Social Media UnwrappedThe Donut Theory

Sue Beckingham

What does social media mean to you?

Make a list of any social media tools you have

1. heard of2. use yourself

http://www.threeshipsmedia.com/social-media-and-donuts/

Just some of the currently popular Social Media tools

the corporate office

the water cooler

the staff canteen

the bar

What we see now is merely a progression to having conversations online

Technologies that enable communication, collaboration,

participation and sharing.Hughes A, 2009 for JISC

Social Media are

Social Media is

a tool• for

augmenting human social and collaborative abilities

a medium• for facilitating

social connection and information interchange

an ecology• for enabling a

"system of people, practices, values and technologies in a particular local environment"

Suter, Alexander and Kaplan, 2005

Social Media enables online conversations

Social bookmarksPicturesLivecastingVirtual WorldsWikiMusicEventsDocument/Content

sCRMVideoLocationReviews and RatingsBusiness NetworkingDashboardsListening and Targeting

Comment and ReputationWisdom of the Crowds

Q and AsCollaboration

Social CommerceBlog Platforms

Blogs/ConversationsSocial Curation

StreamsNicheworking

DIY and Custom Social Networks

Discussion Boards and Forums

Social Networks

It's about choosing the right 'tools' or strategies for the

context and practical issue you want to address

What social media should I use?

Social Media forCommunication and Collaboration

Collaboration can increase knowledge, accelerate learning, and spur innovation. It allows us to integrate diverse talents and experiences while avoiding duplication.

Diana Oblinger

Social Collaboration refers to processes that help multiple people interact and share information to achieve any common goal.

Jane Hart

The added social value >

• Enables and provides support for learning• Can increase the effectiveness of learning• Can increase access to learning. • Allows people to connect with each other in

spite of geographical distances• Provides a forum and permission to

participate• It complements face to face

communication

Adapted from George Siemens http://www.elearnspace.org

Different types of involvement

• Creators

• Conversationalists

• Critics

• Collectors

• Joiners

• Spectators

• Inactives

http://socialmediaforlearning.com/

Blogging

Develop your personal learning

network (PLN)

By using a variety of social media tools to connect and network with people who you share similar interests or goals

My PLN

Quick answers Current developments

My PLN

Collaborative projects Sharing resources

+ My PLS (My Personal Learning Space)

My blog is somewhere to keep and record:

• A record of achievements

• A ‘happy file’

• A reflective diary

A reflective diary

You may want to consider:

• What went well and why?

• What didn’t go so well and why?

• What did you learn?

• What might you need to learn?

Your Expertise

Groups, Polls, Q&AsShare your portfolio,

blog, website

Communicate updates of new blog posts, events

Raise and answer questions

Promote events

Creative Online CV/Resume/Portfolio

Video

Sue Beckingham

s.beckingham@shu.ac.uk

http://twitter.com/suebecks(@suebecks)

http://uk.linkedin.com/in/suebeckingham

http://gplus.to/suebecks