Sistem Informasi Untuk Teknologi Tepat Guna

Computer Network Research Group

Institute Teknologi Bandung

cnrg@itb.ac.id

http://xxx.itb.ac.id/~cnrg/

Konsekuensi Teknologi Informasi

Budaya meng-global

slide selanjutnya dalam

bahasa Inggris

Mission

To provide integrated, accessible pathways to information and services relevant to small- and medium-sized enterprises using technology

SCOPE

If I dream on a “Indonesia Technology Network (ITN)” …

How it would look like

Outline

The big picture Benefit & Responsibilities. Implementation, focus on

– Membership development.– Network tools.– Marketing.– Evaluation.

Long Term Sustainability.

ResourceBy Region

ResourceBy Type

ResourceBy Expertise

Some References

Http://ctn..nrc.ca/(Canada Technology Network)

http://astec.gov.au/astec.html(Australian Science & Technology Council)

http://ntd.intro.nus.sg/(National Technology DataBank)

http://www.nalusda.gov/ttic/(Technology Transfer Information Center)

Technology Behind It???

Plain & simple Internet technology. Heavy Electronic Mail Traffic. Heavy Mailing Lists Discussions. Bunch of Web servers. Supported by Ring of Database Servers. Physically connected networks.

Technology is only a tool! Yes, technology is only a tool. It is not the aim. It is not the objectives.

Vision & Philosophy behind the activities are crucial!

Mission

To provide integrated, accessible pathways to information and services relevant to small- and medium-sized enterprises using technology

The Need

Dynamic economics constantly reinvent themselves and grow

through innovation ..

The Need Innovation “the process of turning an idea into a

profitable product or service - the commercialization of invention”– dynamic economies grow through innovation.– Various services required to support innovation.– Large firms either have these in-house or know

where to get them– SMEs tend not to have easy access.– ITN intend to address this “access gap”

Benefit (should be …)

A wider base of expertise on which you can draw to solve your; or your clients’; day to day inquiries.

A higher profile for your organization in your client communities.

Higher levels of service to your constituent communities. Access to the national intellectual resources of the ITN with

linkages to peer organizations (nationally & internationally). Access to training, diagnostic / benchmarking tools, and

communications vehicles produced under the ITN umbrella.

Responsibilities (should be ..)

Promote the Network and advertise yourself as part of it. Respond promptly and effectively to client calls and

referrals from other members. Use entry-level needs assessment tools to help client

identify areas in which assistance is required. Refer clients to appropriate service providers and ensure

that assistance is delivered in an objective, impartial manner.

Provide feedback to network managers. Provide pathfinding services at no charge to the client.

Uniqueness of ITN (should be ..)

Nation-wide links between organizations and people advising SMEs on technology and related business needs.

Accessible, professional contact points - personal, confidential services.

Diagnosis of client problem. Fast and easy access and referrals for SMEs. Exploits Internet Technology.

Building the Network - Designing the Network Organized several workshop to obtain input

of clients and potential members. Specific ideas on how to develop ITN

– Build ITN to meet regional needs.– Network tools - directory of members.– Leading role of private sector on advisory boards.– Fees for some services.– Promote success stories.

Building the Network - Management National and Regional Management. Coordination Office. National Advisory Board and Regional

Boards. Development of management policies and

procedures.

Regional Coordination - Values

Diffusion - “If you have a Lemon, make Lemonade!”

Build “From the Ground Up …” “Help Other Organizations Fly Their Flags

Higher” “Unity in Diversity” ITN is a National

Brand with Regional Flavours.

Building a Regional Coordination Team Understand “Coordination”!

“(co-or-di-nate) … to bring the parts or agents of a plan, process etc. into a common whole, to harmonize”– The “Vision Thing”– Help Others Excel and Succeed– Build a “Team”– Organize, Enable, Empower, Support– “Lead” but don’t “Do” ..

Building a Regional Coordination Team Know your environment!

– Pick the Right Partners• Synergy, Common Cause, Special Focus.

– Find Partners with Something to Prove.– Help Partner “fly their flags higher”– Build a small core team.

ITN Services to Members

Training and Orientation Awareness Events Diffusion Campaigns Trade Show Support Advertising Support Newsletter Contributions Partnership Conferences

Serving Clients - Small Business

Often “doesn’t know what it doesn’t know!”

is to small to have all the skills. Needs a custom network of people and

technology. Needs a “diffusion campaign”

Phases of ITN Development

Scoping Phase– Identify Partners– Build Vision for Success

Proposal Phase– Design Project Components– Expand Partnerships– Identify Resources

Planning Phase– Build Task Oriented Teams– Detailed Planning

Sequential Implementation Phase– Implement, Evaluate and Plan

Proposed Implementation Focus

Membership Development. Network Tools. Marketing. Evaluation.

Implementation: Membership

Recruitment. Training.

– Awareness of Network Resources and capabilities.

– Network skills, use of network tools.– Diagnostic skills and use of diagnostic tools.– Effective use of communication channels.

Implementation: Network Tools

Electronic communication and information system.

Diagnostic programs. International intelligence-gathering

capabilities.

Implementation: Marketing

Grouping– the potential end-user clients from the SME

community.– Organizations that may be recruited as

members of the ITN.– The media and the general public.

Implementation: Marketing Objectives:

– To raise awareness and acceptance of ITN.– To advise prospective members about ITN.– To manage the expectations of ITN amongs the public

and end-user clients.– To promote awareness of the ITN amongs policy

makers and the public.– To promote general awareness of the urgent need for

improved adoption of technology for increased competitiveness.

Implementation: Evaluation

Critical Success factor:– An expression by ITN Client Satisfaction.– Demonstrated improvements in linkages among

client firms and among network members.– Recognition by clients, members, and the public.– The development of network infrastructure and

operations with a clear identification of those elements that are self-sustaining.

Long-Term Sustainability

We have to ensure that the network continues to function, and to meet its goals after dedicated funding ends.

Evaluate those services that are self-sustaining.

Evaluate those services that should be sustained as core government services.