Societal KM 2004/ 1 Copyright © 2004 Knowledge Research Institute, Inc. Societal Knowledge...

Societal KM 2004/ 1 Copyright © 2004 Knowledge Research Institute, Inc.

Societal Knowledge ManagementSocietal Knowledge Managementin the Globalized Economyin the Globalized Economy

2004

Karl M. WiigKnowledge Research Institute, Inc.

Arlington, TX 76016-3517phone: (817) 572-6254 fax: (817) 478-1048

e-mail: [email protected] –– website: www.krii.com


Societal Knowledge Management (SKM) is based on

idealized visions and models.

In particular:

Idealized Models of KM

Idealized Models of Society

– The Balanced Society –

Setting the StageSetting the Stage


Globalization Pressures

Societal KM Premises

The Balanced Society

Aspects of Societal KM

What Are the Options?

Our JourneyOur Journey


Globalization Relies on SKMGlobalization Relies on SKMWorld-Wide

Communication- Internet/www -

- etc. -

New Managementand Operations Practices

- Distributed Decision-Making -- JIT -- etc. -

SophisticatedCustomers

SophisticatedSuppliers

SophisticatedCompetitors

DemandingStakeholders

EffectiveWorld-Wide

Logistics

NewCommercial

Practices andSystems

Globalization

MoreKnowledgeable

People

Societal KM ProvidesOpportunities to Participate

by People Everywhere


Work Becomes More ComplexWork Becomes More Complex

1. Routine tasks (simple,

repetitive, andwell understood)

2. Logical or lesscommon

variations(transformations)

ofRoutine Situations

3. Complex, yetexpected

extensions ofroutines

integrated withexternal factors

4. Unexpectedchallenges

(conditions),but with a mixof routines andexternal factors

6. Unusualchallenges

outsidejob scope

5. Totally unexpected

situations and non-routine challenges,

yet within the larger job scope

RequiredKnowledge

Can BeExplicated

(Some Can BeAutomated)

Workers NeedAdditionalKnowledge

ConsiderableNew Knowledge

Is Required

PastWork

FutureWork

Some AbstractKnowledgeIs Needed

Frequency ofOccurrences

Complexityof Work

Candidatesfor

IntelligentAutomation

Potentials forDelivering Work

RequiringGreater Knowledge


Societal KM PremisesSocietal KM Premises

1. Society behavior results from millions of ACTIONS that ideally are EFFECTIVE

2. A successful society BEHAVES to support its objectives

3. A successful society is BALANCED

4. Effective actions are both KNOWLEDGEABLE and INFORMED


Effectsof

Actions

Effectsof

Actions

ConsolidatedBehavior of

Target Society

InnumerableNano Actions

SocietalPerformance

RealizedSocietal

Performance

Governance,Economy,National

Competitiveness,Quality of Life,

etc.

Effectsof

Actions

Effectsof

Actions

Micro"Action"

Micro"Action"

Micro"Action"

Micro"Action"

Individual

People

Individual

Organizations

& Groups

Small Actions Lead to Broad Behavior Small Actions Lead to Broad Behavior Legislature, Courts & Executive Branches

Commerce & Industry

Individual People

Local & Regional Public Services


The Balanced SocietyThe Balanced Society

BalancedBalancedSocietySociety

ECONOMYR&D and Industrial Activities

Personal Wealth and LivelihoodDomestic and International

Commerce Global Competitiveness

QUALITY of LIFEPersonal Welfare

Health CareSocial Services

EducationSecurity

GOVERNANCEElected Legislature

Executive GovernmentImpartial Justice SystemInternational RelationsDefense / Public Order

Fiscal GovernanceInfrastructure

CULTUREEthics and Social Values

Religious FreedomCivil Behaviors and Respect

for the IndividualArts and Leisure

KM: Put It Together ’99/ 9

Governance Is Knowledge-RelatedGovernance Is Knowledge-Related

Monitor

& Assess

Overall

Performance

Provide

Ethical &

Philosophical

Direction

Provide

Motivatiors

& Incentives

"Sticks & Carrots"

Coordinate

with

Stakeholders

& External

Goal Holders

Plan &

Envision

Future

Direction

Create &

Maintain

Environment

Structure

Communicate

for Shared

Understanding

Obtain &

Allocate

Resources

Good

Governance

Good

Governance

Copyright © 2004 Knowledge Research Institute, Inc.


