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Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT...

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Social Media 201
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Page 1: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

Social Media 201

Page 2: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

algorithms

Page 3: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

HOW

NOW

WOW

●●●

●●●

●●●

Page 4: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

Think Like a Media Company

Page 5: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's
Page 6: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

hierarchy of contentbut r

elevance

/quality

trumps

format

Page 7: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

social copy●●●●●●●●●

Page 8: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

live video●

●●●●●●

OBS

https://business.facebook.com/LRMTestPage/
Page 9: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

video●●

○○○

●

Adobe

Premier

e Pro

AudioBlocks

VideoBlocks

Viddyoze

https://app.viddyoze.com/
https://www.videoblocks.com/
https://www.audioblocks.com/
Page 10: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

photos●●●

Open Camera

Adobe

Lightroom

PIXLR

https://pixlr.com/
Page 11: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

images●

●●

●

Canva

Piktochart

Giphy

https://magic.piktochart.com/dashboard
https://www.canva.com/
https://giphy.com/
Page 12: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

user-generated content

●

●●●

●●

Page 13: Social Media 201 - Board Leadership Lethbridge€¦ · Use custom dimensions More... Need help NOT ALL WHO WANDER ARE LOST Social Media KILIMANJARO reentation Your first design's

Q&A


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