMEWORK

In May 2010, the Board of Commissioners and the Executive Director of the San Francisco Housing Authority (SFHA) determined that their Strategic Plan needed to be updated to continue with their vision of becoming a high performance organization, promoting innovation and accountability, and sustaining progress. In efforts to update this plan, emphasis was placed on including people and obtaining input from all stakeholders. The inclusive approach was based on conducting three separate facilitated visioning and planning sessions. During these sessions, input from staff and Board members was obtained through a number of structured brainstorming exercises. The plan’s foundation was established based on the detailed feedback obtained from these sessions.

  

 

  

 The purpose of updating SFHA’s Strategic Plan is to outline SFHA’s mission, core goals, and to develop a high level roadmap for achieving these goals over the next 5 years. More specifically, the initial planning retreat sought to:

– Facilitate a roundtable discussion among management – Establish an identity for SFHA – Initiate open and active participation – Promote candid feedback – Generate ideas, analyses and recommendations – Develop 5-year strategies with focus on years 1 & 2 – Align business operations with the mission of SFHA – Encourage team collaboration and commitment

 As a result of the retreat, SFHA’s Planning Team developed several meaningful products, including the creation of:

A new and improved mission statement for the Authority Realistic goals and actionable strategies to be achieved over the next 5 years, as covered

in this plan.

Page 5: SFHA_Strategic_Plan[1]

SFHA M

San FrancStrategic

•Wach

•W

Str

•Wim

•Wtraou

Eff

•Wacc

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Ma

SFHA M

 

The guidof all SFHarticulaterenewed

MISSION AN

cisco HousingPlan: 2011 - 2

We develop ouhieve our ma

We strengthen

rategic and

We educate all portance of p

We ensure effeansparency thr programs a

fective Com

We continue tocountability, e

We ensure thatrther strength

aximizing T

MISSION

ing principleHA staff memed these valu SFHA.

ND GUIDING

g Authority 2016

ur external rendate and mi and leverage

d Collabora

our customepublic housing

ective organizahroughout theand services.

mmunicati

o leverage exieffectiveness

t technology hen the Autho

Technology

The misincome

es outlined ombers and esues and prin

G PRINCIPLE

elationships anssion.

e our member

ative Partn

ers, partners ag.

ational comme Authority th

on and Edu

isting and emand efficiency

adoption andority’s interna

y

ssion of the households

on the followstablish stanciples as a re

ES

nd facilitate ac

rship in the b

nerships

and other sta

munication, infhat would fac

ucation

merging technoy.

d use is consisal capacity.

SFHA is to d and integrat

wing pages rendards of pubesult of thei

ccountability

road public h

akeholders on

formation acccilitate alignm

ologies that in

stent across a

deliver safe ate economic

epresent valblic stewardr own analys

among all pa

housing indust

n the value an

cessibility, anent and succe

ncrease agenc

all departmen

and decent hc opportunit

ues that govship. Manageses and aspi

 

P

rtners to

try.

nd

d ess of all

cy

nts to

housing for ties for resid

vern the actiement and srations for a

 

Page 5

low dents.

ons staff a

Page 6: SFHA_Strategic_Plan[1]

SFHA M

San FrancStrategic

•Wmo

•Wfoc

Cu

•Wan

•Wob

Co

•Wan

•W

•W

Ex

•Wem

•Wint

Em

 

 

MISSION AN

cisco HousingPlan: 2011 - 2

We dedicate ouove out of pu

We conduct oucused on all c

ustomer Fo

We demonstratd our Author

We practice unbserved polici

ommitmen

We rely on strod team perfo

We foster crea

We ensure alig

xcellence in

We foster trustmpowers emp

We foster a carternal capacity

mpowerme

ND GUIDING

g Authority 2016

urselves to asublic and subs

ur business wcustomers an

ocus

te consistentrity’s mission.

ncompromisines and proce

nt, Integrity

ong leadershirmance.

ativity, initiativ

nment of per

n Performa

t that recognployees to bec

ring and nurty and a motiv

ent and Tru

 

G PRINCIPLE

ssist and engasidized housin

with customerd stakeholder

t organization.

ng ethical pradures and a s

y and Acco

ip across the

ve and synerg

rformance ex

ance

izes capabilitycome effectiv

uring environvated workfo

ust

ES

age our resideng

r-oriented andrs.

al and person

ctices and intstrong fiscal a

ountability

Authority tha

gy.

