Date post: | 27-Dec-2015 |
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Studio Partnerships 101
Build a Class Menu• Class Name• Description /
Techniques• Length• Number of Students• Teaching Level• Photos
3 Tips For Finding
Potential Employers Online
1. LE’s Teacher Class Listings
2. Facebook
3. ISGB Bead Release
They Like You!More Details to Follow• Glass list for classes
• Tool list
• Promo paragraphs & photos
• Travel & meal requirements
• Terms / rates
• Any helpful info for special items needed
Facebook Pointers
Technical Aspects
Special Sauce
*Quick tip: http://www.funnystatus.com/tutorials/fac
ebook-tips-tricks/
• Update Frequency
• Fun & Helpful
• Conversational/ Ongoing Discussion
• Not All About You
• Engagement Spreads Message Virally
FB Pointers
• Direct Invitation
• See An Ad
• Friend’s Referral
• Promotional Offer
• Met You in Class or Show
Why People Become Fans
• Photos now hi-res
2048 pixels wide
• Bulk tagging options
• Business page & tabs
• Best Days/Time to Post
Good FB Technical Stuff
• Photos- you, students, work
• Videos
• Ask Questions & Engage
• Links
• Small Tidbits of Personal
What To Post on Your Business Page
Blogging- Why Have One?• Express & Show Who You Are
• Show What You Do
• Bring Customers to Website
• Sell Your Work
• Because Everyone Else Is Doing It?
• Search Engine Optimization (SEO)
• Additional Content for FB
• Show Photos (Flickr)
• Links & Tags
• Tells & Shows Who You Are
Really Good Reasons to Have One
• Forums- Glass Related
• Pinterest, Stumbleupon
• Etsy, Artfire
• Google Alerts, Google+
More Posting Websites
• E-Books, Tutorials
• Podcasts
• Videos, YouTube, LiveStream
• RSS Feeds, Readers
• Photography
• Email Marketing
• Postcards, Business Cards, Flyers
Multi-Media Promotional Tools
Search Engines
• There are three(3) types of tags used in Search Engine Visibility: Title, Description, and Keywords. The content entered for these tag should mirror and encompass the major contents and topics covered on the page. in the Meta tag area of submitted sites. The character limits for each type of tag are:
Title • 65 charactersDescription • 250 charactersKeywords • 1000 character
Increase Your Visibility
• With the Studios- by helping fill classes by promoting them and yourself
• With Facebook- by having a professional business page, growing your fan base and engaging them in discussion, photos and keeping it fun.
• By Blogging- increase your SEO, visibility, and show who you are.
• Other online media- tutorials, forums, guest blog, photographs, tags, etc.
See…Put Yourself Out There!
• Friend me on FB - Marcy Lamberson• Tweet Together - Studio Marcy• Linkedin - Marcy Lamberson• Email - [email protected]• Etsy - www.StudioMarcy.etsy.com• Photos on Flickr - StudioMarcy• Pinterest - Marcy Lamberson• Find Me - Bead Bazaar Table 16 …you get the picture!