HOWARD COLLEGE SAN ANGELO May 14, 2020 11:00am - 12:00pm BUILDING A STRONGER NONPROFIT COMMUNITY Webinar and registration information can be found at www.HowardCollege.edu/nonprofit What to Expect: In this one-hour webinar, we will give an overview of Facebook and LinkedIn, and touch on YouTube, Instagram, and Twitter highlighting best practices for each channel, and helping you to determine what channel(s) are right for your goals and audiences. Topics include: social media strategy, content development and social media storytelling that moves people to action. We will also briefly discuss some of the important analytics to be measuring and how to know what is working and what is not when it comes to your content. You will walk away with a variety of ready-to-implement ideas, tools, and materials to jump start or recharge your organization’s social media marketing and content. FREE NONPROFIT WEBINAR SOCIAL MEDIA DEEP DIVE
Transcript
H O W A R D C O L L E G E S A N A N G E L O
May 14, 2020 11:00am - 12:00pmB U I L D I N G A S T R O N G E R N O N P R O F I T C O M M U N I T Y
Webinar and registration information can be found atwww.HowardCollege.edu/nonprofit
What to Expect:In this one-hour webinar, we will give an overview of Facebook and LinkedIn, andtouch on YouTube, Instagram, and Twitter highlighting best practices for each channel,and helping you to determine what channel(s) are right for your goals and audiences. Topics include: social media strategy, content development and social media storytellingthat moves people to action. We will also briefly discuss some of the importantanalytics to be measuring and how to know what is working and what is not when itcomes to your content. You will walk away with a variety of ready-to-implement ideas, tools, and materials tojump start or recharge your organization’s social media marketing and content.
FREE NONPROFIT WEBINAR SOCIAL MEDIA DEEP DIVE
Kate Edwards, Vice President of Communications andMarketing for Burnam Gray brings 12 years of experienceworking in the nonprofit sector, and two years in theconsulting field. She specializes in strategic communicationsand marketing for nonprofit organizations. Prior to herconsulting role, Kate served as Director of Marketing andCommunications for the San Antonio Area Foundation whereshe was responsible for communicating to key audiences toenhance relationships and advance the organization’s missionin the community. She has developed comprehensivecommunications strategies identifying and targeting keyconstituents, managed external communications, to include:website, email, social media, and marketing collateral. Shealso brings extensive public relations and media relationsexperience. Her other specialties include feature writing andstorytelling, editing, public speaking, photography, contentmarketing, writing for the web and social media for nonprofitorganizations. Kate has a Bachelor of Arts in Journalism andPublic Relations, with a Business Administration andMarketing Minor from Baylor University.