pectations, o

y, promotes ave performers

nment across rce

ents to be sel

d responsive

nal commitme

tegrity througand control fr

at motivates

utcomes and

accountabilitys.

the organizat

lf-sufficient an

service delive

ent to custom

gh clearly estaramework.

excellence in

measures.

y and respons

tion that furt

P

nd voluntary

ery systems

mer service

ablished and

employee

siveness, and

her builds

 

 

 

Page 6

 

 

Page 7: SFHA_Strategic_Plan[1]

2011 ―

San FrancStrategic

• Expand tAssisted

Go

• Provide aImprovedEnvironm

Go

This Stragoals. Thunits, preactions. Tare ident

 

 

― 2016 STRA

cisco HousingPlan: 2011 - 2

the Supply o Housing

al 1

a Safe and d Living ment

al 4

• ImpQu

ategic Plan hahese core goeserve existiThe strategietified in the n

ATEGIC GO

g Authority 2016

of

prove and Duality Custo

Goal 7

as been builtoals are the iing units, imes developednext section

OALS

• ImproveAssisted

Go

• Promoteand AsseAssisted

Go

Deliver omer Servic

t upon certampetus for tprove the qd to provide

n of this plan

the Qualit Housing

oal 2

e Self-Sufficet Developm Household

oal 5

ce• Be

PerImAll

ain assumptiothe hard wouality of oure the framew.

ty of

iency ment of ds

come a "Hirforming" Aproving Op Areas

Goal 8

ons that havork that musr work, and work for the

• IncreaseChoices

Go

• PromoteOpportuAffirmatHousing

Goa

igh Agency by perations in

ve translatedst take place monitor the

e transforma

P

e Assisted Hs

oal 3

e Equal unity and tively Furtheg

al 6

d into eight c to produce

e integrity ofational activit

 

Page 7

Housing

er Fair

core new f our ties

Page 8: SFHA_Strategic_Plan[1]

STRATEG

San FrancStrategic

 

Strategy

Strategy

Strategy

Strategy

Strategy

Strategy

GIC PLAN 

cisco HousingPlan: 2011 - 2

Goal

1: Applybecom

2: Reduc

1. D2. D3. Cr

po

3: LeveropporProjec

1. Idcr

4: Acqui

5: Add aat fam

6: Partne

g Authority 2016

1: Expand

y for additionme available.

ce public hou

evelop an imevelop an adreate and adotential Publ

age private artunities, incct-based Vou

entify new predits and en

re sites or b

affordable anmily and elde

er with affor

d the Sup

nal rental vo

using vacanc

mproved busdvanced quadminister a sic Housing /

and other pucluding HOPuchers.

private and pnergy savings

buildings whe

nd market rarly/disabled

rdable housi

pply of As

ouchers and

cies to less t

siness proceslity enhance

senior leader/ Section 8 s

ublic funds tPE VI, Choice

public fundins

ere opportu

ate housing wpublic housi

ng develope

ssisted Ho

special purp

han 3%.

ss for waitlisement prograrship evaluatplit

to create adde Neighborh

g opportuni

unities exist.

where densiting units.

ers.

ousing

pose rental v

st managemeam for challetion of a uni

ditional houshoods, TRA

ties that inc

ty permits a

P

vouchers as t

ent enged propefied waitlist

sing and Section

orporate tax

at HOPE SF a

 

Page 8

they

erties and

8

x

and

Page 9: SFHA_Strategic_Plan[1]

STRATEG

San FrancStrategic

Strategy

Strategy

Strategy

GIC PLAN 

cisco HousingPlan: 2011 - 2

       Goal   

1: Impro

1. Doeff

2. D3. Co

ev

2: ImproSectio

1. Imbe

3: Partneorganservic

1. Dpr

2. Suen

3. Dide

g Authority 2016

l 2: Impro

ove public ho

ocument hoficiency evelop an inollect past rvaluate resid

ove voucher on 8 departm

mprove curreenchmarking

er with housizations and

ces to reside

evelop Markreferences urvey propernhance residevelop an inentified by p

ove the Q

ousing manag

ow the waitli

ventory of vesident survent feedback

managemenment.

ent Section 8g how other

sing develop city agencie

ents.

ketability Pla

rty managerents’ qualityventory of n

property ma

Quality of

gement scor

st is manage

vacant units veys and distk on public h

nt (SEMAP sc

8 Project-ba housing aut

pers, non-proes to rebuild

an by using e

s to identify y of life non-profit onagers

f Assisted

res.

