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Simply social dmc2015

Date post: 17-Jul-2015
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Simply Social 5 Easy steps for startups!
Transcript

Simply Social5 Easy steps for startups!

@Nikiness

Why Social?

User Trust Awareness TrafficCustomer

Retention

Increase in Sales

30% of customers

expect

a response within 30

minutes of a query

http://offers.hubspot.com/62-social-media-tips-around-the-world

Why Iran?

High internet penetration

Rise in mobile broadband

Rise in e-commerce

http://www.iriu.ir/matma/

5 Easy Steps

1. Find your Core Values

Who are you?

Creative?

Honest?

Innovative?

Reliable?

Customer Centric?

2. Find your North Star!

“What is that one metric, where if everyone in your company is thinking about it and driving their product towards that metric and their actions towards moving that metric up” Alex Shultz, Facebook.

http://startupclass.samaltman.com

https://udoc.eu/docs/b0c524/mini-case-study-nike-s-%2522just-do-it%2522-advertising-campaign-center-for-applied-

research

Research

Create

Attract/

Engage

Convert

3.Research

Who?

What?

Where?

When?

Why/How?

4.Create

Please be mobile friendly!

4.Create

4.Create

Examples:

1. Website Content

2. Infographics

3. Quotes

4. How-to’s

5. Email Automation

4.Create

5.Attract/Engage

Engagement rate =Comments + Likes

Total page likes

Bonus:Organize

Create a weekly calendar

Test engagement

Thank you!

I welcome feedback :)


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