Contact: observatoire@smbtourisme.comwww.savoie-mont-blanc.compro.savoie-mont-blanc.comLast update: December 2013
Acknowledgments: In all uses, please cite the sources of the data as noted in this publication, together with the phrase “Data processing: Observatoire SMBT”.
PORTESDU SOLEIL
PAYSDU LÉMAN
VALLÉEVERTE
LESBRASSES
GRANDMASSIF
MONT-BLANC
ARVE-FAUCIGNY-GENEVOIS
ALBANAISPAYS DURHÔNE
ARAVIS
BEAUFORTAINVAL D’ARLY
RÉGIOND’ALBERTVILLE
LACD’ANNECY
BAUGES
RÉGIONDU LAC
DU BOURGET
AVANTPAYS
SAVOYARDRÉGION
DE CHAMBÉRY -COMBE DE SAVOIE
CHARTREUSE
TARENTAISE
MAURIENNE
■ Physical and administrative data[73 and 74 départemental councils, RGD 73/74]
• 10,416 km²
• 5,700 km of water courses
• Highest point: Mont Blanc 4,810 m
• 71 cantons
• 599 municipalities
• 1,153,047 inhabitants [INSEE – 01/01/2010]
■ Nature areas• 4 large lakes- Lake Geneva (French part): 234 km²- Lake Bourget: 45 km²- Lake Annecy: 27 km²- Lake Aiguebelette: 5 km²
• 2 regional parks- Bauges Regional Park (in two départements, 73 and 74): 856 km²- Chartreuse Regional Park (in two départements, 73 and 38): 767 km²
• 1 national park- Vanoise National Park: 535 km²
• 15 regional and national nature reserves [www.reservesnaturelles.fr]
Area of nature reserves: 277 km²
• 43 Sites of Community Importance (SCI) within the NATURA 2000 network
• Area of SCIs [INPN/MNHN 2012] : 1,775 km²
• 2 UNESCO Geoparks: Bauges and Chablais
■ Transport and acces ◗ Rail17 high-speed train stations (TGV and “TGV des Neiges” in winter).
Thalys and Thalys Neige train connections to northern France, Bel-gium, the Netherlands and Germany.
Eurostar connections to London (Eurostar and Eurostar Ski).
◗ Motorway316 km of motorways [source : SETRA 31/12/2011]
A40, A410, A41, A43, A430
◗ AirChambéry regional airport
Near to Lyon Saint-Exupéry and Geneva international airports
■ Accommodation capacity [SMBT monitor 2013]
1,376,700 tourist beds
> 80% of beds are in the mountains> 41% are commercial beds> 52% of beds are in Savoie, 48% in Haute-Savoie
Establishments Number Second homes and non-categorized holiday rentals . . . . . . . . . . . . . . 161,451 Categorized holiday rentals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38,444 Hotels (categorized and non-categorized) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1,119 Group accommodation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 504 Apartment complexes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 472 Mountain huts & hostels . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 345 Campsites . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 271 Accredited bed & breakfasts . . . . . . . . . . . . . . . . . . 246 structures / 693 rooms
Other accommodation Number“Gîtes de France” holiday rentals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2,715 source GdF 2013
CLÉVACANCES holiday rentals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 457 source SITRA 2013
Campervan parks and service areas . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 98 source SITRA 2013
Winter caravan sites . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46 source SITRA 2013
■ Economic fabric [INSEE CLAP 31/12/2010]
- Agriculture [AGRESTE RA 2010]: 5,867 farms- Small businesses [INSEE SIRENE 2012]: 26,875 companies- Retail, transport, services: 62,364 companies
Of which shops, vehicle repairs: 15,385 companies- Public administration, health, education, social services:
19,925 companies- Building and public works: 12,395 companies- Industry: 5,613 companies
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Second homes and non-categorized holiday rentals 807 300 59%
Categorized holiday rentals 186 100 14%
Apartment complexes (categorized and
non- categorized) 156 200
11%
Hotels (categorized and non-categorized)
82 700 6%
Group accommodation 69 600
5%
Camping and caravanning sites
61 800 4%
Mountain huts & hostels 11 100
1%
Accredited bed & breakfasts 1 900 0,14%
Tourismmonitor2014 EDITION
pro.savoie-mont-blanc.com
SAVOIE MONT BLANC Facts & Figures
■ Total visitor numbers - 2012 Departemental area *
68,1 million bed nights
■ Annual visitor numbers - commercial bed nights [DGCIS INSEE – Gîtes de France – 2012]
• Apartment complexes (full year): 12,696,800 bed nights
• Hotels (full year): 7,744,600 bed nights
• Group accommodation excluding holiday centres (full year): 3,947,000 bed nights
• Campsites (May-September): 2,116,300 bed nights
• Holiday rentals through centralized booking services (full year):411,900 bed nights
■ Annual foreign visitor numbers - commercial bed nights [DGCIS INSEE – Gîtes de France – 2012]
7,691,500 bed nights
> 29% of total bed nights Combined surveys of hotels, campsites, group accommodation excluding holiday centres, apartment complexes and holiday rentals
■ Country of origin of foreign visitors [DGCIS INSEE – Gîtes de France – 2012]
Combined surveys of hotels + campsites + holiday rentals
■ Salaried jobs in tourism [Pôle Emploi Unistatis 2010 provisional]
48,161 salaried tourism jobs, that is, 15% of salaried jobs in Savoie Mont Blanc.
