v
5 years
3 weeks
788 participants10% brands
35% buyers
40% publishers
WHAT DID WE LEARN?
AUDIENCE IS CRUCIAL
THE MARKET IS GROWING
PUBLISHERS ARE ALREADY SEEING POSITIVE BUSINESS RESULTS
55% have tried it
45% have had favorable experiences
68% are likely to include on their campaigns
AudienceAccelerator.com/industrystudy