ed and indica

tribute findinhousing unit

cores) throu

ased Vouchethorities utili

ofit commund public hous

existing infor

programs a

rganizations

Housing

ate areas for

ng to managets

ugh the reor

er Program bize vouchers

nity and suppsing sites and

rmation relat

and services

that provid

P

g

r potential

ement to

rganization o

by studying as

portive servd provide

ted to reside

that can hel

e services

 

Page 9

of the

and

ice

ent

p

Page 10: SFHA_Strategic_Plan[1]

STRATEG

San FrancStrategic

Strategy

Strategy

Strategy

Strategy

Strategy

Strategy

 

GIC PLAN 

cisco HousingPlan: 2011 - 2

Goal

1: Conti

2: Cond

1. Crlan

2. D3. Inf

sta4. Ad

co

3: Maxim

1. Imbe

4: Utilizerevitaorgan

1. Infsta

2. Adco

5: Use Spublic

1. Imbe

6: UtilizeProgr

1. Imbe

2. D3. Inf

sta4. Ad

co

g Authority 2016

3: Increa

nue to prov

uct outreach

reate a branndlords evelop an imform the puakeholder grdvertise infoommercials

mize vouche

mprove curreenchmarking

e Voucher Hlization, infilizations, city

form the puakeholder grdvertise infoommercials

ection 8 Proc housing rev

mprove curreenchmarking

e to the fulleams

mprove curreenchmarkingevelop an imform the puakeholder grdvertise infoommercials

se the Ty

vide voucher

h efforts to

nding initiativ

mproved marblic about oroups and co

ormation abo

r payment st

ent Section 8g how other

Homeownerl housing, any agencies, F

blic about oroups and co

ormation abo

oject-based Vvitalizations

ent Section 8g how other

est extent po

ent Section 8g how other mproved marblic about oroups and co

ormation abo

ypes of As

r mobility co

potential vo

ve to reach o

rketing stratopportunitiesonducting Tout opportu

tandards.

8 Project-ba housing aut

ship in conjund partnershFSS, and othe

opportunitiesonducting Tout opportu

Voucher Proefforts to in

8 Project-ba housing aut

ossible the S

8 Project-ba housing autrketing strat

opportunitiesonducting Tout opportu

ssisted H

ounseling.

oucher landlo

out to new,

tegy to makes at SFHA byown Hall Menities at SFH

ased Vouchethorities utili

unction withhips with comer homeown

s at SFHA byown Hall Menities at SFH

ogram assistncrease supp

ased Vouchethorities utili

Section 8 Pro

ased Vouchethorities utilitegy to makes at SFHA byown Hall Menities at SFH

ousing C

ords.

existing, and

e programs ay distributingeetings

HA via televi

er Program bize vouchers

h comprehenmmunity – bnership prog

y distributingeetings

HA via televi

ance in conjply of housing

er Program bize vouchers

oject-based

er Program bize voucherse programs ay distributingeetings

HA via televi

Pa

hoices

d potential

appealing g newsletter

ision spots a

by studying as

nsive based grams.

g newsletter

ision spots a

unction withg units.

by studying as

Voucher

by studying as appealing g newsletter

ision spots a

 

age 10

rs to

and

and

rs to

and

h

and

and

rs to

and

Page 11: SFHA_Strategic_Plan[1]

STRATEG

San FrancStrategic

 

Strategy

Strategy

Strategy

Strategy

Strategy

Strategy

Strategy

GIC PLAN 

cisco HousingPlan: 2011 - 2

1: Wher

1. As

2: Partnepolicin

1. Wini

3: De-cohousinancillacomm

1. Imun

4: Lease

1. D

5: Develand se

1. Wea

6: Establ

7: Partneneighbof gra

1. Wini

2. Incor

Goal

g Authority 2016

re necessary

ssess presen

er with the Sng strategies

Work with puitiative to in

oncentrate png and addinary non-residmunities.

mplement incnits

e vacant unit

evelop an in

lop better oenior housin

Work with prach SFHA pr

lish “tip” line

er with the Cborhood beaaffiti.

