TITLESimple Steps to Innovate Your ClubSimple Steps to Innovate Your ClubMembership DevelopmentModerator – Brian King, Director of Membership Development4 February 2015

Meet Your Moderator:

Brian King

Director of Membership Development,

Rotary International

Started with RI in 2001

Brian King

Rotary Club of Evanston

IL, USA, District 6440

Welcome to the Webinar:

• Welcome to the third webinar in the Membership Matters! webinar series

• 5 part series dedicated to discussing the fundamentals of Rotary club membership

• Each webinar focuses on steps you can take in your club to improve and grow members’ experience with Rotary

Webinar Series:• Membership: It’s Now or Never

• Perception vs. Reality: Club Evaluation & Visioning

• Simple Steps to Innovate Your Club

• Member Engagement: The Key to Retention

• How to Recruit New Members & Strengthen Your Club

Webinar Series:• Membership: It’s Now or Never

– (Now available on demand at Rotary.org/webinars)

• Perception vs. Reality: Club Evaluation & Visioning

• Simple Steps to Innovate Your Club

• Member Engagement: The Key to Retention

• How to Recruit New Members & Strengthen Your Club

Webinar Series:• Membership: It’s Now or Never

– (Now available on demand at Rotary.org/webinars)

• Perception vs. Reality: Club Evaluation & Visioning– (Now available on demand at Rotary.org/webinars)

• Simple Steps to Innovate Your Club

• Member Engagement: The Key to Retention

• How to Recruit New Members & Strengthen Your Club

Webinar Series:• Membership: It’s Now or Never

– (Now available on demand at Rotary.org/webinars)

• Perception vs. Reality: Club Evaluation & Visioning– (Now available on demand at Rotary.org/webinars)

• Simple Steps to Innovate Your Club

• Member Engagement: The Key to Retention

• How to Recruit New Members & Strengthen Your Club

Webinar Series:• Membership: It’s Now or Never

– (Now available on demand at Rotary.org/webinars)

• Perception vs. Reality: Club Evaluation & Visioning– (Now available on demand at Rotary.org/webinars)

• Simple Steps to Innovate Your Club

• Member Engagement: The Key to Retention– (Coming 25 March 2015)

• How to Recruit New Members & Strengthen Your Club

Webinar Series:• Membership: It’s Now or Never

– (Now available on demand at Rotary.org/webinars)

• Perception vs. Reality: Club Evaluation & Visioning– (Now available on demand at Rotary.org/webinars)

• Simple Steps to Innovate Your Club

• Member Engagement: The Key to Retention– (Coming 25 March 2015)

• How to Recruit New Members & Strengthen Your Club - (Coming 6 May 2015)

Our Guest Panelists:

Rotarian Mihaela Dumitru

Rotary Club of Craiova Probitas

Romania, District 2241

Rotarian George Mathenge

Rotary Club of Nairobi East

Kenya, District 9212

Three Simple Steps to Innovate Your Club:

Steps to Innovate Your Club:

• Rethink Your Club’s Meetings

Steps to Innovate Your Club:

• Rethink Your Club’s Meetings– What is the members’ Return on Investment for your

club meetings?

Steps to Innovate Your Club:

• Rethink Your Club’s Meetings– What is the members’ Return on Investment for your

club meetings?

• Update Your Club’s Appearance

Steps to Innovate Your Club:

• Rethink Your Club’s Meetings– What is the members’ Return on Investment for your

club meetings?

• Update Your Club’s Appearance– First impressions matter

Steps to Innovate Your Club:

• Rethink Your Club’s Meetings– What is the members’ Return on Investment for your

club meetings?

• Update Your Club’s Appearance– First impressions matter

• Foster Fellowship in Your Club

Steps to Innovate Your Club:

• Rethink Your Club’s Meetings– What is the members’ Return on Investment for your

club meetings?

• Update Your Club’s Appearance– First impressions matter

• Foster Fellowship in Your Club– Meaningful connections are why people stay in Rotary

Let’s Hear From You:

What would you like your club to try?

Examples could be…

-Be more active with Social Media

-Encourage participation from younger members

- More opportunities for socialization

POLL

Steps to Innovate Your Club: STEP #1

Rethink Your Meetings

Steps to Innovate Your Club: STEP #1

Rethink Your Meetings – WHY?

– The time and location of your meeting can be imposing and costly to potential members

– Too much time spent on tradition and ceremony can drive away members and potential members

– Club meetings are meant to be fun. Is your club meeting fun for EVERYONE?

Steps to Innovate Your Club: STEP #1

Rethink Your Meetings – WHY?

– The time and location of your meeting can be imposing and costly to potential members

– Too much time spent on tradition and ceremony can drive away members and potential members

– Club meetings are meant to be fun. Is your club meeting fun for EVERYONE?

Steps to Innovate Your Club: STEP #1

Rethink Your Meetings – WHY?

– The time and location of your meeting can be imposing and costly to potential members

– Too much time spent on tradition and ceremony can drive away members and potential members

– Club meetings are meant to be fun. Is your club meeting fun for EVERYONE?

Steps to Innovate Your Club: STEP #1

Rethink Your Meetings

Steps to Innovate Your Club: STEP #1

Rethink Your Meetings – HOW?

– Add alternative meeting times and locations to accommodate commuters, younger professionals and people with families

– Liven things up - Stagnant “business only” meetings can become boring and tedious to attend (and lead)

– Imagine each Rotary meeting is someone’s first Rotary meeting

Steps to Innovate Your Club: STEP #1

Rethink Your Meetings – HOW?

– Add alternative meeting times and locations to accommodate commuters, younger professionals and people with families

– Liven things up - Stagnant “business only” meetings can become boring and tedious to attend (and lead)

– Imagine each Rotary meeting is someone’s first Rotary meeting

Steps to Innovate Your Club: STEP #1

Rethink Your Meetings – HOW?

