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LEVITT PAVILION PASADENA 2016 SPONSOR PACK. “Community Through Music”
Transcript
Page 1: sponsors packet

L E V I T T PA V I L I O N PA S A D E N A

2 0 1 6 S P O N S O R PA C K . “Community Through Music”

Page 2: sponsors packet

Every Year, Levitt Pavilion of Greater Los Angeles and Pasadena presents 50 FREE concerts at Memorial Park in Pasadena. Our Mission is “Community Through Music” and these Community events would not be possible without the generous support of sponsors like you.

Page 3: sponsors packet

S O U T H E R N C A L I F O R N I A’ S L A R G E S T F R E E M U S I C S E R I E S !

# 1 FA M I LY F R I E N D LY E N T E RTA I N M E N T PA S A D E N A W E E K LY

# 1 B E S T C O N C E RT V E N U E PA S A D E N A W E E K LY

C I T Y ’ S B E S T L I V E M U S I C V E N U E PA S A D E N A M A G A Z I N E

Page 4: sponsors packet

1 1 0 , 0 0 0 I N AT T E N D A N C E *

5 0 , 6 5 8 FA C E B O O K L I K E S

1 5 9 , 7 3 0 W E B S I T E V I E W S *

6 , 5 0 0 S I N G L E C O N C E RT AT T E N D A N C E R E C O R D

N E W M O B I L E A P P

* U P 5 7 % F R O M 2 0 1 4

* I N 2 0 1 5

Page 5: sponsors packet

Why Sponsor?

Creating common ground for a diverse audience through inclusive programming, enriches the lives of families and

individuals. With your support, Levitt Pavilion Pasadena will continue to thrive and expand its impact on the community of

Pasadena and beyond.

• Connect with a diverse, affluent and educated audience • Enhance your brand by supporting a nonprofit arts organization • Entertain clients at a Pre-Concert Picnic • Reinforce your public image and increase brand loyalty • Increase your brand exposure, using an integrated marketing campaign consisting of

traditional (flyers, posters etc.) and new age media (Social Media, Mobile App). • Offer Samples and display your brand with use of festival tents and drive retail traffic/

sales with Day-of promotions

Together We can make a difference - one concert at a time.

Page 6: sponsors packet

Annual Income*

12%

16%

23% 22%

27%

$100,000 +$75,000 - $99,999$50,000 - $74,999$25,000 - 49,9990-$24,999

*Based on data from our 2015 Lawn Surveys

L E V I T T PA S A D E N A A U D I E N C E D E M O G R A P H I C S :

Page 7: sponsors packet

Age*

8%

21%

19% 26%

19%

7%

18-2526-3536-4546-5556-6566-75

*Based on data from our 2015 Lawn Surveys

L E V I T T PA S A D E N A A U D I E N C E D E M O G R A P H I C S :

Page 8: sponsors packet

Education Level*

5%

17%

39%

39%

Graduate SchoolCollegeSome collegeHigh school

*Based on data from our 2015 Lawn Surveys

L E V I T T PA S A D E N A A U D I E N C E D E M O G R A P H I C S :

Page 9: sponsors packet

R A C E / E T H N I C I T Y *

African-American

Asian

Caucasian/Anglo/White

Hispanic or Latino

Middle Eastern

Native American

Native Hawaiian/Pacific Islander

Other

0% 13% 25% 38% 50%

2.6%

1.9%

2.4%

2.4%

33.2%

45.6%

11.1%

15.7%

*Based on data from our 2015 Lawn Surveys

L E V I T T PA S A D E N A A U D I E N C E D E M O G R A P H I C S :

Page 10: sponsors packet

2 0 1 6 S P O N S O R S H I P

O P P O RT U N I T I E S

Page 11: sponsors packet

C O R E B E N E F I T S AVA I L A B L E T O A L L S P O N S O R S H I P L E V E L S

• L O G O O N S E A S O N P R O G R A M ( 7 5 , 0 0 0 ) • L O G O O N S E A S O N P O S T E R • L O G O O N S TA G E S P O N S O R B A N N E R ( O N D I S P L A Y F O R F U L L S E A S O N ) • M E N T I O N O N A L L L E V I T T PA S A D E N A S O C I A L M E D I A O U T L E T S • R E C O G N I T I O N O N L E V I T T PA S A D E N A W E B S I T E • S TA G E M E N T I O N A T S P O N S O R E D C O N C E R T • L O G O O N A L L L E V I T T PA S A D E N A / L O S A N G E L E S E - B L A S T S

Page 12: sponsors packet

C O N C E RT PA C K A G E S S TA RT I N G AT * *

S E R I E S PA C K A G E S S TA RT I N G AT * *

V E N U E

$3,000 $12,000 $75,000C O R E B E N E F I T S P L U S : C O R E B E N E F I T S P L U S : C O R E B E N E F I T S P L U S :

• Host up to 25 guests in the VIP section of our lawn

• 2 reserved parking spaces

• Welcome the audience from the stage

• Stage Mention by our emcee

• Dedicated post on Levitt Pasadena Social Media

• Display space for dedicated 3x6 Stage stage banner (provided by you)

• Welcome the audience from the stage

• One VIP Picnic setup for up to 100 guests pre-show - you provide the picnic,

• we provide the setup.