Work with puitiative to increase SFHArganizations

4: Provid

y, install secu

nt distributio

San Franciscs, such as ne

ublic safety screase secur

poverty at long housing fodential uses

come targeti

ts more quic

ventory of v

ne-on-one rng sites.

roperty manroperty

e specifically

City of San Fautification p

ublic safety screase securA attendance(i.e., SAFE, P

de a Safe

urity camera

on and qualit

co Police Deeighborhood

stakeholdersrity around

ower densityor household and creating

ing to de-co

ckly.

vacant units

relationships

agers to ide

y for SFHA r

Francisco’s Dprojects, com

stakeholdersrity around e / involvemPolice Depa

and Impr

s in and aro

ty of security

epartment in watch grou

s to develop SFHA prope

y developmeds with a rang mixed-inco

ncentrate po

s with comm

entify key ne

residents.

Departmentmmunity gar

s to develop SFHA propeent in civic artments, and

roved Liv

und public h

y cameras

implementiups, at public

an law enfoerties

nts by replange of incomome, mixed-

overty in pa

munities surr

ighborhood

of Public Wrdens, and q

an law enfoerties and philanthd Fire Depar

ving Envir

Pa

housing sites

ng communc housing site

orcement

cing the pubmes, adding o-use

rticular hou

ounding fam

stakeholder

Works to devuicker remo

orcement

ropic rtments)

ronment

 

age 11

.

ity es.

blic other

sing

mily

rs for

velop oval

Page 12: SFHA_Strategic_Plan[1]

STRATEG

San FrancStrategic

Strategy

Strategy

Strategy

Strategy

Strategy

Strategy

Strategy

   

GIC PLAN 

cisco HousingPlan: 2011 - 2

8: Improdevelo

1. As

9: Implemmeasu

10: Negot

11: Provid

12: Encoupublic

13: Install

14: Increa

          Goa

g Authority 2016

ove lighting aopments.

ssess presen

ment mainteures.

tiate better

de resident t

urage energyc housing site

recycling ce

ase availabilit

al 4: Prov

and build vis

nt quality of

enance and p

rates with u

training on e

y efficiency ines being red

enters at var

ty of sports

vide a Safe

ual corridor

lighting and

property ma

utility and wa

energy conse

n the design eveloped.

rious public

and other e

e and Imp

rs to increas

visibility thr

anagement e

ater provide

ervation and

and constru

housing fam

extracurricul

proved L

e visibility in

oughout dev

energy conse

ers.

d Energy Star

uction of HO

mily developm

ar activities

iving Env

Pa

n new

velopments

ervation

r products.

OPE VI and

ments.

for resident

vironment

 

age 12

ts.

t

Page 13: SFHA_Strategic_Plan[1]

STRATEG

San FrancStrategic

 

Strategy

Strategy

Strategy

Strategy

    G

GIC PLAN 

cisco HousingPlan: 2011 - 2

1: Creatresidesuppowirele

1. Crpa

2. Adpa

3. Ta

2: Identia venu

4. Pr5. Cr

op6. Id

th7. Id

se

3: Promofor re

1. As2. Ad

pa3. Id4. Ta

4: Provid

1. As2. Ad

pa3. Id4. Ta

Goal 5: P

g Authority 2016

te and establent proficienort to the deess access in

reate an extartnerships advertise infoarticipation arget training

fy resourcesue for reside

rovide technreate a Granpportunities entify whiche City has sentify and re

ervices to SF

ote training esidents.

ssist in the odvertise infoarticipation entify educaarget training

de job searc

ssist in the odvertise infoarticipation entify educaarget training

romote H

lish partnersncy and acceeployment anitiative.

ternal initiatiand initiativeormation abo

g programs

s for employents to parti

nology traininnts.gov profi that funding

h grants the Cecured each out to HA resident

certification

organization ormation abo

ational resoug programs

h workshop

organization ormation abo

ational resoug programs

Househol

ships with tess to technond execution

ives “workines out available

for SFHA re

yment trainincipate in tra

ng and educaile and refineg partners mCity of San F

City and Cots

n and degree

and facilitatout available

urces to provfor SFHA re

ps for residen

and facilitatout available

urces to provfor SFHA re

ld Self-Su

echnology coology and intn of the City

ng group” to

e resident se

esidents

ng grants anainings.

ation to resie search par

might also puFrancisco is

ounty progra

e programs,

ion of careee resident se

vide to SFHAesidents

nts.

ion of careee resident se

vide to SFHAesidents

ufficiency

ompanies to ternet, in pay of San Fran

o organize po

rvices to inc

d opportuni

ident employrameters to rsue pursuing an

ams that can

including GE

er workshoprvices to inc

A residents

er workshoprvices to inc

A residents

and Asse

Pa

increase rticular, proncisco’s free

otential exte

crease

ties and pro

yees include

d which gran

provide

ED preparat

ps for residencrease

ps for residencrease

et Develo

 

age 13

ovide e

ernal

ovide

nts

tion,

nts

nts

opment

Page 14: SFHA_Strategic_Plan[1]

