SEO: UMDs Sarah Matzelle attends 2014 Kids Choice Awards

A Kids Choice and career confirmation Student attends popular awards show, verifies her career aspirationsBy Brianna PartridgeWith the orange carpet rolled out and the lime green slime waiting to be spewed, university sophomore communication major Sarah Matzelle waited with excitement to take in all of the grandeur at Nickelodeons 27th Annual Kids Choice Awards in Los Angeles, California. University sophomore animal science major Emily Emby invited Matzelle. Embys father owns Just Play Toys, a company that Nickelodeon welcomes to the event every year. He allowed his daughter to bring Matzelle.The four-day adventure was an eye-opener; Matzelle aspires to work in entertainment public relations and she saw the hard work of established professionals at every event she attended.Matzelle, left, and roommate Emily Emby, right, pose in front of a vividly detailed KCA 2014 display. (Photo by Charlie Emby.)

It was just unreal, Matzelle said. Everything was so organized and so intricately planned that I found it so interesting and so cool.

(more)From vacation to vocation validationMatzelle didnt realize that shed be seeing the work of public relations professionals before she arrived in Los Angeles. However, it became obvious as she gazed at the precisely positioned jungle-themed props. I knew I wanted to get into event planning, but going to the KCAs made me really excited to start my career, Matzelle said. I could see Sarahs eyes light up with joy whenever we entered a new room, Emby said. Meeting Sarah Matzelle

Hometown: Dix Hills, New YorkFavorite movie: Remember the TitansFavorite book: The Hunger GamesFavorite social media site: TwitterHero: Her brother, Johnny Matzelle

Matzelle turned her impromptu vacation into a networking opportunity. She said she spoke with several public relations professionals while she attended events that lead up to the big awards show. They advised me to stay focused in school and continue to network, which is exactly what I plan to do, Matzelle said.

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Assignment A#ASlice of Life

Synopsis

A. Story Type Hourglass structure story Key story elements Anecdotal lead Direct quotes from Sarah Matzelle, the subject of the story, and a secondary source, Emily Emby, who also attended the events. Techniques Included LORI words (Lively, Original, Rhythmic, Interesting), such as grandeur and spewed Future-action kicker that was also a quote kicker was used to end the story. Described what and who in the lead to introduce a portion of the main idea and the main subject of the story to the audience.

B. Focus This story is about University of Maryland sophomore Sarah Matzelles trip to Los Angeles, California during the summer of 2014. There, she attended the 2014 Nickelodeon Kids Choice Awards. While attending the awards show, she became even more excited to work in event planning, which is a field she aspires to obtain a career in.

C. News Values Human interest This piece describes the story of someone who was able to go to a popular event, which is a once-in-a-lifetime opportunity for some people. Prominence Nickelodeons Kids Choice Awards is a presentation that is discussed heavily in popular culture.

D. Target Audiences The target audience for this piece is University of Maryland students. These students can either be communication majors with an aspiration to work in entertainment public relations, or it can be students who are simply interested in learning about the benefits of taking a first-hand look into what they think they want to do in life. This piece would also be of interest to those interested in popular culture, as it describes the Kids Choice Awards.

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Range of word countsShortest sentence in rewrite: 8 wordsShortest sentence in rewrite 2: 7 wordsLongest sentence in rewrite: 42 wordsLongest sentence in rewrite 2: 42 wordsShortest graf in rewrite: 17 wordsShortest graf in rewrite 2: 17 wordsLongest graf in rewrite: 42 wordsLongest graf in rewrite 2: 42 wordsCut

Cut 3.9 percent of words Examples Cut met and Rephrased, tightened graf starting with Matzelle didnt realize

Contribute Omitted more needless words. Rephrased/removed any awkwardly phrased sentences. Added Sarah Matzelle to SEO to make it more searchable

Clean up AP style edits Changed CA to California DBK Style Edits Changed University of Maryland to University

Collaborate RT and TA flagged AP style California edit Made facts box lighter shade, as per RT suggestion

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