MAGIC BUS

www.magicbus.org

Largest Mentoring NGO in Asia Started in 1999 as a weekend volunteer-led initiative, Magic Bus today reaches out to 250,000 children using 7500 trained community Youth Volunteer Mentors

Currently working in 22 districts of 12 states Focus Domains: Education, Gender, Health, Socio Emotional Development, Leadership and Livelihoods Works with Children, Adolescents & Youths of age 7-19 years

At the core of our work is a unique Sport for Development curriculum that uses local role models as Mentors. A bank of more than 300 activities using a variety of games. The programme is most impactful on key behaviour changes around play, fitness, healthy habits, education and gender equity. Combines the spirit of Sports for All with development outcomes

Talent spotting and coaching for excellence - an integral part 45% children in our programmes are girls – most of them in mixed gender settings

The term Sport-for-Development refers to the intentional use of sport, physical activity and play to attain specific development objectives, including, most notably, the Millennium Development Goals (MDGs). Magic Bus uses sports as a means to support our programmatic goals.

At the child/participant’s level • Helps attract new

participants • Helps retain interest • Helps establish the

mind-body connect from an early age

• Promotes health and health behaviour

• Builds skills to enhance employability

Why & How Sport Works At the CYL level • Engages, as it

influences, the Magic Bus volunteer

• Involves mind and body

• Promotes health • Builds teams • Is attractive per se • Shows a way out of

poverty • Gives an opportunity

to showcase leadership

MB CYLs

MB

Children At the community’s level Builds a gender-equal community | Promotes community health | Promotes an educated and aware community | Promotes better livelihood options for BPL communities

Sports/Games that we use Football | Handball | Cricket | Volleyball | Rugby | Indigenous games - Kabaddi, Kho Kho, Pithoo, etc.| Innovative games with just cones and markers

A Typical Magic Bus Session

ICE BREAKER SPORTING GAME ANTICIPATORY

HOOK MAIN GAME SIT-BREATHE-

THINK TAKE AWAY

• Participants go through an Experience through a sport based activity.

EXPERIENCE

• Participants Reflect/ Analyse the experience through comparison, contrast, examining the validity of assumptions, and so on.

REFLECT

• Participants think about the implication of what has been learnt , work out how they might themselves apply it, and sometimes get a chance during the session to Apply this.

APPLY

• Participants perceive what has been learnt as a larger whole, a set of connected components (i.e. understanding how the specific session take away is connected to the larger objective / domain)

CONSOLIDATE

5 Key elements in the session 1.Joyful Learning 2.Participation 3.Safe Environment 4.Experiential

Learning 5.Mentoring

Learning Process in MB Session

PRE-AWARENESS

AWARENESS

CONTEMPLATION

INTENTION TRIAL

ADOPTION

MAINTENANCE

RECYCLE/RELAPSE

Year 1: Awareness building on

various issues

Year 2:

Attitude formation

Year 3:

Behavior change

Year4: Sustainability

of the program

Laws of Learning Key requirement for learning

Law of Readiness Motivation

Law of Exercise Practice and Repetition

Need for feedback

Law of Effect Positive emotional response

Law of Intensity Heightened perception and

concentration

Law of Primacy Timeliness (the earlier

learning happens in a

person’s life, the more

effective it is)

Law of Recency Repetition

Few Impacts

Education:

• Child are more regular at school, reduces his/her chances of dropping out

and increases school life expectancy.

• Nearly all Magic Bus children (over 95%) have an attendance rate of more

than 80%

• 98% of the adolescent girls in the Magic Bus programme continue in school

Gender:

• Participation in the Magic Bus programme enables children and families to

rethink gender stereotypes thus opening up possibilities for growth and

development of girls:

• 42% of Magic Bus participants in our programme are girls

• 92% of MB participants believe that girls and boys have an equal capacity to

excel in sports

• 82.7% of MB participants believe that it is equally important to invest in a

girl’s as well as a boy’s future

Health:

• Participation in Magic Bus sessions equips children with the necessary

information to make positive changes in their health and hygiene habits:

• 77.52% of children at Magic Bus follow good practices related to personal

hygiene including hand washing, brushing, bathing and cutting nails.

• India NGO “Rising Star” Award 2013

• The Citizen’s Based Initiative Award, 2003

• World Bank Development Market Place, Education Section

• Global Fund for Children - Sustainability Award 2004-5

• Voices for Children Humanitarian of the Year Award 2004

• Ashoka Citizens Based Initiatives Award, 2005

• Alcan Prize for Sustainability - 2006 Runner-Up and study grant recipient

• Recognised as a good practice by UN Habitat 2006

• Formal MOU with GoI MYAS as knowledge partners and communication consultants for PYKKA 2010-11

• MoUs with State Govts. of AP, Jharkhand, Rajasthan, Mizoram & Karnataka

Awards and Recognition

CASE STORY : Parvati Pujari, 22. Magic Bus Mentor

Parvati was born in a family of construction

workers, one of Mumbai’s 4 million

chronically poor families who live on less

than INR 592 per month.

With inputs from Magic Bus’s mentors,

however, this star footballer is now studying

in college and working in the Magic Bus

office, the first person in her family to do

either.

Parvati is also a global fundraiser for Magic

Bus, travelling around the world to raise

monies for Magic Bus’s work across India.

CASE STORY : Gulafsha Ansari, 16. Magic Bus Child

Gulafsha lives in Dharavi – otherwise known as Asia’s largest slum, in a family of daily

wage workers.

For the last 4 years, Gulafsha has been coming for Magic Bus sessions. With inputs from

Magic Bus’s mentors, this teenage footballer is now enrolling in college and opening her

own girls sports programme in her neighborhood. This work won her a scholarship from

the Judy Foudy Foundation – she won in a global online competition where browsers

voted for the best projects. Gulafsha attended the London Olympics as part of her prize.

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Thank you . . .

www.magicbus.org

Magic Bus has set an goal of reaching a million children by 2016. Join & Support……