+ All Categories

Home > Marketing > Social Media Governance

Social Media Governance

Date post:	19-Nov-2014
Category:	Marketing
Upload:	mike-takahashi
View:	92 times
Download:	1 times

Download Report this document

Share this document with a friend

Description:

Are there hundreds of different social media accounts tied to your university? Does each department or organization have their own social media team with the autonomy to create their own social media presence? Who's in control and how do you manage your brand?

Embed Size (px):

Popular Tags:

takadesigns takadesigns

beat sc bonfire rally

social media guidelines

social media user group

mike takahashi follow

guidelines vs policy

discussion list meetups

digital marketing

24

SOCIAL MEDIA GOVERNANCE MIKE TAKAHASHI ASSOCIATE DIRECTOR, DIGITAL MARKETING @TAKADESIGNS #CASESMC

Transcript

Page 1: Social Media Governance

SOCIAL MEDIA GOVERNANCE MIKE TAKAHASHI ASSOCIATE DIRECTOR, DIGITAL MARKETING @TAKADESIGNS

!

#CASESMC

Page 2: Social Media Governance

HIGHLY DECENTRALIZED AND AUTONOMOUS ENVIRONMENT !

Page 3: Social Media Governance

Page 4: Social Media Governance

NO CENTRAL OVERSIGHT OR GUIDANCE

!

Page 5: Social Media Governance

ASIANS IN THE LIBRARY !

Page 6: Social Media Governance

Page 7: Social Media Governance

SOCIAL MEDIA USER GROUP !

Page 8: Social Media Governance

DISCUSSION LIST MEETUPS PANELS !

Page 9: Social Media Governance

SOCIAL MEDIA GUIDELINES !

Page 10: Social Media Governance

BEAT ‘SC BONFIRE & RALLY

Page 11: Social Media Governance

GUIDELINES VS POLICY !

Page 12: Social Media Governance

STANDARDS RESPONSE GUIDE TIPS & RESOURCES !

Page 13: Social Media Governance

BEAT ‘SC BONFIRE & RALLY

Page 14: Social Media Governance

Page 15: Social Media Governance

BEAT ‘SC BONFIRE & RALLY

Page 16: Social Media Governance

HANDLING ROGUE ACCOUNTS !

Page 17: Social Media Governance

Page 18: Social Media Governance

HTTP://GOO.GL/VI2MW2

Page 19: Social Media Governance

HTTP://HELP.INSTAGRAM.COM/535503073130320

Page 20: Social Media Governance

HTTPS://SUPPORT.TWITTER.COM/FORMS/TRADEMARK

Page 21: Social Media Governance

CRISIS MANAGEMENT !

Page 22: Social Media Governance

RESPONSE CHART ACCESS LIST SCENARIOS !

Page 23: Social Media Governance

DEVELOP A COMMUNITY AND THEY WILL SUPPORT YOU

!

Page 24: Social Media Governance

MIKE TAKAHASHI FOLLOW ME ON TWITTER @TAKADESIGNS TAKADESIGNS.COM/BLOG

!

Recommended

Social Media and Governance Bimal Pratap Shah. What is Social Media? Websites and applications used for social networking.

Social Media Governance Research

Social media governance and business

Bolstering Communication for Inclusion in Public Service Media With Social TV: Online Governance and Social Media

Social Media Governance - Beyond the Risks

Economy & Finance

Like Minds - Social Business Social Media Governance Forum Sept. 2011

20111206 AIIM Cornhusker Social Media Governance

Social Media And Networking Governance

Social media governance Harnessing your social media opportunity … · 2015-06-03 · Developing enduring, agile social media operating models – we have developed a framework which

Trends in Social Media Governance and HR

Social Media and Security Sector Governance · Social Media and Security Sector Governance The Role of the Media in Security Sector Governance: A Toolkit for Trainers Tool 6

SOCIAl mEDIA STrATEGy AND GOvErNANCE - AMEC · Social media strategy and governance: gaps, risks and opportunities existinG researcH on sociaL meDia Governance in this emergent social

Social Media governance, tools and employee certification

O SOCIAl mEDIA STrATEGy AND GOvErNANCE

Social Media Pecha Kucha Presentation Social Media And Networking Governance

Social media and governance - GSDRC · This report presents an annotated bibliography of papers reviewing social media and governance . It ... 2012.pdf#page=40 This paper ... paper

Social Media Policies, Procedures and Governance part 1: Employees

Role of social media in business organizations and governance