■ Tax revenues from tourism [Municipalities 2009]
178 municipalities and associations of municipalities collect tourist taxes
Tourist tax revenue 2009: €16,6 millions> 65% of tourist taxes for the Rhône-Alpes region
■ Tourism in Savoie Mont Blanc is also • 130 toursit offi ces [UDOTSI 73 and 74]
• 11 casinos - Gross earnings from gambling: €123,6 millions [www.lescasinos.org 2009-2010]
• 7 spa towns [CNETH 2013]
• 52,711 spa therapy patients* [CNETH 2012]
• 14 conference destinations [SMBT 2013] > including 10 conference centres [SMBT 2013]
• 4,952 restaurants [INSEE 2012] > including 31 with Michelin stars [Michelin 2013]
* The spas at Thonon and Evian were closed for renovation until August 2012
■ Tourist attraction visitor numbers[SMBT and FACIM – 2012]
• Museums, religious buildings and castles: 1,239,063 visitors
• Guided visits: 224,360 visitors
• Outdoor attractions: 2,889,707 entries and journeys,including 2,323,220 cable car journeys
■ Visitor numbers for the most popular tourist attractions* [Sources: attractions – SMBT survey - 2012]
* Ticket-only entry, whether paid or free
Details for the cable cars(1) Total number of journeys: returns + single journeys(2) Journeys recorded for the upward journey. People who do the round trip are counted just once
PHOTO CREDITS: CMB, C. Liparoti, M. Colonel, laurent-madelon.com, Communauté du chemin neuf/Gwenaël Kirchhoffer, GPFM, P. Lebeau, Savoie Mont Blanc / Chabance, Cachat / Parc de Merlet.
TOURISM IN SAVOIE MONT BLANC
Restaurants / cafés/bars, etc.
