MEDIA SOCIAUXET LES REVES DE GRANDEUR DES MARKETEURS

@OctavianMihai – 16 février 2011 – Association marketing HEC

octavianmihai.com | rockandsocial.com

Marketing

octavianmihai.com | rockandsocial.com

Calendrier Bidon

octavianmihai.com | rockandsocial.com

… you could get into someone’s head and learn what they think about:

- You

- Your brand

- The world

- Your mom

What if?

octavianmihai.com | rockandsocial.com

… you could get into everybody’s head (anywhere & at anytime):

- Your friends

- Your employees

- Your boss

- Your politicians (good luck!)

What if?

octavianmihai.com | rockandsocial.com

Everybody has something to say about everything.

Introverted narcissists ready to unleash their inner leader.

Here comes social media

octavianmihai.com | rockandsocial.com

Brand Community

octavianmihai.com | rockandsocial.com

Enterprise 2.0

octavianmihai.com | rockandsocial.com

To take home

Social media must be integrated into organizations as the current human way to communicate

Connect with consumers wherever they are (social networks included)

Everything is up for grabs, don’t get caught in details

Merci! www.OctavianMihai.com

octavianmihai.com | rockandsocial.com