A Social Media Marketing Company

Agenda

• What is Social Network Marketing?• Facebook – The Phenomenon• Marketing Possibilities on Facebook• Why Us?

Social Media Marketing: Changing Focus

Focus: One to One; One to Many Communication Focus: Many to Many Interactions

Social Networks: More and More Time

Source: Nielsen Online; August 2009.

1 of every 6 minutes spent online in social networks

Time spent in social nets growing 3x faster than any other segment

Social Media Marketing

Social Media: “the highest level of Internet marketing yet”

BRANDING +

FINDABILITY +

ENGAGEMENT

FINDABILITY

BRANDING

Why ??

Facebook – For Dummies

• If Facebook was a country, – it’d be the third largest in the

world. – everyone would have dozen of

friends they don’t know. – its people would starve as their

famers are more interested in ribbons than crop yields

– it’d be rubbish! But thankfully it’s “only” a social networking site that millions use and love.

– business would go bust as people would just say they like their products rather than buying them

Facebook – Facts & Figures

Marketing Possibilities onFacebook

Facebook – A Marketer’s Guide• A successful Facebook marketing plan will consist of:

– Driving traffic to your Facebook site• Create your business/brand presence on Facebook by having a

professional looking page. Create custom tabs for specific campaigns

– Getting visitors to connect with you once they land on your site

• Engage your community on a continuous basis and grow it!

– Building relationships with your fans/audience and turning them into paying customers

• Create offers and promotions, develop applications so as to garner user generated content

– Measuring your social media program• Measuring the progress of your social media program according

to the objectives you set out in the beginning

How Can We Help?

Our Services• We do it all:

– Landing page creation– Campaign specific pages and tabs– Custom application development– Targeted Facebook advertising campaigns– Reporting and analytics

• We work with our clients on a very rigorous interactive consulting:– We will be actively involved in doing an in depth social media

audit to identify your goals and objectives– We help in coming up with creative and engaging ideas– We recruit an install base of fans– We engage them over a period of time– We provide analytics and reporting– And most importantly we manage your social media initiative

end-to-end

Why Us?

• Our promoters have over 40 person years of combined experience in– Interactive and online marketing campaigns– Sales and marketing of IT applications and services– Internet and Mobile technology.

• Our expertise in having launched multiple applications and pages on facebook.– Existing install base of about 2 million facebook users in our

own applications.– We own multiple facebook pages (each with over few

thousand users) that cater to different demographic and interest groups.

• Access to over 6 million profiled and updated database– Using which we can build a highly targeted user community

Data Statistics – 6 Million Users

Thanks!

Naveen Picardonaveen@snmexpert.com

+91-9845189083