18,144 jobs
Other accommodation 6,232 jobs
Hotels13,273 jobs
Travel / booking agencies
1,702 jobs
Cable cars /ski lifts
8,476 jobs
Spas / well-being and fi tness 334 jobs
Winter62%
Répartition des nuitées en Haute-Savoie
Répartition des nuitées en Sa voie
Répartition des nuitées en Savoie Mont Blanc
Summer33%
Spring and autumn
5%
[Source BET F. MARCHAND]
Foreign visitors – percentage of bed nights
hiver
été
année
24%
16%
11% 8% 7% 7% 5% 4% 2%
GB NL Belgium Switzerland Germany Russ. Americas Italy Spain
Aiguille du Midi cable carChamonix810,928journeys(1)
Montenvers railwayChamonix672,463 journeys (1)
Brévent cable carChamonix448,750 journeys(2)
Salève cable carEtrembières186,461 journeys
Castle museumAnnecy98,156 entries
Father Christmas’s hamletAndilly90,077 entries
Gorges du FierLovagny88,164 entries
Mont Blanc tramwaySaint Gervaisles Bains61,083 journeys(2)
Merlet nature reserveLes Houches60,905 entries
HautecombeAbbey Saint Pierre de CurtilleConfi dential data
■ Skiing in Savoie Mont Blanc [DSF – RAT – SMBT – Etude Contours – Winter 2011-2012]
• Expenditure in ski areas**:€5.8 billion = 19% of Savoie Mont Blanc’s GDP
• Average daily expenditure per person: 128 €
**Expenditure by downhill skiers and their entourage
[Domaines Skiables de France/Nordic France/Savoie and Haute-Savoie: winter 2012-2013]
• Ski lift operator revenues: €869.1 million > 67% of the total for France
• Number of skier days for downhill skiing: 35.2 million > 61% of the total for France
• Nordic ski area revenues: €3.5 million > 31% of the total for France
• Number of skier days for Nordic skiing: 747,086 > 35% of the total for France
■ Ski resorts and ski areas [Atout France Winter 2012-2013]
• Number of resorts offering downhill skiing: 94• Number of resorts offering Nordic activities: 74
• Total area of ski areas: 566 km²> 55% of ski areas in France> Area of groomed trails: 132 km²
• Number of ski lifts: 1,765> 47% of France’s ski lifts
• Total vertical drop: 353,627 m
• VTM/Hr (000)*: *: 559,931 m.skiers/hr> 60% of France’s ski lifts
• Nordic ski areas affi liated to départemental associations: 38 [Savoie and Haute-Savoie Nordic]
• Investment in ski areas: €217 millions[Atout France Montagne Leaders DSF]
> 71% of the total for France
• French Ski Schools (ESF): 94 [SNMSF 2012-2013]
• ESF instructors: 9,330 [SNMSF 2012-2013]> 60% of the total for France’s mountain areas
■ Activities enjoyed by French winter holidaymakers in Savoie Mont Blanc [SDT TNS-SOFRES Winter 2012-2013]
(Several responses possible)
■ Total winter visitor numbers 2012-2013 Winter sports area*
40.1 million bed nights
■ Winter visitor numbers - commercial bed nights [DGCIS INSEE – Gîtes de France – Winter 2012-2013]
Départemental area*
• Apartment complexes: 9,395,300 bed nights
• Hotels: 4,277,000 bed nights
• Group accommodation excluding holiday centres: 2,612,800 bed nights
• Holiday rentals through centralized booking services: 178,300 bed nights
■ Winter foreign visitor numbers - commercial bed nights [Comète – Winter 2012-2013]
Foreign bed nights: 44% of total bed nights
Survey of all types of commercial accommodation in ski resorts.
■ Country of origin of foreign visitors in winter [Comète – Winter 2012-2013]
Survey of all types of commercial accommodation in ski resorts.
■ Winter visitor numbers: origin of French visitors by region [SDT TNS-SOFRES 2012-2013]
SAVOIE MONT BLANC IN WINTER
- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -*Defi nitions The départemental area covers all of Savoie and Haute-Savoie.
The winter sports area covers the départements’ mountain areas.
VTM/Hr (000): Vertical Transport Metres per Hour = number of people lifted 1,000 vertical metres in one hour (vertical rise of a lift, times the lift capacity per hour, divided by 1,000). The total VTM is the sum of the VTM for all the lifts in an area and provides a measure of its “ski production” capacity. It is also used as an indicator of ski area performance.- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
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Hiver SMB
ETE SMB
Pre-season 2%
Christmas holidays 17%
January28%
February holidays 33%
March 15%
Spring holidays 5%
[Source: BET F. MARCHAND]
hiver
été
année
Foreign visitors – percentage of bed nights
37%
15% 12% 7% 6% 3% 3% 3% 1%
GB NL Belg. Russia Ger. Sweden/ Switzerland Denmark Italy Norway
French visitorspercentage of bed nights
SMB Hiver
SMB Eté
Southwest2% Centre
7%West10%
Southeast11%
North12%Rhône-Alpes
15%
Paris region29%
East 14%
VACANCIERS ACTIVITÉS HIVER
VACANCIERS ACTIVITÉS ÉTÉ
70% - Downhill skiing 15% - Short walks snowboarding 12% - Hiking
11% - Other winter sports (excluding downhill skiing, snowboarding and cross- 8% - Visits to towns and cities country skiing)
8% - Other cultural activities 7% - Shopping in towns and cities 6% - Cross-country skiing 6% - No particular activities 4% - Visiting markets, fairs, fl ea markets
Contact: observatoire@smbtourisme.comwww.savoie-mont-blanc.compro.savoie-mont-blanc.comLast update: December 2013
Acknowledgments: In all uses, please cite the sources of the data as noted in this publication, together with the phrase “Data processing: Observatoire SMBT”.
