SQUAMISH TOURISM INDUSTRY
SNAPSHOT
Squamish Tourism-relatedSector
Why Squamish
Unparalleled Lifestyle
Immersed in Natural Assets Regional Strength Innovative & Entrepreneurial Spirit
Squamish is Hardwired for adventure and envied for a range of recreational activities.
Squamish is adventurous, youthful and active, grateful for our surroundings, real and unscripted and proud of our heritage.
• 3,500 rock-climbing & boulderingroutes
• Over 200 kilometers of mountainbike trails
• 6 provincial parks• Prime wind conditions for water
sports• Bald eagle capital of North America
• Nestled between Vancouver and Whistler along the world-famous Sea to Sky highway.
• Regional tourism accounting for 25% of tourism export revenue for British Columbia.
• Named #1 mid-sized Canadiancommunity for EntrepreneurialPresence – Canadian Federation ofIndependent Business.
• 2018Top City to Work in BC for 2019,#1 – BC Business Magazine
Strategically Located Canada’s Outdoor Recreation Capital• World-class outdoor adventures – from sea to sky – all
within 10 minutes of one another• Well-positioned for visitor access from the USA, Asia and
Europe – with over 25 million arrivals and departures fromVancouver International Airport in 2018.
• Over 30 recreational clubs and associations, while alsohosting annual, internationally recognized recreational-based events including the Kite Clash (kite boarding),Squamish Enduro (mountain biking), Squamish 50 (trailrunning), the Climbing Academy (rock climbing) toname a few.
Food & Beverage / Accommodation Experiences,Tours & Transportation• Hotels, Campgrounds &
Bed & Breakfasts• Cafes, Restaurants & Pubs • Guiding
• Sightseeing• Flights• Transfers & Shuttles
Retail• Outdoor Recreation stores• Arts & Cultural stores
EMPLOYLocal Businesses334 Local
Workers2,066Source: 2019 District of Squamish Business License Database
FOUNDATIONAL | DYNAMIC | ADVENTUROUS
Hardwired for Adventure | Squamish Tourism
Visitor Statistics
Anchor Experiences | #ExploreSquamish
Top 3 Visitor Origin Visitor Nights
Canada
United StatesEurope
53.1% 54%
12%
16%
7%
7%
1%
3%
34.6%13%
same day
2 nights
1 night
3 nights
4-6 nights
7-13 nights
14+ nights
Source: District of Squamish Adventure Centre Door CounterSource: Tourism Squamish Visitor Services Data
Growth
210,488
4%
Accommodation Statistics
Source: Tourism Squamish.
2018
Occupancy Average DailyRate Increase
2017
2016
Inventory
Approximately
500 hotel/motel
rooms.
Source: District of Squamish Adventure Centre Door Counter
68%67%69%
15.3%9.3%12%
2018 Visitor Centre door traffic
Provincial ParksMountain BikingHikingKite BoardingRock ClimbingCamping
Eagle ViewingLakes and RiversFishingGondola AccessHeli & Flight SeeingSnowmobiling
Backcountry Skiing & Snowboarding Rafting & Kayaking Indigenous CultureArts & Culture Major Events