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SOCIAL NETWORKING The Good, The Bad, and The Ugly.

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SOCIAL NETWORKING SOCIAL NETWORKING The Good, The Bad, and The Ugly
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Page 1: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

SOCIAL NETWORKINGSOCIAL NETWORKING

The Good, The Bad, and The Ugly

Page 2: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

What is a Social Network?

Basically, a social network is a circle of friends.

Technology, through the Internet, has provided more ways than ever before to find people with whom you have things in common – now you can connect with people in your local area or anywhere in the world – people whose paths you wouldn’t ordinarily cross.

Page 3: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

•create their own online identity and profile

•include personal information, photos, blog entries and music clips

•share information with other people directly

•access even more people via the online “network”

So now, essentially a social network is an online location where a user can:

Page 4: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Top Social Networking SitesTop Social Networking Sites

• My Space

• Facebook

• Bebo

• Black Planet

• Xanga

Page 5: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Specialty networking sites:Specialty networking sites:

• www.faceparty.com

• www.KU6.com

• www.vampirefreaks.com

• www.deviantART.com

• www.zebo.com

• www.dogster.com

• www.catster.com

Page 6: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Social networking on the Internet took off several years ago, and now there are hundreds of sites that bring people together.

This is GOOD! – right??!

Page 7: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

BenefitsBenefits

• Stay in touch with friends

• Find and connect with old friends

• Make plans with others

• Make new friends

• Communicate over long distance

Page 8: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Educational BenefitsEducational Benefits

• Ability to practice social skills

• Show creativity

• Practice using emerging technologies

• Young people can express themselves without fear of rejection.

• Building skills using guided social interaction such as using blogs and message boards

Page 9: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Other benefitsOther benefits

• Used by businesses to connect with employees and potential clients

• Used to find jobs

• Used for answering problems and short queries

• Great source for marketing

• Law enforcement has used to deter and solve crime

Page 10: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

THE BADTHE BAD

While the Internet has given us wonderful new ways to connect, not everyone out there really wants to be a friend. More and more, we need to make sure we understand the dangers found on the Web so that we can help keep ourselves, our children, and our students safe.

Page 11: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Pop-Ups Can Lure Network Users Into Areas They Don’t Need or Want to Go!

POP-UPSwww.Myspace.com

www.Xanga.com

www.teenagechatrooms.com

Page 12: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Social Network Personal ProfilesSocial Network Personal Profiles

• Use of personal profiles and pictures or graphics are emphasized as a way to express creativity and let the world see the user as he or she wants to be seen.

• Personal information can led the user into in appropriate subject areas, such as sexual orientation.

• Video and audio selections can expose users to explicit scenes and lyrics.

Page 13: SOCIAL NETWORKING The Good, The Bad, and The Ugly.
Page 14: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

“Young people under the age of 29 have become the number one demographic target for identity thieves.” Betsy Broder, Federal Trade Commission

IDENTITY THEFT ON THE INTERNET

Page 15: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

IDENTITY THEFT

• Most thieves target young Internet users through “Phishing” -

• Use of chat rooms, specifically designed web sites, and pop-ups posing as legitimate commercial sites to entice users to divulge personal data.

• These often come from well known sites such as eBay and Wells Fargo

Page 16: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Students need to be aware of “PHISHING” for personal information!

Notice that when mouse hovers over the URL – another site is shown! You can bet you won’t be taken to the first URL!

It looks real enough, but beware of the request for personal data such as bank account numbers, social security numbers, driver’s license numbers, etc.

Page 17: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

This is an example of a Geocities web page duplicating the Yahoo! login page.

Page 18: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Bad Blogs and Regrettable Photos

• School officials are now warning that personal information and images posted online can be read by college admissions officers and future employers.

• Many employers and schools regularly “Google” prospective employees and students.

Page 19: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

• In 2006, a student at TeWinkle Middle School in Costa Mesa, California, was told he faced expulsion for allegedly posting graphic, anti-Semitic threats against a classmate on his MySpace site.

• Michael Guinn was dismissed from John Brown University after pictures he posted of himself in drag were found by university officials. Officials contend that the photos violated campus rules for the Christian College.

Page 20: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

• University of Oklahoma student, Saul Martinez, never imagined that a comment made on his “Facebook” account, under the title “Bush Sucks,” would lead to trouble with university officials - and the secret service appearing on his doorstep.

• In May, Millersville University, in Millersville, PA, denied a woman her teaching degree just days before graduation because of a picture she posted on her “MySpace” account. The picture bore the caption, “Drunken Pirate,” and was used as evidence that she promoted underage drinking.

Page 21: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

CYBER BULLYING 

Being cruel to others by sending or posting harmfulmaterial using technological means;

an individual or group that usesinformation and communication involving

electronic technologies to facilitatedeliberate and repeated harassment or

threat to an individual or group. 

The Ugly . . .