Societal KM Seeks to:Societal KM Seeks to:

1. Make the target society more effective as a world citizen and global competitor

2. Support continued pursuit of a balanced society

3. Increase effectiveness of constituents to improve their quality of life,


1. Strengthen societal functions and effectiveness towards implementing societal goals – e.g.,

public service agencies, law enforcement, etc.

2. Provide infrastructure and general knowledge-related capabilities to make

industry and commerce globally competitive

3. Increase citizens’ capabilities to improve their lives, build knowledgeable workforce, and

participate in societal functions

Operational Objectives of Societal KMOperational Objectives of Societal KM


Examples of Societal Knowledge FlowsExamples of Societal Knowledge Flows

Knowledge TransferAgents

Knowledge Holders

Media

Books

Special Publication

Public Government

& Admin

Knowledge Consumers

PublicResearch

Organizations

Corporate Research

University Researchers

Daily Life Innovators

Knowledge Producers

Knowledgeable & Educated People

'Net

People

Special Services

Information Distributors

Knowledge in Software

Knowledgein

Technology

Other Sources

PrivateResearch

Institutes

Nature as Teacher

"KDD"

Knowledge FlowsInformation Flows

Professional Firms

UniversitiesEtc.

Prim & SecSchools

PublicEducational

Services

ProfessionalSocieties

ProfessionalsEverywhere

Communities of Practice

Museum

Libraries

Knowledge Bases

Industrie

Experts

PublicAgencies

Public at

Large

PrivateIndustryBusiness

NGOsetc.


Implement, Manipulate, and Applythe Selected KM Methods and Mechanismsto Handle and Use Knowledge by People,

Organizations, & Devices (IT)

Implementationand Application

Perspective

Plan and Managethe Internal Knowledge-Related Enterprise Operations

to MaximizeEnterprise Effectiveness

TacticalPerspective

Lead and Governthe Societal / Global Intellectual Capital

(IC / Knowledge-Related) Processes & Developmentsto Maximize Societal Viability & Success

SocietalPerspective

Strategize and Steerthe External Knowledge-Related Relationships

with Customers, Suppliers, Stakeholdersto Achieve Enterprise Objectives

StrategicPerspective

Select, Direct, and Operatethe Selections from "100

to Practice Deliberate & SystematicKnowledge Management

OperationalPerspective

Five KM PerspectivesFive KM Perspectives


Culture and Behavior Depends upon Culture and Behavior Depends upon People’s PerspectivesPeople’s Perspectives

~ 11%~ 5%

~ 1% ~ 0.x%

~ 80%Frequency %

Breadth ofPerspective

PragmaticFocus

OperationalFocus

TacticalFocus

StrategicFocus

People have differentranges of perspectives

Visionaryand Societal

Focus

Changing People’s PerspectivesBy Building Broad Knowledge


From Sensemaking to Effective ActionsFrom Sensemaking to Effective Actions

Personal Knowledge(Action-Oriented Operational and Governance IC Assets)

Mental Reference Models – Concepts – Understandings – Judgments – Principles – Facts

SituationalAwarenessSituation

Action Spaceand Innovation

Capability

ExecutionCapability

Effective

ActionUnderstandingof

Situation

Information

Decision

Actionsto ChangeSituationGovernance Competence and Perspectives

MonitoringFeedbackCorrective

AdjustmentFeedback FeedbackCorrective

Adjustment

SensemakingDecision-Making/Problem-Solving Implementation


Adapted from Bechara et alia, Science 28 Feb, 1997 When Needed, New Situation-SpecificMental Reference Models

Are Created by Conceptual Blending

Most Decisions Are NonconsciousMost Decisions Are Nonconsciousand Result from Activating Mental Reference Models!

