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INDEX
Entrepreneurship – An Introduction Types of Entrepreneurs Social Entrepreneurship Series Of Social Entrepreneurs
I. Grameen bankII. Lijjat
III. AmulIV. Conserve IndiaV. Barefoot College
Entrepreneurship – An Introduction
Entrepreneurship is the act of being an entrepreneur, which can be defined as "one who
undertakes innovations, finance and business acumen in an effort to transform innovations
into economic goods". This may result in new organizations or may be part of revitalizing
mature organizations in response to a perceived opportunity. The most obvious form of
entrepreneurship is that of starting new businesses (referred as Start-up Company).
When entrepreneurship is describing activities within a firm or large organization it is
referred to as intra-preneurship and may include corporate venturing, when large entities
spin-off organizations.
Types of Entrepreneurs
Classification on the basis of:
I. Type of business
II. Use of Technology
III. Motivation
IV. Growth
V. Stages in Development
VI. Others
I. Type of business
• Business entrepreneur: Convert ideas into reality; deal with both manufacturing and trading
aspect of business (Small trading and manufacturing business)
• Trading entrepreneur: Undertakes trading activities; concerned with marketing (Domestic
and international level)
• Industrial entrepreneur: Undertakes manufacturing activities only; new product
development etc (textile, electronics, etc)
• Corporate entrepreneur: Interested in management part of organisation; exceptional
organising, coordinating skills to manage a corporate undertaking (Ambani, Tata families)
• Agricultural entrepreneur: Production and marketing of agricultural inputs and outputs
(Dairy, horticulture, forestry)
II. Use of Technology
• Technical entrepreneur: Production oriented, possesses innovative skills in manufacturing,
quality control etc.
• Non technical entrepreneur: Develops marketing, distribution facilities and strategies
• Professional entrepreneur: Uses the proceeds from sale of one business to start another one. Brimming with ideas to start new ventures.
III. Motivation
Social entrepreneurs: New breed of entrepreneurs; people who not only consider material rewards but who address the most pressing social and environmental issues of our time and solve them.
A social entrepreneur is motivated by a desire to help, improve and transform social, environmental, educational and economic conditions.
• Pure entrepreneur: Psychological and economic rewards motivates him
• Induced entrepreneur: Incentives, concessions, benefits offered by government for entrepreneurs motivates him
• Motivated entrepreneur: Sense of achievement and fulfilment motivates him
• Spontaneous entrepreneur: Born entrepreneurs with inborn traits of confidence, vision, initiative
IV. Growth
• Growth entrepreneur: One who enters a sector with a high growth rate; is a positive thinker
• Super growth entrepreneur: One who enters a business and shows a quick, steep and upward growth curve
V. Stages in Development
• First generation entrepreneur: Innovator, risk taker, among the firsts in family to enter business
• Modern entrepreneur: Who considers feasibility of business, which can adapt to change and dynamic market.
• Classical entrepreneur: One who gives more importance to consistent returns than to growth; concerned about customer and marketing needs
VI. Others
• Area- Rural and Urban entrepreneur
• Gender/Age- Men and Women entrepreneur
• Scale- Small and Large scale entrepreneur
SOCIAL ENTREPRENEURSHIP
Social entrepreneurship is the work of social entrepreneurs. A social entrepreneur
recognizes a social problem and uses entrepreneurial principles to organize, create and
manage a venture to achieve social change (a social venture). While a business entrepreneur
typically measures performance in profit and return, a social entrepreneur focuses on creating
social returns. Thus, the main aim of social entrepreneurship is to further social and
environmental goals. Social entrepreneurs are most commonly associated with the voluntary
and not-for-profit sectors, but this need not preclude making a profit. Social entrepreneurship
practised with a world view or international context is called international social
entrepreneurship.