– Add alternative meeting times and locations to accommodate commuters, younger professionals and people with families

– Liven things up - Stagnant “business only” meetings can become boring and tedious to attend (and lead)

– Imagine each Rotary meeting is someone’s first Rotary meeting

Guest Speaker: Rotarian Mihaela Dumitru

Mihaela Dumitru

Rotary Club of Craiova Probitas, Romania, District 2241

Profession: Architect Rotarian Mihaela DumitruRotary Club of Craiova ProbitasRomania, District 2241

Steps to Innovate Your Club: STEP #2

Update Your Club’s Appearance

Steps to Innovate Your Club: STEP #2

Update Your Club’s Appearance – WHY?

– Your presence on social media/website is your club’s “storefront” and gives the first impression

– Your club should reflect the community and the diversity of people and professions within it

– Actions speak louder than words – what does your club’s activities say about your Rotary club?

Steps to Innovate Your Club: STEP #2

Update Your Club’s Appearance – WHY?

– Your presence on social media/website is your club’s “storefront” and gives the first impression

– Your club should reflect the community and the diversity of people and professions within it

– Actions speak louder than words – what does your club’s activities say about your Rotary club?

Steps to Innovate Your Club: STEP #2

Update Your Club’s Appearance – WHY?

– Your presence on social media/website is your club’s “storefront” and gives the first impression

– Your club should reflect the community and the diversity of people and professions within it

– Actions speak louder than words – what does your club’s activities say about your Rotary club?

Steps to Innovate Your Club: STEP #2

Update Your Club’s Appearance

Steps to Innovate Your Club: STEP #2

Update Your Club’s Appearance – HOW?

– Ensure your club’s online presence reflects Rotary’s new brand and voice (Facebook, Instagram, website)

– Identify and perform service that is needed, valued and appreciated by the community

– Reach out to community members and professionals that are not represented within your club

Steps to Innovate Your Club: STEP #2

Update Your Club’s Appearance – HOW?

– Ensure your club’s online presence reflects Rotary’s new brand and voice (Facebook, Instagram, website)

– Identify and perform service that is needed, valued and appreciated by the community

– Reach out to community members and professionals that are not represented within your club

Steps to Innovate Your Club: STEP #2

Update Your Club’s Appearance – HOW?

– Ensure your club’s online presence reflects Rotary’s new brand and voice (Facebook, Instagram, website)

– Identify and perform service that is needed, valued and appreciated by the community

– Reach out to community members and professionals that are not represented within your club

Guest Speaker: Rotarian George Mathenge

George Mathenge

Rotary Club of Nairobi East, Kenya, District 9212

Profession:

Finance Manager

Rotarian George MathengeRotary Club of Nairobi EastKenya, District 9212

Steps to Innovate Your Club: STEP #3

Foster Fellowship in Your Club

Steps to Innovate Your Club: STEP #3

Foster Fellowship in Your Club – WHY?

– Members join Rotary for service but stay because of the friendships and connections they make

– Members want to hone their skills, grow as leaders and feel valued by the club

– Engagement is the Key to Retention

Steps to Innovate Your Club: STEP #3

Foster Fellowship in Your Club – WHY?

– Members join Rotary for service but stay because of the friendships and connections they make

– Members want to hone their skills, grow as leaders and feel valued by the club

– Engagement is the Key to Retention

Steps to Innovate Your Club: STEP #3

Foster Fellowship in Your Club – WHY?

– Members join Rotary for service but stay because of the friendships and connections they make

– Members want to hone their skills, grow as leaders and feel valued by the club

– Engagement is the Key to Retention

Steps to Innovate Your Club: STEP #3

Foster Fellowship in Your Club

Steps to Innovate Your Club: STEP #3

Foster Fellowship in Your Club – HOW?

– Bring in new members in “classes” to ease tension and alleviate the “new person” feeling

– Involve new members in club leadership/utilize members talents and passions

– Engage members with social activities and service projects

– Recognize members’ achievements and accomplishments(inside and outside of the club)

Steps to Innovate Your Club: STEP #3

Foster Fellowship in Your Club – HOW?

– Bring in new members in “classes” to ease tension and alleviate the “new person” feeling

– Involve new members in club leadership/utilize members talents and passions

– Engage members with social activities and service projects

– Recognize members’ achievements and accomplishments(inside and outside of the club)

Steps to Innovate Your Club: STEP #3

Foster Fellowship in Your Club – HOW?

– Bring in new members in “classes” to ease tension and alleviate the “new person” feeling

– Involve new members in club leadership/utilize members talents and passions

– Engage members with social activities and service projects

– Recognize members’ achievements and accomplishments(inside and outside of the club)

Steps to Innovate Your Club: STEP #3

Foster Fellowship in Your Club – HOW?

– Bring in new members in “classes” to ease tension and alleviate the “new person” feeling

– Involve new members in club leadership/utilize members talents and passions

– Engage members with social activities and service projects

– Recognize members’ achievements and accomplishments(inside and outside of the club)

Questions and Answers

Questions?

Rotary Resources for Clubs and Districts:

• Strengthening Your Membership (PDF available on Rotary.org)

• Strategic Planning Guide

• Rotary Club Central

• Governors, Assistant Governors, and Rotary Coordinators

Questions and Answers

WHAT ARE YOU WAITING FOR?

BE A VIBRANT CLUB

Be a Vibrant Club includes: •A club success story from your region•Ideas for your club to try•Resources for your club on My Rotary

Membership Best Practices Discussion Group:

Search for “Membership Best Practices” on Rotary.org

Thank you!

Register for upcoming webinars and access recordings of past webinars at www.rotary.org/webinars