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Somewhere Over the Rainbow: How to Make Effective Use of Colors Reto Stauffer, Georg J. Mayr, Achim Zeileis, Markus Dabernig [email protected]
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Page 1: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Somewhere Over the Rainbow:How to Make Effective Use of Colors

Reto Stauffer,Georg J. Mayr, Achim Zeileis, Markus Dabernig

[email protected]

Page 2: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Everyday challenges:

big, highly complex data sets

better understanding viavisualizations

one to four-dimensional(time and space)

visualizing: important part

Page 3: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Everyday challenges:

big, highly complex data sets

better understanding viavisualizations

one to four-dimensional(time and space)

visualizing: important part

Page 4: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Everyday challenges:

big, highly complex data sets

better understanding viavisualizations

one to four-dimensional(time and space)

visualizing: important part

Page 5: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Everyday challenges:

big, highly complex data sets

better understanding viavisualizations

one to four-dimensional(time and space)

visualizing: important part

Page 6: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Everyday challenges:

big, highly complex data sets

better understanding viavisualizations

one to four-dimensional(time and space)

visualizing: important part

Page 7: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Common software:

large variety of software packages

most common default palettes: Red-Green-Blue rainbow (RGB)

Choosing colors:

wrong colors can cause (a variety of) problems

choosing effective colors is not a trivial task

Page 8: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Common software:

large variety of software packages

most common default palettes: Red-Green-Blue rainbow (RGB)

Choosing colors:

wrong colors can cause (a variety of) problems

choosing effective colors is not a trivial task

Page 9: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Common software:

large variety of software packages

most common default palettes: Red-Green-Blue rainbow (RGB)

Choosing colors:

wrong colors can cause (a variety of) problems

choosing effective colors is not a trivial task

Page 10: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Common software:

large variety of software packages

most common default palettes: Red-Green-Blue rainbow (RGB)

Choosing colors:

wrong colors can cause (a variety of) problems

choosing effective colors is not a trivial task

Page 11: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Main goal of our work:

to sensitize

Hue-Chroma-Luminance (HCL) concept

based on human perception

full control choosing color palettes

Page 12: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Main goal of our work:

to sensitize

Hue-Chroma-Luminance (HCL) concept

based on human perception

full control choosing color palettes

Page 13: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Main goal of our work:

to sensitize

Hue-Chroma-Luminance (HCL) concept

based on human perception

full control choosing color palettes

Page 14: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Introduction

Main goal of our work:

to sensitize

Hue-Chroma-Luminance (HCL) concept

based on human perception

full control choosing color palettes

Page 15: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

The standard way

Using Red-Green-Blue based color maps

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The standard way: using RGB

The RGB color space – and it’s famous rainbow color scheme.

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The standard way: using RGB

=

The RGB color space – and it’s famous rainbow color scheme.

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The standard way: using RGB

RGB rainbow

RGB

RGB rainbow spectrum

0

0

RedGreenBlueDesaturated

0.0

0.2

0.4

0.6

0.8

1.0

0.0

0.2

0.4

0.6

0.8

1.0

the easiest way: use default color palettes in software packagesmost packages provide RGB color palettes

e.g.: IDL, GrADS, Python, matlab, R (by default)

Page 19: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

The standard way: using RGB

RGB rainbow

RGB

RGB rainbow spectrum

0

0

RedGreenBlueDesaturated

0.0

0.2

0.4

0.6

0.8

1.0

0.0

0.2

0.4

0.6

0.8

1.0

Question

“Everybody does it – why should it be wrong?”

Page 20: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

Original figure as published by the NOAA.

NOAA forecast, www.noaa.gov, 2012-10-27.

Page 21: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

Original figure as published by the NOAA.

Gradientsvery strong

Page 22: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

Original figure as published by the NOAA.

Gradientsvery strong

Saturationhighly-saturated col-ors

Page 23: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

Original figure as published by the NOAA.

Gradientsvery strong

Saturationhighly-saturated col-ors

DiscontinuousBright, dark, bright,dark, ...

Page 24: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

Original figure as published by the NOAA.

Gradientsvery strong

Saturationhighly-saturated col-ors

DiscontinuousBright, dark, bright,dark, ...

Basic color guidelines:

Colors should be: assisting; simple; clear; appealing

Page 25: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

Desaturated version of the original figure.

Page 26: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

Desaturated version of the original figure.

Assignment

no longer unique

Page 27: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

Desaturated version of the original figure.

Assignment

no longer unique

Interpretation

Where is the maxi-mum?

Page 28: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

Desaturated version of the original figure.

Assignment

no longer unique

Interpretation

Where is the maxi-mum?

Focuson dark artefacts

Page 29: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

Desaturated version of the original figure.

