Meetings ManagementStrategic

Meetings mean business. They bring value to an organization above and beyond improved figures in its balance sheet. When managed correctly with the strategic objectives of the organization as a driver, meetings can promote customer engagement and retention, support and enhance brand positioning and improve overall business performance.

AtAt MCI we consult clients on managing their events through one streamlined discipline to deliver the benefits of Strategic Meetings Management (SMM). The implementation of a tailored SMM programme helps companies understand, order and control their global meeting portfolio whilst ensuring a consistent approach to communications across continents and for varying audiences,audiences, generating substantial value for the organization.

Essentially a change management process, an SMM programme requires substantial and continued commitment on the part of the organization. Working in lockstep with the organization, MCI designs tailored SMM programmes with their specific goals in mind. The initiative is owned and driven internally to ensure sustainable results at the end of the project.

Meetings &Events