• 4 reserved parking spaces

• Mention from stage by our emcee

• A dedicated sponsor booth

• Display space for dedicated 3x6 Stage stage banner (provided by you)

• Naming rights for 2016 season as

“___presents the 2016 Levitt Pavilion Pasadena Concert Series”

• Welcome the audience from the stage up to 3x throughout the season

• Host up to 150 guests in the VIP section of our lawn for two agreed upon concerts

• 2 reserved parking spaces at every concert you attend

• Mentions from stage by our emcee at EVERY concert at your venue

• Title sponsor recognition in all printed promotional materials

• Top-tier logo placement in all social media marketing

• A dedicated sponsor booth

• Display space for dedicated 3x6 Stage stage banner (provided by you)

**Pricing includes 5 concerts. For series including more than 5, please contact us. Pricing does not include children’s or Premier Concerts

**Pricing does not include children’s or Premier Concerts

Sponsor 1 Free Concert Sponsor a series of 5 concerts Title Sponsor of Levitt Pasadena

At your sponsored concert: At each sponsored concert:

Page 13: sponsors packet

C H I L D R E N ’ S C O N C E RT

$1,500 S P O N S O R A S I N G L E C O N C E R T

I N C L U D E S A L L R E G U L A R C O N C E RT B E N E F I T S

C H I L D R E N ’ S S E R I E S

$10,000 S P O N S O R O R O U R C H I L D R E N ’ S S E R I E S

I N C L U D E S A L L R E G U L A R S E R I E S B E N E F I T S

The Children’s Series at Levitt Pavilion Pasadena is the perfect sponsorship opportunity for individuals and businesses interested in marketing to families. This series includes 8-10 concerts every year geared towards children and their families. In 2015 we averaged 1,000 kids and parents per show.

L E V I T T PA S A D E N A C H I L D R E N ’ S C O N C E RT S

• Sheila E • Poncho Sanchez • Rita Coolidge • Richard Thompson • Los Lobos • Judy Collins

P R E M I E R C O N C E RT SThe Premier Concerts at Levitt Pavilion Pasadena are a huge part of what makes our venue unique. These shows feature top-tier-talent and attract our largest audiences of the season.

C O N TA C T F O R P R I C I N GPast Premier artists include:

• Ozomatli • Don Carlos • Loudon Wainwright • Robben Ford • Jimmy Webb

Page 14: sponsors packet

V I P P I C N I C SVIP Picnic Sponsorship comes with VIP Picnic Options. Entertain your guests/VIPs in a private, roped off section of the Levitt lawn. We provide the private area, tables, tablecloths, and seats, and coordinate with your caterer for food arrival and setup.

You show up and enjoy your VIP experience.

Page 15: sponsors packet

A D D E D B E N E F I T S

Added Benefits Include:

• Your unique 3' x 6' banner at the side of the

Main Stage during your sponsored concerts

• Your logo on a second banner, the Welcome

Banner that profiles all of our Sponsors

• Announcements by our MC from the Stage

about your business

• The opportunity for you to address the

audience from the stage prior to the concert

• A 10 x 10 booth (either yours or ours), table,

and chairs for use during your sponsored

concerts

See photos to start planning your perfect concert sponsorship opportunity

Page 16: sponsors packet

P R E V I O U S S P O N S O R S• G R A S S Y H I L L E N T E RTA I N M E N T • M O RT I M E R & M I M I L E V I T T F O U N D AT I O N • M E R R I L L LY N C H P R I VAT E B A N K I N G I N V E S T M E N T G R O U P • PA S A D E N A WAT E R A N D P O W E R • PA S A D E N A T O U R N A M E N T O F R O S E S F O U N D AT I O N • PA S A D E N A C O M M U N I T Y F O U N D AT I O N • M E S S N E R R E E V E S L L P • W H O L E F O O D S • W E L L S FA R G O • V E G G I E G R I L L • R E D W H I T E + B L U E Z Z • D R U C K E R S C H O O L • M A C A R O N I K I D • L E O B U S C A G L I A F O U N D AT I O N • M O N R O V I A T R U S T • F I R S T 5 L A • L A J A Z Z . C O M • L AW R E N C E A N D S A N D R A P O S T F O U N D AT I O N • LY T H G O E FA M I LY P R O D U C T I O N S

Page 17: sponsors packet

C O N TA C T U SW E W O U L D L O V E T O S P E A K W I T H Y O U

Max Wrightson [email protected]

Community Outreach and Relations Manager

Chase Wessel [email protected] Production Manager

Renee Bodie [email protected] Executive Director

Page 18: sponsors packet

We have provided the Los Angeles and Pasadena communities with over 2,000 exceptional concerts to audiences over 1,300,000, bringing people from all walks of life together to enjoy shared evenings of great music, beautiful weather, a warm and friendly ambience, and a true feeling of community.

By keeping live music accessible to all through 100 free concerts, a bridge between people of all cultures, ages, and backgrounds is formed. Our concerts are a place where people can connect through the power of music, with tolerance, acceptance, and a shared sense of community. This is the unique Levitt experience that permeates the communities we serve.

As a sponsor your brand becomes a part of this unique experience felt directly by the community. Here the return on investment is much larger than the sum of the data points. In partnering with us, you gain the trust, connection, and confidence of people enjoying beautiful nights of music shared with neighbors on the Levitt lawn.

Sincerely,

Renee Bodie Executive Director, Levitt Pavilion- Los Angeles and Pasadena

Because of you…

Page 19: sponsors packet

T H A N K Y O U


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