Defining Social Entrepreneurship
Social entrepreneurs are people who have noticed a need in their community or somewhere in
the world, and have come up with a way of remedying that issue. The remedy could be
creative, innovative, “out of the box,” etc. since most entrepreneurs tend to think in this
manner. In general, social entrepreneurs did not start out with the goal of making money, but
in the long run, switch to a for-profit business. Also, the majority of social entrepreneurs are
faced with an issue in their youth that motivate them to do something about it in adulthood,
such as poverty, sanitation, etc.
Series of Social Entrepreneurs
1. MOHAMMAD YUNUS, founded GRAMEEN BANK.
2. SEVEN WOMEN famously known as SEVEN SISTERS, founded LIJJAT.
3. THE FARMERS founded AMUL.
4. ANITA AHUJA founded CONSERVE INDIA.
5. BUNKER ROY founded BAREFOOT COLLEGE
GRAMEEN BANK
Grameen Bank (GB) has reversed conventional banking practice by removing the need for
collateral and created a banking system based on mutual trust, accountability, participation
and creativity. GB provides credit to the poorest of the poor in rural Bangladesh, without any
collateral. At GB, credit is a cost effective weapon to fight poverty and it serves as a catalyst
in the over all development of socio-economic conditions of the poor who have been kept
outside the banking orbit on the ground that they are poor and hence not bankable. Professor
Muhammad Yunus, the founder of "Grameen Bank" and its Managing Director, reasoned that
if financial resources can be made available to the poor people on terms and conditions that
are appropriate and reasonable, "these millions of small people with their millions of small
pursuits can add up to create the biggest development wonder."
As of October, 2011, it has 8.349 million borrowers, 97 percent of whom are women. With
2,565 branches, GB provides services in 81,379 villages, covering more than 97 percent of
the total villages in Bangladesh.
History
The origin of Grameen Bank can be traced back to 1976 when Professor Muhammad Yunus,
Head of the Rural Economics Program at the University of Chittagong, launched an action
research project to examine the possibility of designing a credit delivery system to provide
banking services targeted at the rural poor. The Grameen Bank Project (Grameen means
"rural" or "village" in Bangla language) came into operation with the following objectives:
• extend banking facilities to poor men and women;
• eliminate the exploitation of the poor by money lenders;
• create opportunities for self-employment for the vast multitude of unemployed people
in rural Bangladesh;
• bring the disadvantaged, mostly the women from the poorest households, within the
fold of an organizational format which they can understand and manage by
themselves; and
• reverse the age-old vicious circle of "low income, low saving & low investment", into
virtuous circle of "low income, injection of credit, investment, more income, more
savings, more investment, more income".
Highlights
1.0 Nobel Peace Prize, 2006
October 13, 2006 was the happiest day for Bangladesh. It was a great moment for the whole
nation. Announcement came on that day that Grameen Bank and Mohammad Yunus received
the Nobel Peace Prize, 2006. It was a sudden explosion of pride and joy for every
Bangladeshi. All Bangladeshi's felt as if each of them received the Nobel Peace Prize. The
world has given recognition through this prize, that poverty is a threat to peace. Grameen
Bank, and the concept and methodology of micro-credit that it has elaborated through its 30
years of work, have contributed to enhancing the chances of peace by reducing poverty.
Bangladesh is happy that it could contribute to the world a concept and an institution which
can help bring peace to the world.
2.0 Owned by the Poor
Grameen Bank Project was born in the village of Jobra, Bangladesh in 1976. In 1983 it was
transformed into a formal bank under a special law passed for its creation. It is owned by the
poor borrowers of the bank who are mostly women. It works exclusively for them. Borrowers
of Grameen Bank at present own 95 percent of the total equity of the bank. Remaining 5 per
cent is owned by the government.
3.0 No Collateral, No Legal Instrument, No Group-Guarantee or Joint Liability
Grameen Bank does not require any collateral against its micro-loans. Since the bank does
not wish to take any borrower to the court of law in case of non-repayment, it does not
require the borrowers to sign any legal instrument. Although each borrower must belong to a
five-member group, the group is not required to give any guarantee for a loan to its member.
