Somchart Leelakraisorn!

Somchart Leelakraisorn Profile / Experience / Credentials As of January 2014

Somchart At A Glance

  MD of Creative Matters Co., Ltd., Creative & Marketing Agency providing a wide range of services from marketing strategy consultancy, customized training to creative work development

  Guest Lecturer in Modern Marketing/CRM/CEM/CE, ThinkBuzan Mind Mapping Presentation, Columnist (GM Biz) & Blogger (www.somchartlee.com)

  Over 15 years of experiences in Marketing with proven track records of academic & work achievements

Somchart’s Profile on Mind Map

Work Experience: Education:

  2013-present Managing Director, Creative Matters Co., Ltd.

  2011-2012 Independent Marketing Consultant, Trainer & Marketing Group Committee, Thailand Management Association

  2006-2010 Senior Vice President, SME Marketing & CRM, Kasikornbank

  2002-2005 Black-belt Six Sigma-Operations, Marketing Manager, GE Capital (Thailand)

  1999-2001 Assistant Manager, Strategic Planning, Andersen

  MBA, Entrepreneurial Studies, Bentley College, USA

Honors: Beta Gamma Sigma, Phi Beta Delta, Graduate and Resident Assistantship

  BBA, Marketing, Assumption University, Thailand

Honors: Cum Laude, President List

Work & Educational Background

About Creative Matters •  Founded on Feb 28,

2013

•  A boutique firm providing services which include brand & marketing strategy, IMC, digital marketing, creative & design direction, print/web/digital graphic design, creative content development

+ =

•  http://www.creativematters.co.th

Credentials •  Executive

Management

•  Marketing Consultant

•  Trainer & Guest Speaker

Marketing Consultancy Involvement: Corporate Strategy, New Product Development

Marketing Consultancy Involvement: Corporate Marketing Strategy and Implementation

Digital Marketing Involvement: Digital Marketing Strategy, Content Development, Facebook Administration

Corporate Identity & Branding Involvement: Repositioning and Corporate Identity and Website Development

Training Topics

Social Media

Marketing

Presentation Skill

Mind Mapping

Customer Relationship Management

Integrated Marketing Communications

Branding & Marketing Strategy

Service Innovation

Strategic Marketing Management Experiential

Marketing

Customer Engagement

(Thammasart)

(MAT) (PTT, Kbank, Phyatai3)

(NithiFoods, TMA) (TMA, Summit Capital)

(Kbank, PTT)

(TMA, KBank)

(TMA, Loxley)

(PTT, TMA)

(CitiBank) Corporate Governance for SMEs (IOD)

Marketing & Branding Workshops Involvement: Conducting customized topics training to SMEs and corporate clients

Guest Speaker & Commentator Involvement: Sharing marketing experiences and insights at different organizations and fora

Moderator

Go Live on May 4, 2013 on True Visions 25

http://www.smartsme.tv

My Pocket Book Kid-Ok-Nok-Nah is the product resulting from my long years of experience in business. The articles discuss about how SMEs invent new thinking concept applied to their businesses.

Published by pannbooks, distributed by Amarin Printing

Launched on March 24, 2011

Editorial

Editor in Chief for KBank publication

Advisor for SME Thailand magazine

My Column in GM Biz

SME’s Wisdom (2010-2011)

Think Out Loud (2012-present)

Special Columnist

Writing small marketing articles for newspapers and online magazines

Media Scenes

Krungthepturakij

BrandAge

Marketeer

Positioning

SME Thailand

MKT

Manager Weekly

Thansettakij

Manager Online

Mars

Me Magazine …

Broadcasted on January 27, 2013

My Web Blog A journal of my life sharing marketing insights, travel experiences, food reviews etc.

Daily visits: 1,500 +

All-time max: 100 K/month

http://www.somchartlee.com

Thinking Out Loud (Food for thought)

ที่นี่มีเรื่องเล่า by somchartlee (Dining, Traveling and Life Experience etc.)

Facebook Fan Page

Food Review

Wongnai Elite member with over 32,000 followers and 400+ reviews

http://www.wongnai.com/@chaichuanchim

Twitter

Follow breaking news, marketing updates, digital trend, dhamma quotes etc.

http://twitter.com/somchartlee

My Contacts

http://www.facebook.com/somchart

http://twitter.com/somchartlee

http://www.linkedin/in/somchartlee

http://www.slideshare.net/somchart1

http://instagram.com/somchartlee

somchartlee@gmail.com