Sage Group Advertising & Communications is a full-service advertising agency specializing in recruitment advertising and Human Resources communications. With over 25 years of recruitment advertising experience, we offer the knowledge and expertise required to compete for talent in today’s ever-changing job market.

Sage Group was founded on the basic principle of providing outstanding service and value that delivers results. For our clients, that translates into innovative, cost-effective solutions customized to meet their specific goals. Whatever the size of your company or budget, or however complex or basic your recruitment and retention needs, you will find a proactive partner with Sage.

About Us

The process of recruiting has become more competitive and complex, which stresses the ability to attract the best potential candidates. Sage Group provides the knowledge of the recruitment field to harness the power of marketing your opportunities to potential candidates.

Whether we’re talking about print advertising, broadcasting, interactive solutions, event marketing or anything in between, we know how to make it all work together seamlessly. It takes a consistent approach to create a meaningful employer brand, which, in turn, enables us to produce results. This consultative approach enables us to identify and address every possible recruitment and retention issue that arises.

From interactive media to eye-popping print, our communication solutions help our clients paint a picture, create a feeling, and stimulate response.

Sage Group Advertising offers clients comprehensive online and offline solutions; all under one roof.

Our Approach

Traditional Communications

Services we offer:

Print (Newspaper/Journals) Broadcast (Television/Radio) Outdoor/Billboard Media Contract Negotiations Open Houses Diversity Programs Legal/Immigration Ads

Media Planning/Strategies/Placement Full-Service Creative Development Collateral Materials Multimedia Video Production Newsletters, Brochures & Direct Mail

Campaigns Job Descriptions & Copywriting

Interactive Communications

Services we offer:

Internet Postings & Contract Negotiations Job Postings Management Banner Advertising Website Development, Graphics & Design Search Engine Optimization Social Media Community Management

Websites & Micro sites Intranets/Extranets Pay-Per-Click Campaigns (SEM) Tradeshow & Job Fair Kiosks Video Loops & CD-ROMS Email Marketing & Ecards

Employee Communications

Services we offer:

Employee Referral Programs Recognition Programs Retention Techniques Employee Orientations

Specialty & Alternative Communications

Services we offer:

Event Planning Focus Groups Direct Mail Services Brochures

College & Alumni Communications Display Booth Design/Consultation Incentive Programs & Giveaways Employer Branding Newsletters

Search Engine Optimization

If your company’s website isn’t search engine optimized, then you’re loosing potential candidates because they are having difficulty finding you and your job opportunities on search engines like Google, Yahoo, Indeed, SimplyHired, etc. An average of 124 million job related searches are performed on Google each month and about 75% of candidates do not go past Page 2 of their search results.

With Search Engine Optimization, we can improve the volume and quality of traffic to your career site from search engines by making keyword and coding modifications to your site so that you will be properly indexed& ranked higher in the organic search results.

Services we offer:

Search Engine Marketing / Pay-Per-Click (PPC) Campaigns

Today, the majority of job seekers are searching for jobs online and go to a search engine like Google, Yahoo, Indeed, SimplyHired, etc. first before any job board. Increase your applicant flow and drive job seekers directly to your site with PPC campaigns.

How does it work?With a PPC campaign, your ad/job opportunity will appear in the sponsored ads section at the top of the search results page when a relevant keyword search has been performed. The potential candidate sees your ad first, clicks on the link and is taken to the job description on your website where they can apply immediately. You get great results. We track the performance for you and modify the keywords as needed.

It’s easy to set up & cost effective. Gives you months of exposure. And you pay only when your ad has been clicked on.

Services we offer:

Social Media & Networking

Social Media such as Facebook, MySpace and LinkedIn has become an important part of networking with your past applicants, current employees, potential hires and company alumni to help you build your talent communities.

Did you know? Facebook is the #1 site for adults ages 17 – 25 (college students & graduates) Adults 30+ is the fastest growing age group on Facebook MySpace is the #2 site for adults ages 17 – 25 and currently has more members ages 30+ than

Facebook LinkedIn is a fast-growing professional networking site that allows members to create business

contacts, search for jobs, and find potential clients/hires LinkedIn currently has more than 30 million users from 150 industries around the world

Need help with your social networking campaign and/or profile page? Contact your Sage Group account representative today.

Services we offer:

Print ads

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Billboards & Banners

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Direct Mail/Newsletters/Brochures

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