Repayment responsibility solely rests on the individual borrower, while the group and the
centre oversee that everyone behaves in a responsible way and none gets into repayment
problem. There is no form of joint liability, i.e. group members are not responsible to pay on
behalf of a defaulting member.
4.0 97 per cent Women
Total number of borrowers is 8.35 million, 96 per cent of them are women.
5.0 Branches
Grameen Bank has 2,565 branches. It works in 81,379 villages. Total staff is 22,124
VI.0Over Tk 684 billion Disbursed
Total amount of loan disbursed by Grameen Bank, since inception, is Tk 684.13 billion (US $
11.35 billion). Out of this, Tk 610.81 billion (US $ 10.11 billion) has been repaid. Current
amount of outstanding loans stands at TK 73.32 billion ( US $ 968.31 million). During the
past 12 months ( from November’10 to October'11) Grameen Bank disbursed Tk. 107.30
billion (US $ 1480.53 million). Monthly average loan disbursement over the past 12 month
was Tk 8.94 billion (US $ 123.38 million).
Projected disbursement for year 2011 is Tk 110.00 billion (US$ 1557.63 million), i.e.
monthly disbursement of Tk 9.17 billion (US $ 129.80 million). End of the year outstanding
loan is projected to be at Tk. 78.00 billion (US $ 1105 million).
7.0 Recovery Rate Over 97 per cent
Loan recovery rate is 96.67 per cent.
8.0 100 per cent Loans Financed From Bank’s Deposits
Grameen Bank finances 100 per cent of its outstanding loan from its deposits. Over 56 per
cent of its deposits come from bank’s own borrowers. Deposits amount to 145 per cent of the
outstanding loans. If we combine both deposits and own resources it becomes 160 per cent of
loans outstanding.
9.0 Borrower-Deposits Keep Growing
Besides building financial strength of the poor women by encouraging them to build up
significant amount of personal savings, borrower deposit is also a very important element in
Grameen Bank. Forty-two per cent of the branches have borrower deposits equal to 75 per
cent or more of outstanding loans of the branches.
One-fifth of the branches have more borrower-deposits than the amount of loans outstanding.
In some branches borrower-deposits are as high as 50 per cent above the outstanding loans.
In eight zones, out of forty, borrower deposits are equal or more than the outstanding loans in
zones.
10.0 No Donor Money, No Loans
In 1995, GB decided not to receive any more donor funds. Since then, it has not requested
any fresh funds from donors. Last installment of donor fund, which was in the pipeline, was
received in 1998. GB does not see any need to take any donor money or even take loans from
local or external sources in future. GB's growing amount of deposits will be more than
enough to run and expand its credit programme and repay its existing loans.
11.0 Earns Profit
Ever since Grameen Bank came into being, it has made profit every year except in 1983,
1991, and 1992. It has published its audited balance-sheet every year, audited by two
internationally reputed audit firms of the country.
12.0 Revenue and Expenditure
Total revenue generated by Grameen Bank in 2010 was Tk 17.74 billion (US $ 252.05
million). Total expenditure was Tk 16.98 billion (US $ 241.29 million). Interest payment on
deposits of Tk 9.23 billion (US $ 131.09 million) was the largest component of expenditure
(54 per cent). Expenditure on salary, allowances, pension benefits amounted to TK. 4.64
billion (US $ 65.92 million), which was the second largest component of the total expenditure
(27 per cent). Grameen Bank made a profit of Tk 757.24 million (US $ 10.76 million) in
2010.
13.0 30% Dividend for 2010
Grameen Bank has declared 30% cash dividend for the year 2010. This is the highest cash
dividend declared by any bank in Bangladesh in 2010.Highest record of dividend declared by
Grameen Bank was in 2006. It was 100%.The bank has also created a Dividend Equalization
Fund to ensure distribution of dividends without much fluctuation in successive years.