STRATEG

San FrancStrategic

 

Strategy

Strategy

Strategy

Strategy

GIC PLAN 

cisco HousingPlan: 2011 - 2

Goal 5: P

5: Providfamilie

1. Coar

6: Identipromolow in

1. Crpa

2. Idre

3. Cobuof

7: Subscgrants

1. Crop

2. Idth

3. Idse

8: Utilizeemplohiring

1. Ta2. Ad

pa3. D

vo

g Authority 2016

Promote

de or attractes with disab

ontact HHS,re available t

fy and impleote self-suffincome famili

reate an extartnerships aentify and co

eadiness progontact Worusinesses thaffer free capa

ribe to Speas, in particula

reate a Granpportunities entify whiche City has sentify and re

ervices to SF

e Section 3 goyment oppo and training

arget trainingdvertise infoarticipation evelop a Res

olunteering w

Househo

t supportivebilities.

, specifically o elderly res

ement prograiciency, inclues.

ternal initiatiand initiativeonnect residgrams kforce Invesat provide joacity-building

aker Pelosi’s ar SuperNO

nts.gov profi that funding

h grants the Cecured each out to HA resident

goals and theortunities fog community

g programs ormation abo

sident Volunwith SFHA

old Self-S

e services to

Administratsidents and/

ams with couding first tim

ives “workines dents with se

stment Boarob training, hg opportunit

monthly graOFA and Ros

ile and refineg partners mCity of San F

City and Cots

e SFHA 25%or public houy residents t

for SFHA reout available

nteer Progra

Sufficiency

increase ind

tion on Aginor families w

ommunity bame homeow

ng group” to

ervice provid

rd for inventhave corporaties for resid

ant newslettss grants.

e search parmight also puFrancisco is

ounty progra

% resident hiusing residento service as

esidents e resident se

am for those

y and Ass

dependence

ng to discusswith disabilit

ased partnerwnership opp

o organize po

ders who ca

ory of corpoate outreachdents

ter. Apply fo

rameters to rsue pursuing an

ams that can

re policy to nts. In partics computer l

rvices to inc

e residents in

Pa

set Devel

for elderly o

what progrties

s that can portunities fo

otential exte

an facilitate

orations andh programs,

or all applicab

include

d which gran

provide

provide moular, consideab managers

crease

nterested in

 

age 14

opment

or

rams

or

ernal

d or

ble

nts

ore er s.

Page 15: SFHA_Strategic_Plan[1]

STRATEG

San FrancStrategic

 

 Strategy

Strategy

 Strategy

Strategy

Strategy

GIC PLAN 

cisco HousingPlan: 2011 - 2

1: Underof rac

1. Dde

2. Im

2: Underfamilieorigin

1. Dde

2. Im

3: Undervariet

1. Dde

2. Im

4: Respoincideincide

1. Dde

2. Im

5: Invest

Goa

g Authority 2016

rtake affirmace, color, rel

evelop a braevelopment mplement pro

rtake affirmaes living in as, sex, familia

evelop a braevelopment mplement pro

rtake affirmaies of disabil

evelop a braevelopment mplement pro

ond to resideents and the ents with a p

evelop a braevelopment mplement pro

tigate allegat

al 6: ProFurt

ative measurigion, nation

and recognitof a missionocess for pe

ative measurssisted housal status, and

and recognitof a missionocess for pe

ative measurlities regardl

and recognitof a missionocess for pe

ents and app implementaperceived or

and recognitof a missionocess for pe

tions of discr

mote Equher Fair H

res to ensurnal origin, se

tion of the S statement

eriodically re

res to providsing regardled disability.

tion of the S statement

eriodically re

res to ensurless of unit s

tion of the S statement

eriodically re

plicants relatation of proc actual discr

tion of the S statement

eriodically re

rimination ba

ual OppoHousing

re access to x, familial st

FHA Ombud

eviewing equ

de a suitableess of race, c

FHA Ombud

eviewing equ

re accessible size required

FHA Ombud

eviewing equ

ting to possicedures for ariminatory di

FHA Ombud

eviewing equ

ased on sex

ortunity a

assisted houatus, and dis

dsperson, in

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Page 16: SFHA_Strategic_Plan[1]

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Page 17: SFHA_Strategic_Plan[1]

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Page 18: SFHA_Strategic_Plan[1]

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Page 19: SFHA_Strategic_Plan[1]

SAMPLE COMMITMENT MEMO

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 19

 

 

 

Page 20: SFHA_Strategic_Plan[1]

TIMELINE

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 20

Goal Strategy Sub Strategy Description of Strategy/Initiative Project

Owner Target

Completion

1 Expand the Supply of Assisted Housing

A Apply for additional rental vouchers and special purpose rental vouchers as they become available.

