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Software EMEA Performance Tour 2013 London, UK 2 July
Software EMEA Performance Tour 2013 London, UK 2 July
HP Powering the New Style of IT David Chalmers
VP & Chief Technologist
HP Enterprise Group, EMEA
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 3
695,000 status updates
98,000+ tweets
698,445 Google searches
1,820TB of data created
11million instant messages
168 million+ emails sent
YouTube
Viber
Qzone
Amazon Web Services
GoGrid
Rackspace
LimeLight
Jive Software
salesforce.com
Xactly
Paint.NET
Business
Education
Entertainment
Games
Lifestyle
Music
Navigation
News
Photo & Video
Productivity
Reference
Social Networking
Sport
Travel
Utilities
Workbrain
SuccessFactors
Taleo
Workday
Finance
box.net
TripIt
Zynga
Zynga
Baidu
Yammer
Atlassian
Atlassian
MobilieIron SmugMug
SmugMug
Atlassian
Amazon
Amazon iHandy
PingMe
PingMe
Associatedcontent
Flickr
Snapfish
Answers.com
Tumblr.
Urban
Scribd. Pandora
MobileFrame.com
Mixi
CYworld
Renren
Yandex
Yandex
Heroku
RightScale
New Relic
AppFog
Bromium
Splunk
CloudSigma
cloudability
kaggle
nebula
Parse
ScaleXtreme
SolidFire
Zillabyte
dotCloud
BeyondCore
Mozy
Fring Toggl
MailChimp
Hootsuite
Foursquare
buzzd
Dragon Diction
SuperCam
UPS Mobile
Fed Ex Mobile
Scanner Pro
DocuSign
HP ePrint
iSchedule
Khan Academy
BrainPOP
myHomework
Cookie Doodle
Ah! Fasion Girl
PaperHost
SLI Systems
NetSuite
OpSource
Joyent
Hosting.com
Tata Communications
Datapipe
PPM
Alterian
Hyland
NetDocuments
NetReach
OpenText
Xerox
Microsoft
IntraLinks
Qvidian
Sage
SugarCRM
Volusion
Zoho
Adobe
Avid
Corel
Microsoft
Serif
Yahoo
CyberShift
Saba
Softscape
Sonar6
Ariba
Yahoo!
Quadrem
Elemica
Kinaxis
CCC
DCC
SCM ADP VirtualEdge
Cornerstone onDemand
CyberShift
Kenexa Saba
Softscape
Sonar6
Workscape
Exact Online
FinancialForce.com
Intacct NetSuite
Plex Systems
Quickbooks
eBay
MRM
Claim Processing
Payroll
Sales tracking & Marketing
Commissions Database
ERP
CRM
SCM
HCM
HCM
PLM
HP
EMC
Cost Management
Order Entry
Product Configurator
Bills of Material Engineering
Inventory
Manufacturing Projects
Quality Control
SAP
Cash Management
Accounts Receivable
Fixed Assets Costing
Billing
Time and Expense
Activity Management Training
Time & Attendance
Rostering
Service
Data Warehousing
The Internet Client/Server
Every 60 seconds
IBM
Unisys
Burroughs
Hitachi
NEC Bull
Fijitsu
Mainframe
A new style of IT emerging
Mobile, Social, Big Data & The Cloud
217 new mobile web users
HP leads the major IT infrastructure shifts
Pioneered and leading Converged Infrastructure
Industry’s broadest portfolio of software-defined servers, storage and networking
Leader in private cloud solutions with 1,000 HP CloudSystem customers
Leader in
Traditional IT Leader in
The new style of IT Cloud
Security
Big Data
Mobility
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 5
We see three big infrastructure trends
Converged Infrastructure
Cloud Software Defined
Data Center
Security
Storage Servers Facilities
Services
Network
Management
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 6
Transforming the infrastructure industry
From servers, storage, networking and services all the way to the cloud
Leading platforms for the Worlds leading software
HP Storage New vision for the storage industry
HP Servers Launching new server categories
HP Networking Simplifying the network
HP Technology Services Revolutionizing support service
Evolving IT needs require game-changing innovation
Consecutive quarters of worldwide market leadership in
industry-standard servers*
68
• Successful commercial UNIX server • X86-based server • Software-defined server
1st
$10-20 Billion Datacenter build costs
8-10 New power plants
Server needs through 2016
Continuing innovation, leadership
HP Moonshot – new server category
10+ Billion Web-connected mobile devices
Designed for the data center, built for the planet
Facial and voice recognition
HP Moonshot early customers