Receiving of dividends each year greatly inspires our shareholders, 97% of whom are our
borrowers.
14.0 Low Interest Rates
Government of Bangladesh has fixed interest rate for government-run microcredit
programmes at 11 per cent at flat rate. It amounts to about 22 per cent at declining basis.
Grameen Bank's interest rate is lower than government rate.
Microfinance Transparency an internationally reputed pricing certification agency also
verified the pricing of Grameen Bank loan products and found that GB actually charges the
same interest as it publicly claims.
There are four interest rates for loans from Grameen Bank : 20% for income generating loans,
8% for housingloans, 5% for student loans, and 0% (interest-free) loans for Struggling
Members (beggars). All interests are simple interest, calculated on declining balance method.
This means, if a borrower takes an income-generating loan of say, Tk 1,000, and pays back
the entire amount within a year in weekly instalments, she'll pay a total amount of Tk 1,100,
i.e. Tk 1,000 as principal, plus Tk 100 as interest for the year, equivalent to 10% flat rate.
15.0 Deposit Rates
Grameen Bank offers very attractive rates for deposits. Minimum interest offered is 8.5 per
cent. Maximum rate is 12 per cent.
16.0 Beggars As Members
Begging is the last resort for survival for a poor person, unless he/she turns into crime or
other forms of illegal activities. Among the beggars there are disabled, blind, and retarded
people, as well as old people with ill health. Grameen Bank has taken up a special
programme in 2002, called Struggling Members Programme exclusively for the beggars.
Over 111,296 beggars have joined the programme. Total amount disbursed stands today at
Tk. 162.60 million. Of this amount of Tk. 130.89 million (80% of the amount disbursed) has
already been paid off.
19,678 beggars have left begging and are making a living as door-to-door sales persons.
Among them 10,185 beggars have joined Grameen Bank groups as main-stream borrowers.
Beggers members have voluntarily opened their personal savings accounts. Cumulative
deposit in these savings accounts amounts to BDT 22.41 million; present balance stands at
BDT 8.08 million.
Basic features of the programme are :
1)Existing rules of Grameen Bank do not apply to beggar members; they make up their own
rules.
2)All loans are interest-free. Loans can be for very long term, to make repayment instalments
very small. For example, for a loan to buy a quilt or a mosquito-net, or an umbrella, many
borrowers are paying Tk 2.00 (3.4 cents US) per week.
3)Beggar members are covered under life insurance and loan insurance programmes without
paying any cost.
4)Groups and centres are encouraged to become patrons of the beggar members.
5)Each member receives an identity badge with Grameen Bank logo. She can display this as
she goes about her daily life, to let everybody know that she is a Grameen Bank member
and this national institution stands behind her.
6)Members are not required to give up begging, but are encouraged to take up an additional
income-generating activity like selling popular consumer items door to door, or at the place
of begging.
Objective of the programme is to provide financial services to the beggars to help them
find a dignified livelihood, send their children to school and graduate into becoming regular
Grameen Bank members. We wish to make sure that no one in the Grameen Bank villages
has to beg for survival.
LIJJAT
Shri Mahila Griha Udyog Lijjat Papad, popularly known as Lijjat, is an Indian women's
cooperative involved in manufacturing of various fast moving consumer goods. The
organization's main objective is empowerment of women by providing them employment
opportunities. Started in the year 1959 with a seed capital of Rs. 80, Lijjat has an annual
turnover of around Rs. 650 crore, with Rs. 29 crore in exports. It provides employment to
around 42,000 people. Lijjat is headquartered in Mumbai and has 67 branches and 35
divisions all over India
HISTORY
Lijjat was the brain child of seven Gujarati women from Bombay (now Mumbai). The
women lived in Lohana Niwas, a group of five buildings inGirgaum. They wanted to start a
venture to create a sustainable livelihood using the only skill they had i.e. cooking. The seven
women were Jaswantiben Jamnadas Popat, Parvatiben Ramdas Thodani, Ujamben Narandas
Kundalia, Banuben. N. Tanna, Laguben Amritlar Gokani, Jayaben V. Vithalani, and one
more lady whose name is not known.
