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Restricted © Siemens AG 2019 Smart Factory Summit 2019 SMART FACTORY SUMMIT 2019 SaaS and PaaS: New Paradigms for Digital Transformation John Auld
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Page 1: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

SMART FACTORY SUMMIT2019

SaaS and PaaS: New Paradigms for Digital Transformation

John Auld

Page 2: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

The language of today

what can data do?

digital transformation

predictive maintenancedata analytics

AI

machine learning

big data

Page 3: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

Can data redefine entire industries?

vs

HUMAN MACHINEExploiting

Inefficiencies

Page 4: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

Can you really predict the future with data?

2014 Sports Illustrated Predicted 2017 World Series Winners

2014 Team Numbers$44M vs $235M

30/30 – Lowest payroll

2nd to last in their division

Page 5: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

And the results are…

$124,343,900 $242,065,828VS

#18/30 #1/30

Page 6: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

to smart home

From

manual control

to efficient fleet operations

From

trucksto powerby the hour

From

turbines

to streaming

From

record store

Digital business models – On the way to a user centric mindset generating new values

Page 7: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

to streaming

to powerby the hour

to smart home

to efficient fleet operations

Digital business models – On the way to a user centric mindset generating new values

Page 8: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

The new economy is customer centric platforms with a managed eco-system of applications

… something is happening …

The world’s largest taxi company, owns no vehicles

The world’s most popular media owner, creates no content

The most valuable retailer, has no inventory

The world’s largest accommodation provider,

owns no real estate

Page 9: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

90% of the data in the world today has been created in the last two years

Source: IBM, “10 Key Marketing Trends For 2017,”

A lotcan happenin a year

Page 10: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

5.5 million new “things” get connected every day, and 50 billion by 2020

A lotcan happen

Source: Gartner Research

in a day

Page 11: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

Digitalization Changes Everything, EverywhereThe pace of technological advances is fueling digital transformation

DRONES

3DPRINTING

INDUSTRIALROBOTS

SENSORS

SMARTPHONES

COST PER UNIT

2018

2018

$40,000$100

2007

2018

2007

2007

2007

2018

2007

2018

The cost of key technologies is falling

Cost of technology200

100

10

1

0

$ PER 1 MILLION TRANSISTORS

Source: Accenture Technology Vision 2015

Transistor density

’92 ’93 ’94 ’95 ’96 ’97 ’98 ’99 ’00 ’01 ’02 ’03 ’04 ’05 ’06 ’07 ’08 ’09 ’10 ’11 ’12 ‘13 ’14 ’15 ’16

Source: Leading Technology Research Vendor

$100,000$200

$550,000$20,000$30,000

$50$449

$10

100000

10000

1000

100

10

1000000

1000 TRANSISTOR COUNT

Implications of Moore’s Law

Page 12: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

Does the story sound familiar?

vs

HUMAN MACHINEExploiting

Inefficiencies

Page 13: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

Industry 4.0Digital Enterprise à digital transformation

Page 14: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

Industry 4.0Digital Twins realized

Page 15: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

Asset Management

Condition Monitoring

Predictive Maintenance

Optimized Maintenance Scheduling

Energy Optimization

Logistics

…..

Digitalization Changes Everything, EverywhereBusiness and economic boundaries will change dramatically

Page 16: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

20MindSphere Application Centers

57Locations in 17 countries

across the globe

>940Software developers, data specialists and engineers

Oil & Gas

Distribution System

OperatorsPower UtilitiesAutomotive Healthcare Providers

Cities Industry ServicesChemical, Pharma

Rail Mobility &

Infrastructure

Minerals, Cement,

Fiber

Battery Technology Water & Waste Water

Road Mobility &

InfrastructureMining Airports

Buildings Machine Tool Builders

Distributed Energy

Systems

Pumps, Fans,

Compressors Food & Beverage

Digitalization Changes Everything, Everywhere

Business and economic boundaries will change dramatically

Page 17: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

• If you’re a race car team or custom car enthusiast, building your own vehicle can be more important than time and cost.

• For everyone else, we depend on the experts to deliver world class service at the best price.