B Reduce public housing vacancies to less than 3%.

a. Develop an improved business process for waitlist management.

February 2011

b. Develop an advanced quality enhancement program for challenged properties.

March 2011

c. Create and administer a senior leadership evaluation of a unified waitlist and potential Public Housing / Section 8 split.

March 2011

C Leverage private and other public funds to create additional housing opportunities, including HOPE VI, Choice Neighborhoods, TRA and Section 8 Project-based Vouchers.

a. Identify new private and public funding opportunities that incorporate tax credits and energy savings.

March 2011

D Acquire sites or buildings where opportunities exist.

E Add affordable and market rate housing where density permits at HOPE SF and at family and elderly/disabled public housing units.

F Partner with affordable housing developers.

 

 

Page 21: SFHA_Strategic_Plan[1]

TIMELINE

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 21

Goal Strategy Sub Strategy Description of Strategy/Initiative Project

Owner Target

Completion

2 Improve the Quality of Assisted Housing

A Improve public housing management scores.

a. Document how the waitlist is managed and indicate areas for potential efficiency

February 2011

b. Develop an inventory of vacant units February 2011

c. Collect past resident surveys and distribute finding to management to evaluate resident feedback on public housing units

February 2011

B Improve voucher management (SEMAP scores) through the reorganization of the Section 8 department.

a. Improve current Section 8 Project-based Voucher Program by studying and benchmarking how other housing authorities utilize vouchers

May 2011

C

Partner with housing developers, non-profit community and supportive service organizations and City agencies to rebuild public housing sites and provide services to residents.

a. Develop Marketability Plan by using existing information related to resident preferences

April 2011

b. Survey property managers to identify programs and services that can help enhance residents’ quality of life

April 2011

c. Develop an inventory of non-profit organizations that provide services identified by property managers

May 2011

 

 

Page 22: SFHA_Strategic_Plan[1]

TIMELINE

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 22

Goal Strategy Sub Strategy Description of Strategy/Initiative Project

Owner Target

Completion

3 Increase the Types of Assisted Housing Choices

A Continue to provide voucher mobility counseling.

B Conduct outreach efforts to potential voucher landlords.

a. Create a branding initiative to reach out to new, existing, and potential landlords

March 2011

b. Develop an improved marketing strategy to make programs appealing

March 2011

c. Inform the public about opportunities at SFHA by distributing newsletters to stakeholder groups and conducting Town Hall Meetings

May 2011

d. Advertise information about opportunities at SFHA via television spots and commercials

May 2011

C Maximize voucher payment standards.

a. Improve current Section 8 Project-based Voucher Program by studying and benchmarking how other housing authorities utilize vouchers

May 2011

D

Utilize Voucher Homeownership in conjunction with comprehensive revitalization, infill housing, and partnerships with community – based organizations, city agencies, FSS, and other homeownership programs.

a. Inform the public about opportunities at SFHA by distributing newsletters to stakeholder groups and conducting Town Hall Meetings

May 2011

b. Advertise information about opportunities at SFHA via television spots and commercials

May 2011

E Use Section 8 Project-based Voucher Program assistance in conjunction with public housing revitalizations efforts to increase supply of housing units.

a. Improve current Section 8 Project-based Voucher Program by studying and benchmarking how other housing authorities utilize vouchers

May 2011

F Utilize to the fullest extent possible the Section 8 Project-based Voucher Programs

a. Improve current Section 8 Project-based Voucher Program by studying and benchmarking how other housing authorities utilize vouchers

May 2011

b. Develop an improved marketing strategy to make programs appealing

March 2011

c. Inform the public about opportunities at SFHA by distributing newsletters to stakeholder groups and conducting Town Hall Meetings

May 2011

d. Advertise information about opportunities at SFHA via television spots and commercials

May 2011

Page 23: SFHA_Strategic_Plan[1]

TIMELINE

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 23

Goal Strategy Sub Strategy Description of Strategy/Initiative Project

Owner Target

Completion

4 Provide a Safe and Improved Living Environment

A Where necessary, install security cameras in and around public housing sites.

