8/3/2019 SONI 2nd Sem. Project Frame Work

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D E V E N D R A K U M A R S O N I2 N D S E M .C . I . P . S , J A I P U R

2nd SEMESTER PROJECT FRAMEWORK

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BROAD AREA

Marketing

AREA OF INTEREST

Management Education= B-SCHOOL

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RESEARCH PROBLEM

Analysis of students perception for choosing the

B-SCHOOL in the city of Jaipur.

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RESEARCH OBJECTIVES

To known about the students perception towards

B-SCHOOL.

To assess the key factor for choosing

B-SCHOOL. To know the factors influencing decision for

choosing B-SCHOOL.

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VARIABLES

Placement

Fee-Structure

Faculty

Infrastructure Affiliation of the Institute

Competition exam faced

Advertisement of Institute

Course designing PGDM/MBA

Location

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TYPES OF RESEARCH

Descriptive

SAMPLE SIZE

100

STUDENTS

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SAMPLE DESIGN

Non-Probability

Convenience

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DATA COLLECTION METHOD

Personal Interview

DATA COLLECTIONINSTRUMENT

Questionnaire

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QUESTIONNAIRE

Respondent name :- ________________________

Place :- ________________________

Date :- ________________________

GENDER Male Female

AGE GROUP(IN YRS.)

18-20 21-25 26-30 Above 31

MARITALSTATUS

Married Unmarried

EDUCATION 10+2 Graduate Post graduate Professionaldegree

ANNUALLYINCOME FAMILY

(RS.)

Below1,00,000

1,00,001-2,00,000

2,00,001-3,00,000

Above 3,00,000

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Ques:-Are you planning to take admission in any B-SCHOOL?

(a) Yes [ ] (b) No [ ]

Ques:- If yes then why? (Please tick one of the follows)

(a) Service [ ] (b) Own Business [ ]

(c) Overall personality [ ] (d) Any other reason [ ]

Ques:-What is your source of information regarding B-SCHOOL?

(a) Internet [ ] (b) News paper & Magazines [ ]

(c) Peer groups [ ] (d) Career consultants [ ]

(e) Any other [ ]

Ques:- In which entrance exam are you appear?

(a) CAT [ ] (b) MAT [ ]

(c) XAT [ ] (d) Any other [ ]

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Ques:- Which factor do you consider more influencing in choosing

B-SCHOOL (TICK ONE OPTION)

(a) Placement [ ]

(b) Fee-Structure [ ]

(c) Faculty [ ]

(d) Infrastructure [ ]

(e) Affiliation of the Institute [ ]

(f) Competition exam faced/GD/PI [ ](g) Advertisement of Institute [ ]

(h) Course designing PGDM/MBA [ ]

(i) Location [ ]

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Ques:- Rate the following factors? {Under 1-5 rating}{1=excellent, 2=very good, 3=good, 4=average, 5=poor}

Rating 1 2 3 4 5

Placement

Fee-Structure

Faculty

Infrastructure

Affiliation of Institute

Competition exam faced/GD/PI

Advertisement of Institute

Course designing PGDM/MBA

Location

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5 May 2012