Page 22: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Also known as:‘Electronic Bullying’ &‘Online Social Cruelty’ 

Cyber Bullying

Page 23: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Types of CyberbullyingTypes of Cyberbullying

• “Impersonation”: Pretending to be someone else and sending or posting material online that makes that person look bad, gets that person in trouble or danger, or damages that person’s reputation or friendships  

• “Outing and Trickery”: Sharing someone’s secret or embarrassing information online. Tricking someone into revealing secrets or embarrassing information which is then shared online

• “Exclusion”: Intentionally excluding someone from an on-line group, like a ‘buddy list’

Page 24: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

PrevalencePrevalence

Cyber bullying typically starts at about 9 years of age and usually ends after 14

years of age; after 14, it becomes cyber or sexual harassment due to nature of acts

and age of actors.Parry Aftab – StopCyberbullying.org

This a topic that not many adults have been talking about, but one that is all too familiar with students.  

Page 25: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

• 90% of middle school students they polled had their feelings hurt online

• 65% of their students between 8-14 have been involved directly or indirectly in a cyber bullying incident as the cyber bully, victim or friend

• 50% had seen or heard of a website bashing of another student

• 75% had visited a website bashing • 40% had their password stolen and changed by a

bully (locking them out of their own account) or sent communications posing as them

• Problems in studies: not assessing the ‘real thing’ Only 15% of parents polled knew what cyber

bullying was 

Aftab’s Statistics

Page 26: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

According to statistics, suicides as a result of cyberbullying are on the increase.

Page 27: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Cyber PredatorsCyber PredatorsCommon CharacteristicsCommon Characteristics

• Age 25-65

• Well-Educated

• Married

• Crosses Socio-Economic Boundaries

• Steady Employment

• Varied Computer Expertise

• Male

Page 28: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Cyber PredatorsCyber PredatorsCommunication ToolsCommunication Tools

• Chat Rooms• Private Chats• Social Networking Sites – MySpace,

Facebook• Blogs• IMing• E-mail• Phone

Page 29: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Cyber PredatorsCyber PredatorsGrooming ProcessGrooming Process

• Shared Interests

• Trust

• Secrecy

• Breaking Down Barriers

• Threats

• Face-to-Face Meeting

Page 30: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Recent News:Recent News:

• January 2007 – families of several teenage girls who said they were sexually assaulted by MySpace members, sued the service in January for failing to do enough to protect its members.

• MySpace said it is restricted from complying because the law prevented them from disclosing electronic correspondences before obtaining a search warrant.

Page 31: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

• An agreement was reached and MySpace agreed to release the names of registered sex offenders and to remove them from the popular social networking site. MySpace partnered with Sentinel Holding Corp. to build a database with information on sex offenders in the US.

• MySpace then removed about 7,000 profiles while retaining their information. As the Ohio Attorney General said, “These are only the guys who weren’t bright enough to use another name.” He was notified that 470 Ohio sex offenders used the site.

Page 32: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

• Many convicted sex offenders who had profiles are on parole and some may be sent back to jail for emailing minors.

• It is up to the state courts to decide whether disclosing the private communications of its members is legally sound

Page 33: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Because there is so much in Because there is so much in cyberspace, technology is way cyberspace, technology is way

ahead of the law.ahead of the law.

Page 34: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

4 characteristics of online digital 4 characteristics of online digital media to keep in mind:media to keep in mind:

• Searchability – anyone, friend or foe, can find it.

• Persistence – anyone can find it basically forever – tomorrow or 30 years from now.

• Replicability – once they find it, they can share it – in emails, IMs, profiles, networks, etc.

• Invisible audience – you don’t know who you are sharing it with, even if your page is private.

Page 35: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

““With great power, comes With great power, comes great responsibility.”great responsibility.”

“Spiderman”

Page 36: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

BFFBFF

Best Friends Forever

Page 37: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

IKYWIMAITYDIKYWIMAITYD

If You Know What I Mean, And I Think You Do!!

Page 38: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

SNERTSNERT

Snot Nosed Egotistical Rude Teenager

Page 39: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

SPSTSPST

Same Place, Same Time

Page 40: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

ZZZZ

Sleeping, Bored, Tired

Page 41: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

For More Information:For More Information:

• www.wiredsafety.org

• www.isafeorg

• www.blogsafety.com

• www.netfamilynews.org

• www.aolatschool.org

• www.safekids.org

Page 42: SOCIAL NETWORKING The Good, The Bad, and The Ugly.

Credits and BibliographyCredits and Bibliography• www.isafe.org• www.wiredsafety.org• “MySpace Safety: How-to Primers” by Kevin and Dale Farnham• “USA Today”• www.myspace.com• www.facebook.com• www.blogsafety.com• www.askbobrankin.com• www.netfamilynews.com• wwwhttp://office.microsoft.com/en-us/outlook/

HA011400021033.aspx.msnbc.msn.com• http://usatoday.com


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