a. Assess present distribution and quality of security cameras June 2011

B Partner with the San Francisco Police Department in implementing community policing strategies, such as neighborhood watch groups, at public housing sites.

a. Work with public safety stakeholders to develop an law enforcement initiative to increase security around SFHA properties

January 2011

C

De-concentrate poverty at lower density developments by replacing the public housing and adding housing for households with a range of incomes, adding other ancillary non-residential uses and creating mixed-income, mixed-use communities.

a. Implement income targeting to de-concentrate poverty in particular housing units Mach 2011

D Lease vacant units more quickly.

a. Develop an inventory of vacant units February 2011

E Develop better one-on-one relationships with communities surrounding family and senior housing sites.

a. Work with property managers to identify key neighborhood stakeholders for each SFHA property February 2011

F Establish “tip” line specifically for SFHA residents.

G Partner with the City of San Francisco’s Department of Public Works to develop neighborhood beautification projects, community gardens, and quicker removal of graffiti.

a. Work with public safety stakeholders to develop an law enforcement initiative to increase security around SFHA properties

January 2011

b. Increase SFHA attendance / involvement in civic and philanthropic organizations (i.e., SAFE, Police Departments, and Fire Departments)

January 2011

H Improve lighting and build visual corridors to increase visibility in new developments.

a. Assess present quality of lighting and visibility throughout developments June 2011

   

Page 24: SFHA_Strategic_Plan[1]

TIMELINE

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 24

Goal Strategy Sub Strategy Description of Strategy/Initiative Project

Owner Target

Completion

4 Provide a Safe and Improved Living Environment

I Implement maintenance and property management energy conservation measures.

J Negotiate better rates with utility and water providers.

K Provide resident training on energy conservation and Energy Star products.

L Encourage energy efficiency in the design and construction of HOPE VI and public housing sites being redeveloped.

M Install recycling centers at various public housing family developments.

N Increase availability of sports and other extracurricular activities for residents.

 

   

Page 25: SFHA_Strategic_Plan[1]

TIMELINE

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 25

Goal Strategy Sub Strategy Description of Strategy/Initiative Project

Owner Target

Completion

5 Promote Household Self-Sufficiency and Asset Development

A

Create and establish partnerships with technology companies to increase resident proficiency and access to technology and internet, in particular, provide support to the deployment and execution of the City of San Francisco’s free wireless access initiative.

a. Create and external initiatives “working group” to organize potential external partnerships and initiatives May 2011

b. Advertise information about available resident services to increase participation July 2011

c. Target training programs for SFHA residents April 2011

B Identify resources for employment training grants and opportunities and provide a venue for residents to participate in trainings.

a. Provide technology training and education to resident employees April 2011

b. Create a Grants.gov profile and refine search parameters to include opportunities that funding partners might also pursue

January 2011

c. Identify which grants the City of San Francisco is pursuing and which grants the City has secured February 2011 -

Ongoing

d. Identify and reach out to City and County programs that can provide services to SFHA residents March 2011 -

Ongoing

C Promote training certification and degree programs, including GED preparation, for residents.

a. Assist in the organization and facilitation of career workshops for residents March 2011

b. Advertise information about available resident services to increase participation July 2011

c. Identify educational resources to provide to SFHA residents March 2011

d. Target training programs for SFHA residents April 2011

D Provide job search workshops for residents.

a. Assist in the organization and facilitation of career workshops for residents March 2011

b. Advertise information about available resident services to increase participation July 2011

c. Identify educational resources to provide to SFHA residents March 2011

d. Target training programs for SFHA residents April 2011

Page 26: SFHA_Strategic_Plan[1]

TIMELINE

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 26

 

Goal Strategy Sub Strategy Description of Strategy/Initiative Project

Owner Target

Completion

5 Promote Household Self-Sufficiency and Asset Development

E Provide or attract supportive services to increase independence for elderly or families with disabilities.

a. Contact HHS, specifically Administration on Aging to discuss what programs are available to elderly residents and/or families with disabilities

March 2011

F Identify and implement programs with community based partners that can promote self-sufficiency, including first time homeownership opportunities for low income families.

a. Create an external initiatives “working group” to organize potential external partnerships and initiatives May 2011

b. Identify and connect residents with service providers who can facilitate readiness programs March 2011

c.

