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“Simply Busting”a community continence promotion
initiativeof the
Continence Advisory Service of Western Australia
ICS Christchurch 2006 Presented by Deborah Gordon
B App Science (Physiotherapy), Grad Dip Physio (Women's Health), Masters in Public Health
Community Continence Education Sessions: Western Australia
Continence Advisory Service of Western Australia
BackgroundThe Continence Advisory Service has successfully conducted an annual public seminar during Continence Awareness Week since 2000. (attendance 200+ people)
Invited speakers have included: urologists, urogynaecologists, colorectal surgeons and physiotherapists
Evaluation of the events revealed the following:
- People found the seminars useful
- People expressed interest in having events in their local communities
- People were keen to learn how to improve their health by adopting good bladder and bowel habits.
Continence Advisory Service of Western Australia
History • February 2003 - Health promotion officer
appointed. Role includes applying for grants.
• October 2003 – small grant ( $AUD400) received to hold a continence education seminar “How to unchain yourself from a wee problem…”
• December 2003 – received grant from municipal government - City of Joondalup
• 2004 community education held in the City of Joondalup and the City of Swan
• 2005 to present “Simply Busting” program template refined and repeated with other municipal governments.
Continence Advisory Service of Western Australia
Aims and objectives Ottawa Charter (1998) Health promotion is “the process of enabling people to
increase control over, and to improve their health”
“ Simply Busting” works within a health promotion framework and aims to provide people with information on :
• normal bladder and bowel function• bladder and bowel health issues• good and bowel health practices• self help strategies• management and treatment options• referral to clinical services
Continence Advisory Service of Western Australia
Formula
• health promotion/community development approach
• consider demographics (grant may specify target group, eg seniors living in the community)
• community engagement – participation, sponsorship
• advertising and promotion is essential
Continence Advisory Service of Western Australia
• Information provided on bladder and bowel health issues, not just “incontinence”
• Free event (?)
• Trade displays and sponsorship, pens, writing pads
• Free continence fact sheets
• Access to public transport, parking
• Access by people with a disability
Continence Advisory Service of Western Australia
Marketing• continence product suppliers and representatives • community care agencies• pharmacies• doctors surgeries• physiotherapy clinics• CFA members• local fitness groups, sporting, service, recreation, seniors
and religious organisations• local health centres, hospitals • client database• circulate through networks via email• web page
Continence Advisory Service of Western Australia
Simply Busting?
Join the Continence Advisory Service fora fun and enjoyable morning to find out how to prevent and help bladder &bowel problems!
FREE MORNING TEA.When: Thursday, 21st JulyTime: 10am –12pmLocation: Mosman ParkCost: Free
BOOK TODAY!Contact Kim or Maria Telephone: 9386 9777
This project is an initiative of the Continence Advisory Service of WA Inc.The Continence Advisory Service is a Home and Community Care Program.
This project is proudly supported by the Town of Mosman Park Community Development Fund.
Continence Advisory Service
of WA Inc.
Continence Advisory Service of Western Australia
Results
43
28
66
38
0
10
20
30
40
50
60
70
Number of participants
Nedlands Mosman Park Joondalup Cockburn
Council
Number of participants attending education session
Number attending
Continence Advisory Service of Western Australia
0
10
20
30
40
50
60
70
80
90
Percentage of participants
Nedlands Mosman Park Cockburn Joondalup
Council
Gender of participants
Male
Female
Continence Advisory Service of Western Australia
0
10
20
30
40
50
60
70
80
90
100
Percentage of participants
Nedlands Mosman Park Joondalup Cockburn
Council
Age group of participants
40-55
56-65
65+
Continence Advisory Service of Western Australia
0
10
20
30
40
50
60
70
80
90
100
Percentage of participants
Nedlands Mosman Park Joondalup Cockburn
Council
Reasons for attending education session
Personal
Carer
Continence Advisory Service of Western Australia
78
80
82
84
86
88
90
92
94
% of correct answers
Nedlands Mosman Park Joondalup Cockburn
Council
% Correct answers to knowledge questions
% Correct
Continence Advisory Service of Western Australia
0
10
20
30
40
50
60
70
80
90
100
Percentage of those who intended and made changes
Nedlands Mosman Park Cockburn Joondalup
Council
Intended and actual changes to bladder and bowel health
Intended changes
Actual changes at 3/12 bladder
Actual changes at 3/12 bowel
Continence Advisory Service of Western Australia
Intended and actual lifestyle changes made following education session:
• Increase fluid consumption
• Limit tea and coffee
• Do pelvic floor muscle exercises
• Increase general exercise
Continence Advisory Service of Western Australia
0
5
10
15
20
25
30
35
40
45
50
Pecentage
Nedlands Mosman Park Cockburn Joondalup
Council
Number of people who reported having sought help or intending to seek help at 3 months post education session
Sought help at 3/12
Planning to seek help at 3/12
Continence Advisory Service of Western Australia
0
10
20
30
40
50
60
70
80
90
100
Percentage of intended and actual changes
Nedlands Mosman Park Cockburn Joondalup
Council
Intended vs actual changes 12 months after education session
Intend to make changes
Actual changes made at 12 months bladder
Actual changes made at 12 months bowel
Continence Advisory Service of Western Australia
0
10
20
30
40
50
60
Percentage
Nedlands Mosman Park Cockburn
Council
Percentage of those who sought help and intended to seek help at 12 months post education session
Sought help at 12 months
Planning to seek help at 12 months
Continence Advisory Service of Western Australia
Where to from here?
Continence Advisory Service of Western Australia
“Providing education, advice and information on bladder and bowel health issues”
- Further evaluation
- Corporate sponsorship
- Human resource issues
Continence Advisory Service of Western Australia
Acknowledgments • Continence Advisory Service of WA staff and Board
• Volunteers
• Municipal governments - City of Nedlands - City of Cockburn - Town of Mosman Park - City of Joondalup • Continence trade supply companies and their staff
• Baker’s Delight and Brumby’s bakeries