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Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

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Social Media Week Glasgow 2011 - Review and Report by @twintangibles
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Socially Scotland Socially Scotland Celebrating Social Media Week Glasgow Celebrating Social Media Week Glasgow 2011 2011 #smwldn Social Media Week London Social Media Week London 2012 2012
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Page 1: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

Socially Scotland Socially Scotland Celebrating Social Media Week Glasgow 2011Celebrating Social Media Week Glasgow 2011

#smwldn Social Media Week LondonSocial Media Week London

20122012

Page 2: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

Special Thanks

Page 3: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

What We Aimed to Do• Demonstrate Glasgow and Scotland’s

digital engagement• Show Glasgow was a genuine global

city• Extend the conversation on Social

Media • Let the crowd own and shape it• Have a party!

Page 4: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

Themes• Hold around 30 Events • Demonstrate a diversity of event• Some events in iconic locations• Generate some visibility locally• One top notch keynote• Create some legacy items

Page 6: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

Events

• 118 Events• 47 Locations• 35 Topics• 21 Formats

Page 7: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

Iconic Locations

Page 8: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

Visibility

• 59 Mentions on Mainstream news

• 13,000 SM mentions • 240 mentions in blog

posts• 98% positive• Registrations

– 3000 event registrations– 1300 delegates

• Scottish Government– Drew Smith MSP– First ever motion to

feature a #tag

Page 9: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

Speakers

Page 10: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

Legacy Items

Page 11: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

What People Say

Page 13: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

Sponsors, Investors, Partners

Page 14: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

Report AvailabilityFriday 17th February 2012www.twintangibles.co.uk

Page 15: Social Media Week Glasgow 2011 - Review and Report by @twintangibles (edit)

[email protected]

@twintangibles


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