Processing geological data for energy exploration
Dedicated server hosting, website front-ends
Big data, hosting and web
Scale-out applications benefit from performance and energy efficiency
University research and lab work
With more server cartridges on the way for diverse range of applications:
Medical imaging, genetics
Media content delivery, transcoding
Process control
automation And more …
HP Moonshot for hp.com
“We expect to run Moonshot on the equivalent power of twelve 60-watt light bulbs”
When value matters Starting at $25K
HP 3PAR StoreServ eliminates boundaries
HP 3PAR StoreServ 7450
When performance matters 554K IOPS @ 0.7ms latency
When scale matters Up to 2.2 PB
7400
10400
10800
One Architecture
• One Operating System
• One Interface
• One Feature Set
7200
HP StoreOnce is eliminating boundaries
StoreOnce in HP Data Protector
One Architecture
• ROBO to Datacenter
• Software to Scale-out
• On-premise to BUaaS
StoreOnce 2600
StoreOnce 4200
StoreOnce 6200
StoreOnce 4400
StoreOnce VSA
Simple backup and replication from the smallest site to the
largest datacenter
Winner of prestigious Ethernet Innovation Award for Sentinel Security application
HP leads in software-defined networking
2012
Infrastructure
Control
Application
SDN Architecture
25 OpenFlow switches Over 15 M installed ports
2013
40 OpenFlow switches Over 20 M installed ports
Virtual Application Networks SDN Controller
Virtual Cloud
Sentinel Load Balancing
WAN Bursting
UC&C
Virtual Cloud
Sentinel Load Balancing
Virtual Application Networks SDN Controller
HP unified wired-wireless network switches enable bring-your-own device initiatives
HP offers simple, secure wireless mobility
HP 830 Unified Wired-WLAN Switch Supports up to 1,200 wireless devices
HP 10500 Switch with Unified Wired-WLAN Module Supports up to 200K wireless devices
Intelligent Management Center with User Access Manager
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 14
Already driving toward the future…
HP Software Defined Data Center
Software Defined Networking
HP SDN
Software Defined Servers
Project Moonshot
Software Defined Storage
HP StoreVirtual VSA
User Example
Largest UK mobile operator
Nearly 27 million customers
Merger of Orange and T-Mobile
Core Network and Service Platform team
Needed new solution platform
3 year horizon
Customer facing Applications
Needed agile Cloud environment
Olympics and 4G
User Example
Customer recognized value of Converged Infrastructure
Open approach
Cloud solution for today
Cloud Maps
Factory integration
HP platform and Software solution
Future proofing
Workload bursting
Hybrid technologies
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 17
Data explosion pushing limits of today’s data center
2020 40ZB
Source: IDC (figure exceeds prior forecasts
by 5 ZBs)
2005 2010 2012 2015
8.5ZB 2.8ZB 1.2ZB 0.1ZB
Business insight at Google speeds
Next-generation competitive advantage delivered through:
Business questions arise automatically from data
Personalized content follows you
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 18
Five technology tectonic shifts
Content Access and Consumption
FROM multiple stand alone devices TO visual and interactive real-time data consumption
Compute FROM General Purpose Architectures
TO energy- and algorithm-optimized SoC ecosystems
Interconnect
Memory/Storage
OpenSource data management platform
FROM nine levels of hierarchy; trading off speed, cost and volatility
TO massive, universal main memory
FROM electrical signaling TO integrated photonics
FROM transactional and relational databases TO OpenSource data management platform
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 19
Five technology tectonic shifts
TO massive, universal main memory
TO energy- and algorithm-optimized SoC ecosystems
To integrated photonics
To OpenSource data management platform
To visual and interactive real-time data consumption
The next generation of convergence
Thank You