■ Total summer visitor numbers - 2012 Départemental area
22.3 million de bed nights
■ Summer visitor numbers - commercial bed nights [DGCIS INSEE – Gîtes de France – Summer 2012]
(June to September)
• Apartment complexes: 2,989,200 bed nights• Hotels: 2,522,800 bed nights• Campsites: 2,014,900 bed nights• Group accommodation excluding holiday centres: 1,205,500 bed
nights• Holiday rentals through centralized booking services 193,200 bed
nights
■ Summer foreign visitor numbers - commercial bed nights [DGCIS INSEE – Gîtes de France – Summer 2012]
2,098,100 bed nights, 24% of total bed nights
Survey of all types of commercial accommodation in ski resorts
■ Country of origin of foreign visitors in summer [DGCIS INSEE – Gîtes de France – Summer 2012]
Survey of hotels, campsites and holiday rentals
■ Summer visitor numbers: origin of French visitors by region [SDT TNS-SOFRES Summer 2012]
SAVOIE MONT BLANC IN SUMMER
[Source: BET F. MARCHAND]
Hiver SMB
ETE SMB
June 9%
July 31%
August 48%
September 12%
hiver
été
année
Foreign visitors – percentage of bed nights
29%
16% 10% 10% 8%
5% 4% 3% 1%
NL GB Belgium Ger. Switzerland Americas Italy Spain Russia
■ Outdoor activities 18 190 km (approx.) of signposted footpaths [CG73 and 74]11 GRs (long-distance footpaths) = 1,305 km [CG73 and 74]15 GRPs (regional long-distance footpaths) = 1,128 km [CG73 and 74]2,358 walking guides [73 and 74 prefectures]
5,426 km of signposted cycling routes [CG73 and 74]237 km of véloroutes* [CG73 and 74]2,613 km of FFC-approved mountain-bike trails [FFC ]517 biking instructors [73 and 74 prefectures]
* A véloroute is a safe, continuous (including through towns), signposted, medium to long-distance cycling route along cycleways or quiet roads.
106 paraglider take-offs [FFVL]425 paragliding instructors [73 and 74 prefectures]
291 bolted climbing areas [FFME]50 via ferrata [FFME] 120 canyoning gorges [FFME]73 tree-top adventure courses [SMBT/SITRA]3,902 mountain guides and climbing instructors [73 and 74 prefectures]
5,600 km of 1st category fi shing beats (salmon and/or trout)35 000 ha of small still waters 40 restricted beats (no kill or one fi sh bag limit) [FDPPMA 73 and 74]
13 golf olaces [FFG]
■ Water sports [SMBT/SITRA 2013] 84 indoor and outdoor swimming pools90 beaches and bathing areasAix les Bains – Lake BourgetThonon les Bains – Lake GenevaTowns awarded the “Station Nautique” label333 canoeing/kayaking and white-water sports instructors [73 and 74 prefectures]
■ Visitor numbers for summer activities [SMBT surveys 2012]
Swimming pools in resorts: 1,362,917 entries(May to September)
Supervised, pay-to-enter beaches: 1,156,438 entries(May to September)
■ Activities enjoyed by French summer holidaymakers in Savoie Mont Blanc [SDT TNS-SOFRES Summer 2012]
(Several responses possible)
French visitors percentage of bed nights
SMB Hiver
SMB Eté Southwest2%
Centre4% West
9%
North9%
Southeast12%
East 17%
Rhône-Alpes18%
Paris region28%
VACANCIERS ACTIVITÉS HIVER
VACANCIERS ACTIVITÉS ÉTÉ
43% - Hiking 32% - Short walks 23% - Visits to towns and cities 17% - Swimming, beaches 13% - Shopping in towns and cities 11% - Visiting markets, fairs, fl ea markets 11% - Visiting natural sites 10% - Museums, exhibitions 10% - Other physical or sports activities 10% - Cycling, mountain biking