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  • Copyright © 2012 Splunk, Inc.

    Splunk For IT Operational Intelligence

    DJ Skillman

    Senior Director Technical Services, EMEA Splunk, Inc.

  • Increasing Enterprise

    Growth

    Delivering Business Solutions

    Analytics and

    Business Intelligence

    Improve Customer

    Experience

    Top CIO Priorities

    * Source: Gartner Survey 2012

  • Increasing Enterprise

    Growth

    Delivering Business Solutions

    Analytics and

    Business Intelligence

    Improve Customer

    Experience

    Top CIO Priorities

    * Source: Gartner Survey 2012

    While Cutting Costs & Eliminating Tools

  • CIO Obstacle: Escalating IT Complexity

    4

    SERVERS STORAGE NETWORKING

    VITUALIZATION

    INFRASTRUCTURE APPLICATIONS

    PACKAGED APPLICATIONS

    CUSTOM APPLICATIONS

    Identity

    VPN

    IP Phone

    HR

    Email

    Finance

    App Svr

    DB

    Web Svr SaaS/PaaS

    IaaS

  • 5

    Big Data

  • CIO Obstacle: Escalating IT Complexity

    6

    SERVERS STORAGE NETWORKING

    VITUALIZATION

    INFRASTRUCTURE APPLICATIONS

    PACKAGED APPLICATIONS

    CUSTOM APPLICATIONS

    Identity

    VPN

    IP Phone

    HR

    Email

    Finance

    App Svr

    DB

    Web Svr SaaS/PaaS

    IaaS

    Complex, silo-based technologies

    Disconnected and outdated point solutions

    Over 80% of time on maintaining not innovating

  • This Year: Trough of Disillusionment?

    7

  • Splunk : The Better Approach For IT

    Customer Facing Data

    Outside the Datacenter

    Applications

    Web logs Log4J, JMS, JMX .NET events Code and scripts

    Networking

    Configurations syslog SNMP netflow

    Databases

    Configurations Audit/query logs Tables Schemas

    Virtualization & Cloud

    Hypervisor Guest OS, Apps Cloud

    Linux/Unix

    Configurations syslog File system ps, iostat, top

    Windows

    Registry Event logs File system sysinternals

    Logfiles Configs Messages Traps Alerts

    Metrics Scripts Tickets Changes

    Click-stream data Shopping cart data Online transaction data

    Manufacturing, logistics… CDRs & IPDRs Power consumption RFID data GPS data

    8

    Powerful, end-to-end, real-time platform for Machine Data

  • Splunk Enables the Connected Datacenter

    9

    SERVER, STORAGE, NETWORKING

    VIRTUALIZATION

    INFRASTRUCTURE APPLICATIONS

    PACKAGED APPLICATIONS

    CUSTOM APPLICATIONS

    CLOUD SERVICES

    Operational Visibility Gain operational visibility to make better-informed IT decisions.

    Proactive Monitoring Monitor infrastructure to identify issues, problems and attacks before they impact your customers and services.

    Search and Investigation Find and fix problems across the organization using machine data.

    Business Insights Gain real-time insight from your machine data to make better-informed business decisions.

  • Splunk : Platform For IT Operational Intelligence

    10

    API

    SDKs UI

    Server, Storage, Network

    Server Virtualization

    Operating Systems

    Infrastructure Applications

    Business Applications

    Cloud Services

    XenApp XenDesktop

    Other Monitoring Ticketing/Help

    Desk

    Plug-Ins, Templates and Apps Accelerate Value From Machine Data

    Web Intelligence

    No rigid schemas– Add in data from any other source.

    Custom Applications

  • Splunk Differentiators

    11

    Capture, retain, correlate and analyze ALL data Reduced

    MTTR

    From proactive monitoring to correlation and operational analytics Improved user

    experience

    Index data once for multiple uses: capacity planning, help desk support, security, troubleshooting, audit, monitoring, change tracking

    Reduced costs

    Scale to handle the largest, most complex datacenters Greater productivity

  • LOB Owners/ Executives

    System Administrator

    Operations Teams

    Security Analysts

    IT Executives

    Application Developers

    Auditors

    Website/Business Analysts

    Customer Support

    12

    IT Operations Management Web Intelligence

    Business Analytics Application Management

    Security and Compliance

    Visibility Across IT and the Business

  • Dramatic Results, Rapid ROI

    13

    200% ROI Usage Analytics

    200% ROI Better Customer Experience

    90% reduction in time to track deliveries

    MTTR (-70%) Tools Consolidation

  • Increasing Enterprise

    Growth

    Delivering Business Solutions

    Analytics and Business

    Intelligence

    Improve Customer

    Experience

    Splunk Delivers on Top CIO Priorities

    “Splunk is at the heart of CloudShare’s business. We use Splunk to get visibility into customer behavior and drive business growth“

    Elad Gotfrid, Director of IT

    Amit Sehgal, Performance and Scalability Engineer

    “Splunk lets us quickly correlate and debug performance issues so we can track our critical SLAs in pre-production and double our velocity”

    “Splunk delivered executive dashboards showing activations by minute, by channel, by market, by device type in hours, not weeks or months” Ty Prinkki, Senior Operations Manager

    “Splunk tracks any interference with customer experience on our website and proactively finds under performing components” Jon Abend

  • CIO Priorities: Increase Enterprise Growth

    15

    CloudShare Runs Its Business With Splunk • Central system for Ops, Sales, Marketing, Support,

    R&D and Executive Management • Measure customer visits, free to paid conversions,

    marketing campaign effectiveness, cohort analysis and business reporting

    • Track infrastructure costs, usage by customer • Resolve support/R&D issues faster

    “Splunk is at the heart of CloudShare’s business. We use Splunk to get visibility into customer behavior and drive business growth.”