The women borrowed Rs 80 from Chaganlal Karamsi Parekh, a member of the Servants of
India Society and a social worker. They took over a loss-making papad making venture by
one Laxmidasbhai and bought the necessary ingredients and the basic infrastructure required
to manufacture papads. On March 15, 1959, they gathered on the terrace of their building and
started with the production of 4 packets of Papads. They started selling the papads to a known
merchant in Bhuleshwar. From the beginning, the women had decided that they would not
approach anyone for donations or help, even if the organization incurred losses.
Products and divisions
Lijjat's manufactures several products, of which the papad is the most famous:
Papad (Fourteen flavours, including lasan, moong, mirch, Punjabi and urad)
Khakhra
Appalam
Masala
Vadi
Gehu Atta (Wheat flour)
Bakery products
Chapati
SASA Detergent Powder
SASA Detergent Cake (Tikia)
SASA Nilam Detergent Powder
SASA Liquid Detergent
Role in Women Empowerment
The growth of the Lijjat is often seen in the larger canvas of women and their empowerment.
The organization has undertaken various efforts to promote literacy and computer education
for member-sisters and their families. A literacy campaign for sisters began through literacy
classes at Girgaum on June 18, 1999. Later, the managing committee decided to start such
classes in all its branches. From 1980 onwards, Lijjat started giving Chhaganbapa Smruti
Scholarships to the daughters of the member-sisters.
The member-sisters used their organization as a medium to promote their and their families'
welfare. In the Valod centre they set up an educational and hobby centre for the rural women.
Orientation courses in typing, cooking, sewing, knitting and toy making as well as other
courses like child welfare, first aid and hygiene were taught. The first ever pucca (tarred)
road in Valod to be built and inaugurated in 1979 was with the help of the Lijjat, Valod
branch.
In 1979, Lijjat teamed up with UNICEF to organize a seminar in Mumbai on "Child Care and
Mother Welfare", as part of the International Year of the Child celebrations. In October 1984,
Bhadraben Bhatt represented Lijjat at the UNESCO sponsored international workshop on
"The role of women in the assimilation and spread of technological innovation" held
atNITIE, Powai. Alkaben Kalia represented Lijjat at the national level meeting on women
convened by the National Commission on Self Employed Women.
At the behest of Mother Teresa, the member-sisters also took part in some activities of Asha
Dhan, an institution to care for destitute women.
Lijjat member-sisters also tried to start a co-operative bank, but the effort was not very
successful.
Contribution to Social Service
On several occasions, the Lijjat member-sisters have undertaken social service activities such
as distributing nutritious food for poor children, donating money for conducting community
marriage, instituting prize-money for spread of primary education, undertaking blood
donation drive, organizing health camps, plantation drives and even making donations to
Government bodies. In 1999, the Mumbai City felicitated Smt.Rukminiben B.Pawar, Lijjat
President, as an outstanding woman in the field of social work.
Lijjat undertook the rehabilitation of Chincholi (Jogan), the earthquake affected village in
the Latur district of Maharashtra. The institution provided the finance and supervised the
work of construction of fifty-eight houses for the people of the village. Member-sisters
donated money from their daily vanai (wage). After the 2001 Gujarat earthquake, all the
branches of Lijjat gave a total donation of more than Rs 4.8 million, including Rs 1 million
from the central office. Lijjat built forty houses for the rehabilitation of the people of Bhujpur
(Bhachau) in Kutch District.
