Date post: | 27-May-2015 |
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HOW TO MANAGE YOUR BRAND’S SOCIAL MEDIA CHANNELS IN 60 MINUTES PER WEEKJanuary 16, 2012
created for the Winter Fancy Food Show
be consistent
© pmg public relations 2012
studies show…
Best time to post to social media channels for brands is around meal times
To make an impact on Twitter, you must tweet a minimum of three times per day – every day.
As a brand, you should update Facebook between three and four times per week. Responding to user generated content is in addition to this.
© pmg public relations 2012
FOCUS!!!!
create an editorial calendar
© pmg public relations 2012
:20
use a social client to schedule
© pmg public relations 2012
:10
set a timer and FOCUS
© pmg public relations 2012
:20
Blogs do not have to be long Write about content that your audience
cares about. Write about what you are an expert on.
listen and engage
© pmg public relations 2012
:10
© pmg public relations 2012
who the heck are you?
Nicole RavlinPMG Public Relations
[email protected] twitter: @pmgnicole
thank you