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Southwest Airlines - Airline with a heart

Date post:	13-Apr-2017
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AIRLINES SOUTHWEST

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Page 1: Southwest Airlines - Airline with a heart

AIRLINES SOUTHWEST

Page 2: Southwest Airlines - Airline with a heart

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PERSONA

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STARTED

June 1971

ORIGIN

Dallas, Texas Marketed As

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GREAT

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OPERATIONS

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Model

Prefer with

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MARKETING

OFFERS

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Earn points on

each purchase

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CHALLENGES

AHEAD

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RECAP

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DISCLAIMER

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