AMUL
The Birth of Amul It all began when milk became a symbol of protest
Founded in 1946 to stop the exploitation by middlemen
Inspired by the freedom movement
The seeds of this unusual saga were sown more than 65 years back in Anand, a small town in
the state of Gujarat in western India. The exploitative trade practices followed by the local
trade cartel triggered off the cooperative movement. Angered by unfair and manipulative
practices followed by the trade, the farmers of the district approached the great Indian patriot
Sardar Vallabhbhai Patel for a solution. He advised them to get rid of middlemen and form
their own co-operative, which would have procurement, processing and marketing under their
control.
In 1946, the farmers of this area went on a milk strike refusing to be cowed down by the
cartel. Under the inspiration of Sardar Patel, and the guidance of leaders like Morarji Desai
and Tribhuvandas Patel, they formed their own cooperative in 1946.
This co-operative, the Kaira District Co-operative Milk Producers Union Ltd. began with just
two village dairy co-operative societies and 247 litres of milk and is today better known as
Amul Dairy. Amul grew from strength to strength thanks to the inspired leadership of
Tribhuvandas Patel, the founder Chairman and the committed professionalism of Dr
Verghese Kurien,who was entrusted the task of running the dairy from 1950.
The then Prime Minister of India, Lal Bahadur Shastri decided that the same approach should
become the basis of a National Dairy Development policy. He understood that the success of
Amul could be attributed to four important factors. The farmers owned the dairy, their elected
representatives managed the village societies and the district union, they employed
professionals to operate the dairy and manage its business. Most importantly, the co-
operatives were sensitive to the needs of farmers and responsive to their demands.
At his instance in 1965 the National Dairy Development Board was set up with the basic
objective of replicating the Amul model. Dr. Kurien was chosen to head the institution as its
Chairman and asked to replicate this model throughout the country.
ORGANIZATION
Gujarat Cooperative Milk Marketing Federation Ltd. (GCMMF), is India's largest food
product marketing organisation with annual turnover (2010-11) US$ 2.2 billion. Its daily
milk procurement is approx 12 million lit (peak period) per day from 15,712 village
milk cooperative societies, 17 member unions covering 24 districts, and 3 million milk
producer members.
It is the Apex organisation of the Dairy Cooperatives of Gujarat, popularly known as
'AMUL', which aims to provide remunerative returns to the farmers and also serve the
interest of consumers by providing quality products which are good value for money. Its
success has not only been emulated in India but serves as a model for rest of the World. It is
exclusive marketing organisation of 'Amul' and 'Sagar' branded products. It operates
through 47 Sales Offices and has a dealer network of 5000 dealers and 10 lakh retailers, one
of the largest such networks in India. Its product range comprises milk, milk powder, health
beverages, ghee, butter, cheese, Pizza cheese, Ice-cream, Paneer, chocolates, and traditional
Indian sweets, etc
GCMMF is India's largest exporter of Dairy Products. It has been accorded a "Trading
House" status. Many of our products are available in USA, Gulf Countries, Singapore, The
Philippines, Japan, China and Australia. GCMMF has received the APEDA Award from
Government of India for Excellence in Dairy Product Exports for the last 13 years. For the
year 2009-10, GCMMF has been awarded "Golden Trophy' for its outstanding export
performance and contribution in dairy products sector by APEDA.
For its consistent adherence to quality, customer focus and dependability, GCMMF has
received numerous awards and accolades over the years. It received the Rajiv Gandhi
National Quality Award in1999 in Best of All Category. In 2002 GCMMF bagged India's
Most Respected Company Award instituted by Business World. In 2003, it was awarded the
The IMC Ramkrishna Bajaj National Quality Award - 2003 for adopting noteworthy quality
management practices for logistics and procurement. GCMMF is the first and only Indian
organisation to win topmost International Dairy Federation Marketing Award for probiotic
ice cream launch in 2007.
The Amul brand is not only a product, but also a movement. It is in one way, the
representation of the economic freedom of farmers. It has given farmers the courage to
dream, to hope, to live.