Decision

Situation ReasoningStrategies

Facts-Objectives

Options fordecision

andinnovation

Representationof futureoutcomes

Covert activation ofbiases related to

previous emotional[or meaningful]experiences ofcomparablesituations

Reference ModelLibrary

Personal MentalModels of

Wellknown Cases


What Are Options?What Are Options?

Nations that wish to succeed and thrive have little choice beyond pursuing SKM

proactively and deliberately


Societal KM Counts! Societal KM Counts!

Progress and viability are driven by human capital

Most studies have been inconclusive . . .

However,

long-term effects of improved knowledge indicate:

1 % literacy score increase leads to

2.5 % personal productivity increase

1.5 % increase in GDPSource:

International Adult Literacy Survey: Literacy scores, human capital and growth across fourteen OECD countriesSerge Coulombe, Jean-François Tremblay, and Sylvie Marchand - Statistics Canada - Human Resources and Skills Development


Personal:Improved earnings potentials

More effective personal decision makingRaised quality of life

Industrial:Greater competitive effectiveness

Better products and services Benefits for customers and consumers

Societal:More capable work force

Increased participation by knowledgeable citizenryImproved social and economic environments

More desirable society

Societal KM Seeks to Provide Societal KM Seeks to Provide


One Nation’s Societal KM TargetsOne Nation’s Societal KM Targets

1 - 2Years

2 - 5Years

5 - 20Years

20+Years

BusinessIC Target

Areas

IC & WorkforceDevelopment& Transfer

Primary &SecondaryEducation

ProactiveActivities

HealthCare

HighTechnology

WaterManagement

Flowers&

Agriculture

TechnologyParks

PublicR&D

PrivateR&D

Universities& TradeSchools

After SchoolLearning

Opportunities

EducationalMotivational

Programs

Curricula& TestCriteria

Text Books& Teaching

Materials

ParentalGuidance &Motivation

PreschoolLearning

Environments

ChildhoodHealthcare& Support

PrenatalCare

⇑

⇑

⇑


1. Foster development of extensive personal mental reference model “libraries” of work-specific and broad world knowledge

2. Widespread capabilities of critical and complex thinking in all parts of society

Make People CapableMake People Capable


1. Promote a balanced society by providing targeted societal knowledge assets (IC) for knowledgeable governance, IC-building infrastructure, etc.

2. Foster a globally competitive society by integrating focused SKM plans and priorities into all governmental functions

Make the Nation CapableMake the Nation Capable


The Early Focus:Strengthen Operations by Improving Knowledge

and Its Availability with IT and LO

The Emerging Focus:Make the Enterprise More Competitive from

Strategic Perspectives by Creating and Utilizing Knowledge and Personal Understanding

“To Survive and Prosper You Need to Innovate Faster Than Your Competitors

– It is Not Enough to Learn Faster!”

KM’s Role Is Changing KM’s Role Is Changing


KM Scope Shifts to Wider FocusKM Scope Shifts to Wider Focus

OperationalFocus

TacticalFocus

StrategicFocus

Long-TermPurpose

Focus

TaskOriented

Focus

FutureKM Distributions 1990s

KM Distributions

1980sKM Distributions

Qualitative Estimates

RelativeFrequency

KnowledgeScope


Every Society Is Different.Only Broad Knowledge and Deep Understanding Can Provide the

Innovation and Adaptations Needed to Make the Society Successful!

Societal KM Is the Innovation Enabler by Providing the Driving Intellectual Capital Resources!

Societal KM and Innovation Are KeySocietal KM and Innovation Are Key

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