Assignment

no longer unique

Interpretation

Where is the maxi-mum?

Focuson dark artefacts

Colors shouldwork everywhere; point and guide to important information

Page 30: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

What color-blind people see (red-green weakness).

About 4.5% of all Europeans are affected.

Page 31: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

What color-blind people see (red-green weakness).

About 4.5% of all Europeans are affected.

End-userWho is it?

Page 32: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

What color-blind people see (red-green weakness).

About 4.5% of all Europeans are affected.

End-userWho is it?

To regard

visual constraints?

Page 33: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

What’s wrong?

What color-blind people see (red-green weakness).

About 4.5% of all Europeans are affected.

End-userWho is it?

To regard

visual constraints?

Colors should considerend-user needs

Page 34: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Requirements to the colors

Summary:

+ simple and natural

+ point to important information

+ do not mislead the reader

+ be appealing

+ customer tailored

+ should work everywhere

Page 35: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Requirements to the colors

Summary:

+ simple and natural

+ point to important information

+ do not mislead the reader

+ be appealing

+ customer tailored

+ should work everywhere

Page 36: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Requirements to the colors

Summary:

+ simple and natural

+ point to important information

+ do not mislead the reader

+ be appealing

+ customer tailored

+ should work everywhere

Page 37: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Requirements to the colors

Summary:

+ simple and natural

+ point to important information

+ do not mislead the reader

+ be appealing

+ customer tailored

+ should work everywhere

Page 38: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Requirements to the colors

In reality:

– people often do not think about it at all

– . . . and simply use default colors

This can lead to various problems for your end-users (reviewer, super-visor, collegue), your customers, or your own day-by-day work.

Page 39: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

A perception-based color scheme

Introduction to the Hue-Chroma-Luminance (HCL)concept

Page 40: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Perception-based way: HCL

A HCL rainbow

HCL

HCL rainbow spectrum

0

0

0

20

40

60

80

100

0

60

120

180

240

300

360

HueChromaLuminanceDesaturated

Triplet of:

Hue (defines the color )

Chroma (defines the colorness) and

Luminance (defines the brightness)

Page 41: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Perception-based way: HCL

A HCL rainbow

HCL

HCL rainbow spectrum

0

0

0

20

40

60

80

100

0

60

120

180

240

300

360

HueChromaLuminanceDesaturated

Triplet of:

Hue (defines the color )

Chroma (defines the colorness) and

Luminance (defines the brightness)

Page 42: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Perception-based way: HCL

A HCL rainbow

HCL

HCL rainbow spectrum

0

0

0

20

40

60

80

100

0

60

120

180

240

300

360

HueChromaLuminanceDesaturated

Triplet of:

Hue (defines the color )

Chroma (defines the colorness) and

Luminance (defines the brightness)

Page 43: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Perception-based way: HCL

A HCL rainbow

HCL

HCL rainbow spectrum

0

0

0

20

40

60

80

100

0

60

120

180

240

300

360

HueChromaLuminanceDesaturated

Triplet of:

Hue (defines the color )

Chroma (defines the colorness) and

Luminance (defines the brightness)

Page 44: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Perception-based way: HCL

Advantages:

based on human perception

easy to control

simple to use

improves your work

additional information

helps understanding complex concepts

Hue

Chroma

Luminance

Page 45: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Perception-based way: HCL

Advantages:

based on human perception

easy to control

simple to use

improves your work

additional information

helps understanding complex concepts

Hue

Chroma

Luminance

Page 46: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Perception-based way: HCL

Advantages:

based on human perception

easy to control

simple to use

improves your work

additional information

helps understanding complex concepts

Hue

Chroma

Luminance

Page 47: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Perception-based way: HCL

Advantages:

based on human perception

easy to control

simple to use

improves your work

additional information

helps understanding complex concepts

Hue

Chroma

Luminance

Page 48: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Perception-based way: HCL

Advantages:

based on human perception

easy to control

simple to use

improves your work

additional information

helps understanding complex concepts

Hue

Chroma

Luminance

Page 49: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Perception-based way: HCL

Advantages:

based on human perception

easy to control

simple to use

improves your work

additional information

helps understanding complex concepts

Hue

Chroma

Luminance

Page 50: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

HCL version

Same information, changed color scheme.

Page 51: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

HCL version

Same information, changed color scheme.

Colorsonly two colors;no irritating gradients

Page 52: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

HCL version

Same information, changed color scheme.

Colorsonly two colors;no irritating gradients

Informationguiding; no hidden in-formation

Page 53: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

HCL version

Same information, changed color scheme.

Colorsonly two colors;no irritating gradients

Informationguiding; no hidden in-formation

Worksscreen;projector;gray-scale device

Page 54: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

HCL version

Desaturated representation of the HCL-version.