CONSERVE INDIA
Born of a desire to reduce India's mountain of waste, improve energy efficiency, and help
some of Delhi's poorest out of the city's slums, Conserve India achieves all this by turning
plastic bags into high fashion.
Conserve started as a fledgling recycling project but quickly adapted to confront the biggest
challenge it was facing – what to do with the thousands of plastic bags that could not be
composted or recycled locally.
After much experimentation, the Conserve team hit upon the idea of not recycling, but up
cycling by washing, drying, and pressing the bags into sheets. Handmade Recycled Plastic
(HRP) was born and designs for handbags, wallets, shoes and belts quickly came flooding in.
The challenge was obvious: Use high fashion to support better lives for the poorest and a
cleaner environment for all.
Today, Conserve India employs and trains hundreds of people from Delhi's most
disadvantaged communities to clear their streets of the plague of plastic bag waste. Once the
waste bags are turned into HRP products they are sold for profits which can be spent in those
same communities on education and welfare programmes.
By buying a Conserve bag, belt, wallet, shoe, or necklace, you not only get to be a trend
setter with a beautiful, funky piece of high fashion – you will also be helping some of
India's poorest people, and its environment.
THE FOUNDERS
Anita and Shalabh Ahuja founded Conserve India as an NGO to recycle the waste in their
neighbourhood that wasn't being managed by local authorities. They quickly realised that
plastic bags pose the biggest problem, not only because there are so many of them but also
because they could not be recycled locally. After much experimentation the team at Conserve
India realised that the solution lay in upcycling the bags into sheets of plastic that could be
reinvented as fashion accessories. They named this material Handmade Recycled Plastic.
Shalabh and Anita combined his expertise in engineering and her creative talents to get the
most out of their solution to this huge problem. As well as cleaning Delhi's streets, they have
worked to provide hundreds of jobs for some of the poorest people living in their city. The
income they generate by selling products made from Handmade Recycled Plastic, is then
spent on social welfare projects.
Today they continue to realise their vision. Conserve India bags are being sold around the
world. The proceeds of this work are put to good use. Firstly, better wages for Conserve
employees - a ragpicker collecting bags for Conserve earns on average three times more
selling to us than they would earn elsewhere. Secondly, training opportunities for all staff at
Conserve India so that they can get more skilled jobs either within the organisation or
elsewhere. Thirdly, a school in the slum where many of the ragpickers we work with live.
Finally, loans for Conserve workers to develop their own start-up businesses, and most
recently a health clinic for the entire workforce.
Projects
Conserve India employs some of Delhi's poorest inhabitants, whose lives are blighted by
insecure living conditions, poor sanitation, and scarce opportunities to get the education or
training they need to lift them out of poverty. They help its workers with the difficult and
dirty job that they do by
Firstly they pay a fair wage to everyone working for them. An average rag picker
earns $25 a month. A rag picker working for Conserve will earn on average $70 a
month. But even with a better wage, no one would be happy to stay in this work, and
Conserve is not content to leave its workers at the bottom of the employment pile.
Conserve offers training to its workers so that they can do better jobs throughout the
organisation – from manufacturing to working in the head office. Conserve also
supports schools in the slums where many of its employees live – helping many
children to get the better chance they so desperately need.
Beyond training and education, Conserve is also starting two new projects which will
track the general welfare of its workers and provide health clinics for those with no
other access to medical help.
BAREFOOT COLLEGE
Established in 1972, the Barefoot College is a non-government organisation that has been providing
basic services and solutions to problems in rural communities, with the objective of making them self-
sufficient and sustainable. These ‘Barefoot solutions’ can be broadly categorised into solar energy,
water, education, health care, rural handicrafts, people’s action, communication, women’s
empowerment and wasteland development.