    Elad Gotfrid, Director of IT

  • 16

    Splunk lets us quickly correlate and debug performance issues in a multi-tier environment so we can track our critical SLAs in pre-production.

    • Improved visibility and understanding of performance data before code is deployed to production

    • Overall velocity improvement – ability to run 2x number of tests per day • Historic trending and benchmarks – 2 years of data with summary

    indexes • More control over the workflow with Splunk’s extensible APIs

    Amit Sehgal Performance & Scalability Engineer

    CIO Priorities: Deliver Business Solutions Faster

    Doubling the velocity of delivery at Verisign

  • CIO Priorities: Improve Customer Experience

    200% ROI at Cars.com with Splunk • Tracks interference with customer experience due to bot

    traffic or website scraping • Proactively identifies any application components

    underperforming based on statistical comparisons • Helps plan capacity better during their Superbowl ad

    campaign –optimizing customer experience with real time performance data

    17

    With Splunk, we were able to gain a handle on exactly the capacity needed to maintain good customer experience following our SuperBowl ad campaign.

    Jon Abend

  • In a matter of hours, Splunk lets us build dashboards to compare and correlate whatever we want—nothing else lets us do that.

    CIO priorities: Real-time Operational Intelligence

    18

    Ty Prinkki Senior Operations Manager

    Splunk reduced outage frequency, delivering an annual ROI of $1.3M

    Drives capacity and maintenance window planning

    Delivered executive dashboards showing activations by minute, by channel, by market, by device type in hours, not weeks or months

    Operational analytics made easy with Splunk

  • 19

    Splunk is one of the best products we’ve invested in. Managing the scale we’re at right now would be next to impossible without Splunk.

    Lead Site Reliability Engineer

    Reduced the costs of IT support by accelerating troubleshooting time by up to 70%

    Achieved higher personnel efficiency by centralizing information analysis across 3 datacenters and over 400 virtual instances of PingOne application

    Eliminated need for multiple tools and allowed proactive response to customer needs

    CIO Priorities : Reducing Costs And Eliminating Tools

    Tool consolidation and reduced MTTR

  • Industry Recognition

    Splunk named one of the World’s most innovative companies

    Ranked #1 Big Data Innovator

    Ranked #4 Most Innovative Company

    21

    Fast Company's Most Innovative Companies Issue (March 2013)

  • Education

    Healthcare

    Technology

    Energy and Utilities

    Manufacturing

    Telecommunications

    Cloud and Online Services

    Government

    Retail

    Financial Services and Insurance

    Media

    Travel and Leisure

    5,200+ Customers in 80+ Countries

    22

    Over 60% the Fortune 100

  • A Growing, Global Community of Users

    23

    20,000+ questions – and answers

    1,000+ unique visitors per week

    to dev.splunk.com

    Local User Groups and

    SplunkLive events

    320+ apps

    Developer Portal Splunk Answers Community Events Splunkbase

  • Massive Linear Scalability to Tens of TBs/Day

    24

    Log Files IT Configurations

    Messages Alerts Metrics Scripts Tickets Changes

    Search Heads

    Indexers

    Forwarders

    IT Infrastructure

    API’s

  • Deployment Options

    25

    Splunk Enterprise Runs:

    On-premise,

    In private clouds,

    Public clouds

    Hybrid environments

    Delivered as a Service

    For organizations that develop and run applications in the public cloud

  • Summary Splunk Enables IT Achievement

    Splunk provides a platform for IT and the business to gain value from all machine data

    Splunk allows IT to gain control and operational visibility

    Operational intelligence from Splunk allows IT to go beyond maintenance to enabling business insights and growth

    26

  • Where do I go for more info?

    27

    • Splunk For IT Ops Customer Presentation – https://splunk.my.salesforce.com/sfc/#version?id=068400000002eGxSplunk

    • Splunk Apps – Splunk App for VMware – Splunk Apps for Citrix & Hyper V – Splunk App for Microsoft Exchange – Splunk App for Active Directory

    • Splunk-base: – Splunk App for NetApp/UCS beta (contact Stela Udovicic/Hal Rottenberg) – Upcoming beta of Splunk app for Win (contact Manish Kalra/Sharad

    Kylasam) – Upcoming beta for Splunk Apps for *Nix : (contact Jack Coates/Leena Joshi)

    https://splunk.my.salesforce.com/sfc/https://splunk.my.salesforce.com/sfc/https://splunk.my.salesforce.com/sfc/https://splunk.my.salesforce.com/sfc/https://splunk.my.salesforce.com/sfc/http://splunk-base.splunk.com/apps/67764/splunk-app-for-netapphttp://splunk-base.splunk.com/apps/67764/splunk-app-for-netapphttp://splunk-base.splunk.com/apps/67764/splunk-app-for-netapp

  • Thank You

of 27/27
Copyright © 2012 Splunk, Inc. Splunk For IT Operational Intelligence DJ Skillman Senior Director Technical Services, EMEA Splunk, Inc.
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