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SmB café 14 Nov '13 - GeoRun - Perry Oostdam

Date post: 12-Jun-2015
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Presentation by Perry Oostdam of GeoRun for the Science meets Business café of 14 Nov 2013. This event was held in the BioPartner 1 foyer in Leiden.
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GeoRun Mobile Activation Games
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Page 1: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

GeoRun Mobile Activation Games

Page 2: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

We develop software to launch real-world mobile competitions. Use mobile games to activate consumers, increase traffic and boost sales.

GeoRun | Mobile Activation Games

About GeoRun

The founding (dream) team

Page 3: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

Problem:We need more traffic

Page 4: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

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Mobile technologies

Gaming elements

Local solutions (GPS)

Opportunities

GeoRun | Mobile Activation Games

Page 5: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

iButterfly: social mobile gaming with Augmented Reality

http://bit.ly/bCuEhW

Page 6: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

Case: iButterfly

> 1 MILION DOWNLOADS

GeoRun | Mobile Activation Games

WINNER GLOBALIT OSCARS

>140M COUPONACTIVATIONS

ACTIVE IN >15 COUNTRIES

SOLOMO MARKETING

Page 7: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

GeoHunt CustomDesign

Hunt, catch and hold on virtual prizes. A mobile treasure hunt.

Snap items in augmented reality, share and earn rewards.

We like building custom games on iOs, Android & Windows.

GeoRun | Mobile Activation Games

SnapAR

Our game scenarios

Increase floor traffic

Boost sales

Raise brand awareness

Page 8: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

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Solution: real-time gaming

Search and find Run and catch Hold and win

GeoRun | Mobile Activation Games

Page 9: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

9

This was awesome:

GeoRun | Mobile Activation Games

Page 10: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

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Case: SpotHunter PolandObjective: raise brand awareness and boost the amount of shop visitors

> 11.000 KM OF GAMEPLAY

OVER 1200 PLAYERS

GeoRun | Mobile Activation Games

OVER 2000 PRIZE TAKEOVERS

BUZZ IN SHOPS AND +20% VISITORS

Page 11: SmB café 14 Nov '13 - GeoRun - Perry Oostdam
Page 12: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

Snap fun photos Share with friends Earn real rewards

GeoRun | Mobile Activation Games

SNAP, SHARE AND WIN

Page 13: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

A photo-sharing platform for engagement

Page 14: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

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PlakAR - Germany

GeoRun | Mobile Activation Games

Recent custom cases

Galaxy AR - Samsung

Page 15: SmB café 14 Nov '13 - GeoRun - Perry Oostdam

GeoRun B.V. SEE YOU SOON...www.georun.com

Brought to you by :

GeoRun |Mobile Activation Games


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