The College believes that for any rural development activity to be successful and sustainable, it must
be based in the village as well as managed and owned by those whom it serves. Therefore, all
Barefoot initiatives whether social, political or economic, are planned and implemented by a network
of rural men and women who are known as ‘Barefoot Professionals’.
Rural men and women irrespective of age, who are barely literate or not at all, and have no hope of
getting even the lowest government job, are being trained to work as day and night school teachers,
doctors, midwives, dentists, health workers, balsevikas, solar engineers, solar cooker engineers, water
drillers, hand pump mechanics, architects, artisans, designers, masons, communicators, water testers,
phone operators, blacksmiths, carpenters, computer instructors, accountants and kabaad-se-jugaad
professionals.
With little guidance, encouragement and space to grow and exhibit their talent and abilities, people
who have been considered ‘very ordinary’ and written off by society, are doing extraordinary things
that defy description.
Founder’s Philosophy
The organization was established to solve grave problems like drinking water quality, female
education, health and sanitation, rural unemployment, income generation, electricity and
power, as well as social awareness and the conservation of ecological systems in rural India.
Bunker Roy, born to a wealthy Indian family, received what he described as a "very snobby,
elitist, expensive education," which he believes imparts arrogance without providing the kind
of practical knowledge needed in poor villages. His decision to leave the city for the village
estranged him from his parents, furthering his conviction that "such an education can destroy
you."
The policy of the Barefoot College is to take women from the poorest of villages and teach
them to become professionals without requiring them to read or write. In extreme cases, there
are students without verbal fluency in the languages of their teachers. It is the only school
with such a policy, as well as the only school in India that is entirely solar-powered. Keeping
with the principles of the Barefoot College, solar panels were installed by a Hindu priest with
only eight years of schooling, and many of the builders were themselves illiterate.
History
In the late 60’s, a very small group of determined individuals in India, coming out of a sound
educational system, felt it necessary to look for alternative ways of living, thinking and
looking for rural solutions. With very little resources and no long term ideas, they chose to
start a process of re-learning in different rural parts of the country by living in remote villages
with the people. There was no fixed agenda.
By the early 70’s, India witnessed coming together of minds and different ideologies. Urban
educated persons and professionals started their own search for working models. The
processes set by them were in terms of approaches and methodologies. While some of
individuals chose to live in villages, others thought it better to base themselves in big towns
and cities of India.
The Barefoot College was the coming together of urban educated persons and professionals
in 1972 including Bunker Roy; as its founder, a cartographer and a typist. The coming
together was validated by this collective registering itself as the Social Work and Research
Centre (SWRC) that is more popularly known as the ‘Barefoot College’ today. The term
originally comes from the Chinese health workers who were villagers trained to assist their
own rural communities in the 1960s. The name emphasises the organisation’s commitment to
poor, neglected and marginalized sections of society.
In 1972, forty-five acres of Government land and an abandoned Tuberculosis Sanatorium
(consisting of 21 buildings) was leased from the Government at Re.1 a month, to serve as a
campus. Barefoot College started working in the village of Tilonia in Rajasthan, with a
population of about 2,000 people.
The early 80s saw a substantial change in the nature of the College work force, with locals
forming 80% of the organization. Such a change was partly due to the departure of urban
trained professionals who could not stay in rural areas for a long period of time as most of
them eventually moved on for ‘good jobs’ and parental pressures. However, this also meant
that the locals, for whose development the organization was set up, were taking charge of
activities and initiatives right from planning to completion, thereby reducing dependency on
external aid and learn to self sufficient.
The Barefoot College aimed to adopt a new approach and understanding of social work and
community development by using the local skills to achieve people-centric and participatory
development that was sustainable rather intimidating them by using knowledge from outside.
Respect the wisdom of traditional knowledge and mould it with the involvement of rural
communities to meet their needs. It identified and worked for only poor and marginalized
farmers, landless peasants, rural artisans, women, children, and scheduled castes and tribes as
its target group.