Contact Workforce Investment Board for inventory of corporations and businesses that provide job training, have corporate outreach programs, or offer free advice opportunities for residents

March 2011

G Subscribe to Speaker Pelosi’s monthly grant newsletter. Apply for all applicable grants, in particular SuperNOFA and Ross grants.

a. Create a Grants.gov profile and refine search parameters to include opportunities that funding partners might also pursue

January 2011

b. Identify which grants the City of San Francisco is pursuing and which grants the City has secured February 2011 -

Ongoing

c. Identify and reach out to City and County programs that can provide services to SFHA residents March 2011 -

Ongoing

H

Utilize Section 3 goals and the SFHA 25% resident hire policy to provide more employment opportunities for public housing residents. In particular, consider hiring and training community residents to service as computer lab managers.

a. Target training programs for SFHA residents April 2011

b. Advertise information about available resident services to increase participation July 2011

c. Develop a Resident Volunteer Program for those residents interested in volunteering with SFHA March 2011

   

Page 27: SFHA_Strategic_Plan[1]

TIMELINE

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 27

Goal Strategy Sub Strategy Description of Strategy/Initiative Project

Owner Target

Completion

6 Promote Equal Opportunity and Affirmatively Further Fair Housing

A Undertake affirmative measures to ensure access to assisted housing regardless of race, color, religion, national origin, sex, familial status, and disability.

a. Develop a brand recognition of the SFHA Ombudsperson, including the development of a mission statement January 2011

b. Implement process for periodically reviewing equal opportunity policies March 2011

B

Undertake affirmative measures to provide a suitable living environment for families living in assisted housing regardless of race, color, religion, national origin, sex, familial status, and disability.

a. Develop a brand recognition of the SFHA Ombudsperson, including the development of a mission statement January 2011

b. Implement process for periodically reviewing equal opportunity policies March 2011

C Undertake affirmative measures to ensure accessible housing to persons with all varieties of disabilities regardless of unit size required.

a. Develop a brand recognition of the SFHA Ombudsperson, including the development of a mission statement January 2011

b. Implement process for periodically reviewing equal opportunity policies March 2011

D

Respond to residents and applicants relating to possible discrimination-based incidents and the implementation of procedures for addressing allegations of incidents with a perceived or actual discriminatory dimension.

a. Develop a brand recognition of the SFHA Ombudsperson, including the development of a mission statement January 2011

b. Implement process for periodically reviewing equal opportunity policies March 2011

   

Page 28: SFHA_Strategic_Plan[1]

TIMELINE

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 28

Goal Strategy Sub Strategy Description of Strategy/Initiative Project

Owner Target

Completion

6 Promote Equal Opportunity and Affirmatively Further Fair Housing

E Investigate allegations of discrimination based on sexual orientation.

F Educate staff, landlords, tenants, and vendors on affirmative action and other laws regarding discrimination.

a. Determine if published polices are current and available to all staff January 2011

b. Educate all SFHA staff on policies March 2011

c. Determine if policies need to be clarified in order for employees to determine acceptable behaviors related to equal opportunity

March 2011

d. Implement process for periodically reviewing equal opportunity policies March 2011

G Implement the Limited English Proficiency Plan that will guide SFHA in providing language services to clients whose native language is not English.

a. Establish needs, expectations and performance measurements on bilingual staff March 2011

   

Page 29: SFHA_Strategic_Plan[1]

TIMELINE

San Francisco Housing Authority Strategic Plan: 2011 - 2016 Page 29

Goal Strategy Sub Strategy Description of Strategy/Initiative Project

Owner Target

Completion

7 Improve and Deliver Quality Customer Service

A Deploy an Internet Kiosk, which will provide easy access to data pertinent to clients on Section 8, Public Housing and other services provided by the SFHA.

B Provide customer service training for SFHA employees.

a. Assist in the planning and facilitation of staff customer service training March 2011

b. Establish needs, expectations and performance measurements on customer service April 2011

 

Goal Strategy Sub Strategy Description of Strategy/Initiative Project

Owner Target

Completion

8 Become a "High Performing" Agency by Improving Operations in All Areas

A Conduct monthly and quarterly management meetings with SFHA staff to assess progress on individual goals and strategies.

a. Develop “Strategy Teams” to lead goals and implement strategies February 2011

b. Prioritize goals and strategies and establish needs, expectations and performance measurements for each Strategy Team

March 2011

c. Develop individualized Commitment Memos to increase accountability, promote ownership and maintain momentum for the achievement of all goals

March 2011

 


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