What is Social Mediafor business?

This is You

This Is You Networking

This Is You SOCIAL Networking

Email Marketing

You

Them

Social Media Marketing

You

Them

7

Ask Yourself...

l What are your goals?l Who is your audience?l What is your capacity?l What is your commitment?

Social Media is...

Conversations

Connections

Communication

Community

Tools

Social Social MediaMediaToolsTools

blogsblogs

micromicroblogsblogs

podcastspodcasts

videocastsvideocasts

photophotosharingsharing

videovideosharingsharing

contentcontentratingrating

bookmarkbookmarksharingsharing

virtualvirtualworldsworlds

RSSRSSfeedsfeeds

socialsocialnetworksnetworks

wikiswikis

ProfessionalGeneralNicheMultimedia

Types of Social Networks

16

Facebook Profile

17

Facebook Page

18

Enhanced Facebook Page

19

20

21

Twitter Personal Page

22

Twitter Business Page

23

24

#fail

25

#success

6 Elements of Social Media That Build Community

1. Profiles

2. Friends

3. Forums

4. Groups

5. Events

6. Listings

Social Media is about forming relationships,sharing information,exchanging ideas...

How do you start usingsocial media for business?

Listen

Ask

Respond

Social Media is...

People Driven

Social Media can Social Media can be a powerful be a powerful

branding, branding, communications, communications,

& customer & customer service tool.service tool.

Social Media is...

ConversationsConnectionsCommunicationsCommunity

Social Media is HERE.

Aliza ShermanConversify

AlaskaWyomingColorado

UKwww.conversify.netaliza@conversify.net