The Social Media Magnet integrates the digital-age

with everyday living

Social Media Magnet’s PCI compliant

WiFi Hot Spot instantly connects you

with your customers on Facebook,

Twitter, LinkedIn, Google+ or any

other social media platform

WELCOME TO OUR FREE

What is the

Social Media Magnet?

Consumer Demographics Data Collection

Demographic Profile

Grow Fans, Likes and Followers FAST

Collect detailed demographic and contact information, including email

Analyze Consumer Shopping & Dining

Patterns

Review & export usage data to measure free WiFi ROI

Communications & Marketing Tool Increase marketing program conversion Promote loyalty programs

Leverage current campaigns in new digital mobile channels

Drive traffic to key web pages, blogs, etc.

Instantly connect with your customers via any social media platform

Expand your reach – For every one Fan or Follower you have on Facebook or Twitter you reach approximately 245 additional people

Consumer Amenity Consumer Friendly

Customers easily connect to free WiFi with their social media account; no additional user names or passwords needed.

Faster connection speeds than cell phone data plans

Saves cell phone data plan usage for consumers

Revenue Source

Untapped Revenue Steam

Unlimited revenue potential

Value Added revenue tool

(Optional Service)

The Consumer Interaction

1. Customer connects to WiFi.

2. Customer’s demographic data sent to your custom database.

4. Real-time reporting downloadable to other applications.

3. Use landing page to promote specials, mobile apps, email or SMS applications.

Ongoing communications with customer via social media and

email

Product Comparison

Subscription Model Advertiser Supported Social Media Authentication (35+ International Options) ✔ ! ✔

Email Authentication ✔ ✔ Like or Follow Generated ✔ ✔ Custom Check In Messages ✔ ✔ Splash Page Scheduler ✔ ✔ Splash Pages Served Based Upon Customer Demographics ✔ ✔

Custom Splash Page Templates ✔ ✔ Detailed Analytics & Reporting ✔ ✔ 24x7x365 Monitoring ✔ ✔ Phone & Email Support ✔ ✔ Custom Alerts ✔ ✔ Use Your Equipment or Ours ✔ ✔ Shared Advertising Revenue ✔ Subscription Fee ✔

Advertiser Supported Program

Generate ad revenue from your network without affecting the end-user experience

Seamless integration within your network

No capital investment required

Works throughout a user’s entire browser session on all PC’s, tablets and smart phones

Delivers premium advertisers to your network

Comprehensive ad product suite drives revenue

Monetization Formula Complete Monetization of a User’s WiFi Session Across All Devices

Social Media Magnet offers a full service revenue solution for your WiFi Network.

• Expand Opportunities

- Increased ad options and inventory

- Increased revenue

- Improved user experience

+PC Mobile devices

Consumer selects Free WiFi

Targeted Sign-In Product

Consumer is Online

Targeted In-Session Product

Max

imiz

e R

even

ue p

er U

ser S

essi

on Audience Scenario

- Video, Lead Gen, App Download or Click-to-Drive

- Patented Products i.e. Concierge Bar, Video Overlay, Ad Rotation, In-Margin, Rich Media.

- Audience has instant brand affinity

Session Ends -  Process repeats during each session

Log-In & Splash Page Advertising Log In Page Sponsor Tag

Splash Page With Video Overlay

Join the E Club! Join the E Club! WELCOME TO OUR FREE

Thank You Page Enhancement Options

WiFi Sponsored by:

Click for FREE WiFi

WiFi Sponsored by:

Click for FREE WiFi

In Session Advertising

Above Browser Across Search Results

In-Margin

Ad Replacement

Proven Success Recent Advertisers

Hospitality Transportation Booking Tourism Finance Communications Lifestyle

WiFi Studies

&

Advertising Facts

Consumers Are Increasingly Connecting over WiFi

Users are choosing WiFi as the preferred connection

Research & Study Notes •  The average value of one Facebook Like is $136.381 per

year.

•  Facebook Fans spend $71.84 more per year on brands they Like vs. non-fan customers1

•  The average person on a social site has over 245 friends2

•  Consumers overwhelmingly pay attention to and trust what their Friends & Followers say3

•  Consumers spend nearly four hours per day using their mobile devices away from home4

•  WiFi is the predominant access technology for mobile devices4

•  70% of Smartphones use WiFi Hot Spots over three hours each day4

•  Most consumers prefer to connect via WiFi for two reasons: 1. Connection Speed 2. Conserve Data Plan Usage4 1.  Understanding Facebook Fan Value: A Study of Key ROI Indicators and Values for Leading Brand Marketers, Syncapse, June 2010. 2.  Your Facebook Friends have more Friends than You. Washington Post, Tsukayama Haley, February 2012. 3.  Global Trust in Advertising and Brand Messages. Nielsen Trust Survey, The Nielsen Company, April 2012. 4.  What Do Consumers Want from WiFi? Cisco (BSG Consumer Research). Taylor Young Noronha, May 2012.

Advertising forecasts & trends

•  Globally the $118 billion spent with digital media represents 24% of global advertising revenues in 2013

•  Television ad revenue will grow by 7.7% in 2014

•  Newspapers and magazines will continue to lose market shares and advertising revenues (-3.2% and -3.9% respectively)

•  Out-of-home will benefit from cyclical events (elections) and organic growth (+4.8%).

•  Digital media advertising revenues will keep growing at double-digit pace (+15.5% on average and a lot faster than that in emerging markets)

Forecasts courtesy of MAGNA GLOBAL Advertising Forecasts: 2014

Let’s find YOUR edge in today’s competitive landscape . . . .

Thank you.

Social Media Magnet Sales Team 800.701.1095 ext 114