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2. "The Great Clips system had another strong year of growth, inevery aspect, throughout 2012: our franchisees are excitedabout the business, our fundamentals are solid, and customerscontinue to visit our salons at increasing levels. Susan Black-Beth helped kick-off 2012 with her inspiring presentation to theGreat Clips co-op/market presidents meeting in January. Thisgroup of 150 market leaders, elected by their peers, serve in avoluntary capacity as Great Clips ambassadors to the 1,100franchisees across the US and Canada. Susan challenged them,in a way that only Susan can, to fill their passion bucket to thetop...and keep it there even as the hassles of life constantlyappear. This was exactly the message we wanted delivered,and heard. Susan was a great kick-off to 2012 and she played avital role reinforcing the beginnings of a great year!Steve Hockett, COO, Great Clips 3. Your presentation at NEFA was very professional and touchedon a very important point for us. We, too, are a family-ownedfranchise and we are very concerned about how to pass on ourfranchise to the next generation. Your candid comments reallyhit home for me. Wish we had your talent in line in ourcompany. We continue to hope it will emerge! Bill Buckley (right), President, Coffee NewsSusans 7 Secrets Of Dynamic Franchise Cultures presentation atthe New England Franchise Associations June 12 dinner meetingwas fantastic. Susan spoke from the heart to deliver apowerful, positive and memorable presentation. If yourelooking for a dynamic speaker who understands the uniquechallenges of franchising, I enthusiastically recommend Susan.Murray VetsteinVice President, Source4Vice President, New England Franchise Association 4. NEVERIGNORE AVISION. 5. "Susans keynote address at our September 2012 FranchiseBusiness Conference in Arizona captured the essence ofwhat leadership looks like. Her simple but profoundexamples of defining leadership behaviors andcharacteristics came to life when she recounted herexperiences in her family owned Super Washfranchise. Sometimes poignant, sometimes embarrassinglyfunny, she shared the five key tenets of passionateleadership in a way that hit home with our franchisees. Ididnt realize just how deep her message went until afterHurricane Sandy severely affected some of our New Yorkand New Jersey franchises. When asked how they werecoping with the natural disaster, they remarked thateveryone had "pulled tarp" to keep patients and staff safeand carry on the business. Now thats what I call amemorable keynote address!Kathleen Gilmartin (right) , CEO, Interim Healthcare 6. We asked Susan to be the keynote speaker at our annual conference this past year. I previouslyheard Susan speak several times and had always been moved by her attitude and experience inmanaging professional change. On this particular day, we were preparing to announce a majorrestructuring of our company; we felt that she was the perfect speaker to prepare thecrowd. She brought the same level of energy and passion to the group I have witnessedwith every speech she gives and assisted in setting the foundation for our conference.Having an effective professional speaker is more than just the delivery of the message itself with allof the necessary coordination and execution of the details. Having worked with a lot of speakersover the years, I can say that there is a large variance in the ease of communication andmaintenance necessary for public speakers. The overwhelming feedback from my team was thatSusan was a pleasure to work with from beginning to end. Her professionalism was evident in eachstep of the planning process from her clear and responsive communication, down to earth attitudeand humble spirit. Susan communicated directly with us, ensuring that expectations were clear andthe planning process was streamlined. Thank you, Susan, and I look forward to working with youagain! Jakob Hunt, VP Operations, Dogtopia 7. When it came time for Glass Doctor to put together our meetingagenda for our portion of The Dwyer Groups Reunion this year wediscussed if we should add an outside speaker. It had been a year ofchange for us and I knew there would be one person imminentlyqualified to speak on the subject Susan! Susan did a great jobaddressing our franchisees. Because shes been a franchisee, sheconnects very well with franchisees! Instead of a traditional keynote,we had Susan address our entire group for approximately 30 minutes onthe subject of change. After that all corporate staff left the room soSusan could speak to the franchisees directly, and get their honestfeedback, without fear of any repercussions. It was a very positiveexperience for everyone! I recommend Susan wholeheartedly as aspeaker for your upcoming event! Mark Liston, President, Glass Doctor 8. "Susan did a fabulous job as the keynote speaker for our Mr. Rooter annual convention. We had her close out the event so that our franchisees would leave on a high note. And that they did! Her focus on filling your passion bucketsand leading with passion was exactly the message they needed to hear.Mary Thompson (right), President, Mr. Rooter 9. FRANCHISE SUCCESS SUMMIT OCTOBER * RALEIGH, NC"The attendees of our conference loved Susans speech. It was tailoredperfectly for the audience and had many great take-aways. Her passionfor the franchise sector is infectious."Andy Phipps, Investors Management Corporation "Susans presentation was one of the highlights of our conference. She combined her substantial experience and understanding of franchising with a fun and energetic presentation. Each attendee left with pearls of wisdom they could apply in their business. Ritchie Taylor, Manning Fulton & Skinner 10. H&R Block invited Susan to speak and share her experiencesat our annual Franchise Convention. We believed it would bemore impactful to have an outsider but yet one who knew thefranchise side of business to share his or her insights onsuccession planning. Well, Susan was more than that!Susan was an informative, energetic and thought-provokingspeaker. She connected at a powerful level with ourfranchisees. Her passionate, story-telling format helped theaudience to connect-the-dots. And, not just from an emotionalbase, but how certain elements made overall business sense(not just because your franchisor is asking you to dosomething)!She did her homework on our business before she spoke withus, she made it a priority to interface with ourfranchisees/associates throughout our convention and was veryaccessible/approachable. It was truly a pleasure working withSusan, and we would welcome the opportunity to work with heragain.Amy McAnarney, H&R Block President, Retail Client Services 11. Thank you to all who have shown your support and offered encouragement as I followed my dream of becoming a professional speaker. I am very grateful to be able to shareexperiences, and tales, that hopefully make a positive impact not only on businesses, but also on families and individuals.If the people (franchisees, corporate employees, etc.) of yourorganization are in need of having their Passion Buckets filled,give me a call. I would appreciate being considered for the job of bucket filler! Heres to a happy, healthy and successful new year!Susan E. Black-Beth, CFE * (815) 222-1894 c * [email protected]