Multiple subsystem vendors Leverage managed service

OR

Digitalization Changes Everything, EverywhereBuild vs Buy

Page 18: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

IaaS PaaS SaaS MindSphere

Generic overview of different cloud models

HW

Operating System

Virtual machine

DatabasesSecurity

Apps / Services

Analytics

Managed by provider

Managed by "user" Agent based device

connectivity

+

Digitalization Changes Everything, EverywhereNew IT landscapes

Page 19: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Restricted © Siemens AG 2019 Smart Factory Summit 2019

Digitalization Changes Everything, EverywhereOpen platform, open opportunity

MindAppsPowerful industry applications and digital services leveraging best in class cloud technologies

MindSphere

Open Platform as a Service (PaaS/IaaS) for scalable, global IoT connectivity, application development, and deployment

Secure plug and play connection of Siemens and third-party products and equipment

MindConnect

MindServices

Page 20: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Infrastructure as a Service (IaaS)

PLMCRM Others…Historian

ERP SLM MES Analytics

SIMATICSINUMERIKOPC UAHTTPMQTTAMQPLoRaWANModbusCoAPXMPP6LowPANLWM2MEtc.

Protocols Gateways & Devices

Integration with new field assets

Integration with IT and Cloud systems1

2

Digitalization Changes Everything, Everywhere

Data from every source

Page 21: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Enabler: Connectivity to any brand of “Industrial Thing” (sensors, PLC’s, Meters, Enterprise Applications, etc…)

MindSphere The cloud-based, open IoT operating system Platform as a Service

Enabler: Low / No code App development.

Process

Industries

Manufacturing MobilityPower

Generation

Buildings Wind Health-

care

Grid Agriculture Logistics

Partner Smart InfrastructureGas & Power Digital IndustriesCustomer ........Value Added Applications Orchestrated by Siemens and the MindSphere EcoSystem

Digitalization Changes Everything, EverywhereData to every source

Page 22: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Example partners

• Consulting and strategy

• Application developers

• System integrators

• Technology

• Hybrid OT

• Connectivity

160+ MindSphere partners

Digitalization Changes Everything, EverywhereOpen eco-system of innovation

Page 23: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Leveraging PaaS / SaaS allows you to focus on orchestrating value for industry

Page 24: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Thank You!

Page 25: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

SCADA connectivityIPC/PC and connectivity software1)

Integrated connectivityFor example MindConnect function blocks forS7-15001)

MindSphere

S7 OPC UA

Gateway/network connectivity• MindConnect (Nano, IOT2040) …)• IPC/IOT and connectivity software1)

• SCALANCE and connectivity software1)

MindConnect

MindConnect Open gateway

SCADA

Field device Field deviceField device Field deviceField device Field device

Company IT-expertise and infrastructure

Flexible Connectivity

Page 26: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Core Services

Application & API Gateway

Data Management

Service Logging

Analytics Service

Content Distribution 3rd Party Apps

Data Storage

MindSphere Supported AWS Interfaces

IoT Service

NotificationConnectivity

Services

IAM

CI/CDProcesses, Tools, Ops Management

Interfaces

VPC peering

Amazon Route 53 Amazon ELB

DeveloperServices

AWS ALB

Elastic Beanstalk LambdaSQSSES KinesisStep Functions ECSSWF

VPC

IAM

CloudWatch

CloudTrail

MindSphere Gateway

MindSphere on AWS

Page 27: SMART FACTORY SUMMIT · Restricted © Siemens AG 2019 Smart Factory Summit 2019 • If you’re a race car team or custom car enthusiast, building your own vehicle can be more important

Value CreationSolution Maturity

Solution Complexity & Scope

Phase 1Connect & Monitor• Connect to existing assets

and systems• Use data for simple

alerting and condition-based monitoring

Phase 2Analyze & Predict

• Use integrated data sets and modern data analysis tools to find insights and build analytic models

• Drive to automated predictive and prescriptive processes.

Phase 3Digitalize & Transform• Build and use targeted,

transformative applications

• Develop new products and business models

AssetMgmt.

Condition Monitoring

Asset Performance

Mgmt.

PrescriptiveMaintenance

Supplier Quality

Analysis

Integrated Field Failure

Analysis

Asset as a Service

Closed Loop Digital

Thread

Digital Twin Production

Predictive Maintenance

Optimized Predictive

Maintenance

Digital MaturityEntry points


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