Page 55: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

HCL version

Desaturated representation of the HCL-version.

Assignment

Higher precipitation→ lower luminance

Page 56: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

HCL version

Desaturated representation of the HCL-version.

Assignment

Higher precipitation→ lower luminance

Focuson mostimportant areas

Page 57: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

HCL version

Desaturated representation of the HCL-version.

Assignment

Higher precipitation→ lower luminance

Focuson mostimportant areas

Summary

Solved a lot of problems by changing the color palette

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Warning map example

UBIMET GmbH, www.uwz.at, 2013-05-31.

ColorizedOriginal (left)HCL idea (right)

Page 59: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Warning map example

ColorizedOriginal (left)HCL idea (right)

Gray-scale

Page 60: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Warning map example

ColorizedOriginal (left)HCL idea (right)

Gray-scale

DeuteranopiaRed-Greenweakness

Page 61: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Experiences with HCL scheme

Page 62: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Experiences with the HCL scheme

In the beginning

– hesitation of the colleagues

– “not necessary”

– “why should we change existing products”

– “everybody does it like this”

Page 63: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Experiences with the HCL scheme

In the beginning

– hesitation of the colleagues

– “not necessary”

– “why should we change existing products”

– “everybody does it like this”

Page 64: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Experiences with the HCL scheme

A few days later

+ mainly positive feedback

+ “how can I make use of those palettes?”

+ “does that work in my coding language?”

+ “much easier to interpret”

+ decrease of misinterpretation

Page 65: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Experiences with the HCL scheme

A few days later

+ mainly positive feedback

+ “how can I make use of those palettes?”

+ “does that work in my coding language?”

+ “much easier to interpret”

+ decrease of misinterpretation

Page 66: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Experiences with the HCL scheme

A few days later

+ mainly positive feedback

+ “how can I make use of those palettes?”

+ “does that work in my coding language?”

+ “much easier to interpret”

+ decrease of misinterpretation

Page 67: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Experiences with the HCL scheme

Complex concepts

+ easier to read

+ better to understand

+ HCL: powerfull tool for teaching

Page 68: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Experiences with the HCL scheme

Complex concepts

+ easier to read

+ better to understand

+ HCL: powerfull tool for teaching

Page 69: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Experiences with the HCL scheme

Complex concepts

+ easier to read

+ better to understand

+ HCL: powerfull tool for teaching

Page 70: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Tools and further reading

The HCL wizard: www.hclwizard.org

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www.hclwizard.org

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www.hclwizard.org

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www.hclwizard.org

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www.hclwizard.org

Page 75: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

www.hclwizard.org

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How is it in your field?

Some examples from the latest issues

Page 77: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Ecological Economics

Type Count

No colors in article 8

Only simple plots/graphs 6

Suboptimal colors (RGB rainbow) 1

Articles currently “in press”.All articles checked for color-usage and

subjectively classified (Reto, Sept. 2015).

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Annual Review of Entomology

Type Count

No colors in article 13

Only simple plots/graphs 8

Suboptimal colors (RGB rainbow) 4

Good color choice 2

Current volume, v60 (2015).All articles checked for color-usage and

subjectively classified (Reto, Sept. 2015).

Page 79: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Annual Review of Entomology

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Transportation Research Procedia

Alessandra Pascale, Hoang Thanh Lam, Rahul Nair, Characterization of Network

Traffic Processes Under Adaptive Traffic Control Systems, Transportation Research

Procedia, Volume 9, 2015, Pages 205-224, ISSN 2352-1465.

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Transportation Research Procedia

Alessandra Pascale, Hoang Thanh Lam, Rahul Nair, Characterization of Network

Traffic Processes Under Adaptive Traffic Control Systems, Transportation Research

Procedia, Volume 9, 2015, Pages 205-224, ISSN 2352-1465.

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Transportation Research Procedia

Manipulated/adapted versions of the original figure (Pascale 2015). Top: original

colors; bottom: re-drawn using a HCL color map. Left to right: original colors; deutan

(red-green weakness); desaturated.

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Environmental Earth Sciences

Type Count

No colors in article 6

Only simple plots/graphs 4

Suboptimal colors (RGB rainbow) 7

Good color choice 3

Current issue (v47 i7, October 2015).All articles checked for color-usage and

subjectively classified (Reto, Sept. 2015).

Page 84: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Environmental Earth Sciences

Page 85: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Environmental Earth Sciences

Page 86: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Environmental Earth Sciences

Page 87: Somewhere Over the Rainbow: How to Make Effective Use of Colors · 2018-03-29 · In reality: – people often do not think about it at all –...and simply use default colors This

Colors are a powerfultool and can be veryeffective (and pretty)if used correctly!


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